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市场调查报告书
商品编码
1666264
2031 年北美对话式人工智慧市场预测 - 区域分析 - 按组件、类型、部署类型和产业North America Conversational AI Market Forecast to 2031 - Regional Analysis - by Component, Type, Deployment Type, and Industry |
2022年北美对话式人工智慧市场价值为32.356亿美元,预计到2031年将达到144.8137亿美元;预计 2023 年至 2031 年的复合年增长率为 20.6%。
电子商务产业蓬勃发展,推动北美对话式人工智慧市场发展
自从新冠肺炎疫情爆发以来,全球线上购物激增。根据国际航空运输协会 (IATA) 的数据,2021 年,有 21.4 亿人(即世界人口的约 27.6%)从线上入口网站购买产品。 2024年11月,美国商务部人口普查局宣布,2024年第三季美国零售电商销售额预计为3,001亿美元。这比 2024 年第二季度成长了 2.6%。网上购物的需求不断增长,也提高了对话式商务的需求。智慧人工智慧购物机器人正在透过与客户互动、提供个人化指导以及进一步推动销售来彻底改变电子商务产业。此外,透过利用机器学习和自然语言处理,对话式人工智慧有助于进行有意义的对话,了解客户需求并即时培养潜在客户。因此,电子商务产业的不断发展推动了对话式人工智慧市场的成长。
北美对话式人工智慧市场概览
北美对话式人工智慧市场细分为美国、加拿大和墨西哥。全球领先的科技巨头在人工智慧解决方案和服务研发方面投入了大量资金,促进了美国人工智慧领域不断创新发展。此外,美国智慧型手机设备的高普及率推动了美国对话式人工智慧市场的成长。根据全球行动通讯系统协会 (GSMA) 的数据,2022 年美国的智慧型手机普及率为 84%,预计到 2031 年将增至 89%。因此,市场参与者不断为其庞大的终端用户产业开发大量创新且互动式的基于聊天机器人的解决方案,从而推动了美国对话式人工智慧市场的成长。
北美对话式 AI 市场收入及 2031 年预测(百万美元)
北美对话式人工智慧市场细分
北美对话式人工智慧市场分为组件、类型、部署类型、产业和国家。
根据组件,北美对话式人工智慧市场分为平台和服务。 2023 年,平台部分占据了北美对话式 AI 市场的较大份额。
根据类型,北美对话式人工智慧市场分为聊天机器人和智慧虚拟助理。 2023 年,聊天机器人将占据北美对话式人工智慧市场的更大份额。
就部署类型而言,北美对话式人工智慧市场分为本地部署和云端部署。 2023 年,本地部署部分在北美对话式 AI 市场占据了更大的份额。
根据行业,北美对话式 AI 市场细分为零售和电子商务、医疗保健和生命科学、旅游和酒店、BFSI、IT 和电信、媒体和娱乐等。 2023 年,零售和电子商务领域占据了北美对话式 AI 市场的最大份额。
依国家划分,北美对话式人工智慧市场分为美国、加拿大和墨西哥。 2023 年,美国占据北美对话式人工智慧市场的主导份额。
Alphabet Inc;亚马逊公司(Amazon.com Inc.);人工解决方案国际公司; Cognigy GmbH;国际商业机器公司; Kore.ai Inc.;微软公司;甲骨文公司; Rasa Technologies Inc;和 SAP SE 是北美对话式 AI 市场的一些领导公司。
The North America conversational AI market was valued at US$ 3,235.60 million in 2022 and is expected to reach US$ 14,481.37 million by 2031; it is estimated to register a CAGR of 20.6% from 2023 to 2031.
Growing E-Commerce Sector Fuels North America Conversational AI Market
Since the COVID-19 pandemic, there has been a surge in online shopping across the world. According to the International Air Transport Association (IATA), in 2021, 2.14 billion people (i.e., ~ 27.6% of the world ' s population) bought products from online portals. In November 2024, the Census Bureau of the Department of Commerce announced that the estimated US retail e-commerce sales for Q3 of 2024 were US$ 300.1 billion. This represents an increase of 2.6% from the Q2 of 2024. Further, in Q3 of 2024, e-commerce sales increased by 7.4% compared to the same quarter in 2023. E-commerce sales in Q3 of 2024 accounted for 16.2% of all retail sales. The growing demand for online shopping is raising the demand for conversational commerce. Intelligent AI-powered shopping bots are revolutionizing the e-commerce industry by interacting with their customers, providing personalized guidance, and further driving sales. Also, by leveraging machine learning and natural language processing, conversational AI helps engage meaningful dialogues, understand customer needs, and nurture leads in real time. Thus, the growing e-commerce sector propels the conversational AI market growth.
North America Conversational AI Market Overview
The North America conversational AI market has been segmented into the US, Canada, and Mexico. Substantial investments by leading tech giants in research and development of AI-enabled solutions and services have facilitated continuous innovative developments in the US. Also, the high penetration of smartphone devices in the country propels the US conversational AI market growth. According to the Global System for Mobile Communications Association (GSMA), smartphone adoption in the US was 84% in 2022 and is expected to increase to 89% by 2031. In addition, the growing demand for superior customer experience, grievances addresses, technical support, and customer engagement without an increase in operational costs fuels the market growth. As a result, the market players are consistently developing numerous innovative and interactive chatbot-based solutions for their vast end-user industries, which propels the growth of the US conversational AI market.
North America Conversational AI Market Revenue and Forecast to 2031 (US$ Million)
North America Conversational AI Market Segmentation
The North America conversational AI market is categorized into component, type, deployment type, industry, and country.
Based on component, the North America conversational AI market is segmented into platform and service. The platform segment held a larger share of the North America conversational AI market share in 2023.
By type, the North America conversational AI market is bifurcated into chatbots and intelligent virtual assistants. The chatbots segment held a larger share of North America conversational AI market in 2023.
In terms of deployment type, the North America conversational AI market is bifurcated into on-premise and cloud. The on-premise segment held a larger share of North America conversational AI market in 2023.
Based on industry, the North America conversational AI market is segmented into retail & e-commerce, healthcare & life sciences, travel & hospitality, BFSI, IT & telecom, media & entertainment, and others. The retail & e-commerce segment held the largest share of the North America conversational AI market share in 2023.
By country, the North America conversational AI market is segmented into the US, Canada, and Mexico. The US dominated the North America conversational AI market share in 2023.
Alphabet Inc; Amazon.com Inc.; Artificial Solutions International AB; Cognigy GmbH; International Business Machines Corp; Kore.ai Inc.; Microsoft Corp; Oracle Corp; Rasa Technologies Inc; and SAP SE are some of the leading companies operating in the North America conversational AI market.