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丰富的通讯服务市场 - 2018-2028 年全球产业规模、份额、趋势、机会和预测(按部署模型、企业规模、按应用、地区、竞争细分)

Rich Communication Services Market - Global Industry Size, Share, Trends, Opportunity, and Forecast Segmented By Deployment Model, By Enterprise Size, By Application, By Region, Competition 2018-2028

出版日期: | 出版商: TechSci Research | 英文 190 Pages | 商品交期: 2-3个工作天内

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简介目录

2022 年,全球丰富通讯服务 (RCS) 市场估值达到 72.5 亿美元,并预计在预测期内显着成长,预计到 2028 年复合年增长率 (CAGR) 将达到 12.35%。转向讯息平台作为与客户沟通的方式,RCS 提供了许多功能来增强客户沟通。

RCS 引入了多项有助于改善客户互动的功能,包括已读回执和打字指示器。这些元素为企业提供了有关客户参与度的宝贵见解,使他们能够衡量讯息接收和回应时间,最终提高客户沟通的品质。

RCS 的显着优势之一是其讯息加密,可防止未经授权的存取。对于需要透过讯息传递平台传输敏感资讯的企业和个人来说​​,此安全功能至关重要。透过确保讯息的机密性和完整性,RCS 加强了资料保护,增强了客户的信任并促进关键资讯的安全交换。

市场概况
预测期 2024-2028
2022 年市场规模 72.5亿美元
2028 年市场规模 153.1亿美元
2023-2028 年复合年增长率 12.35%
成长最快的细分市场 行销与广告活动
最大的市场 北美洲

主要市场驱动因素

成本和收入模型:

对于营运商和企业来说,开发和维护 RCS 基础设施(包括伺服器和软体)可能成本高昂。寻找可持续的收入模式(例如将商业 RCS 服务货币化)是一项挑战。许多用户不知道RCS或不理解RCS和SMS之间的差异。向使用者介绍 RCS 的好处以及如何有效使用它是一项挑战。人们通常会抵制变革,说服用户从现有的讯息应用程式切换到 RCS 可能具有挑战性,尤其是当他们的联络人不使用 RCS 时。营运商需要投资网路升级才能完全支援 RCS 功能。 RCS 的推出取决于营运商网路的准备情况,这可能既耗时又昂贵。RCS 市场面临来自其他通讯技术的竞争,例如 OTT 讯息应用程式和 WebRTC 等新兴技术VoIP 服务,提供替代的通讯方式。

主要市场趋势

持续扩张

随着越来越多的行动电信商和讯息应用程式供应商采用该技术,RCS 的采用预计将在全球范围内继续扩大。向新的地区和市场扩张是一个突出的趋势。 RCS 越来越多地被企业用于客户参与、行销和客户支援。品牌和企业利用 RCS 向客户发送丰富的互动式讯息,包括产品目录、预约提醒和一键购买。 RCS 不断发展以提供更多功能和功能,例如聊天机器人、支付整合和预约安排。这些增强功能使 RCS 成为一个更通用的个人和企业通讯平台。改进不同 RCS 实施之间的互通性的努力正在进行中。这一趋势旨在确保 RCS 讯息在不同网路和装置之间无缝运作。

客户服务 RCS

客户服务和支援逐渐成为 RCS 的关键用例。许多公司正在探索基于 RCS 的客户服务解决方案,包括自动回应和即时代理互动。资料安全和隐私的重要性是 RCS 市场的一个成长趋势。使用者和企业越来越关注其 RCS 讯息的安全性,从而导致加强加密和隐私控制的努力。行动电信商、讯息应用程式供应商和技术公司正在建立合作伙伴关係和联盟,以促进 RCS 的采用。这些合作旨在加速 RCS 服务的推出并改善整体用户体验。

与人工智慧和聊天机器人集成

与人工智慧 (AI) 和聊天机器人的整合变得越来越普遍。这可以实现自动回应、改进的客户互动和个人化的讯息传递体验。 5G 网路的推出预计将透过为多媒体讯息传递提供更快、更可靠的连接来促进 RCS 的采用。 RCS 被视为 5G 的补充技术。 RCS支援丰富的媒体分享,包括高品质的影像、影片和文件。这一趋势推动了它在媒体和娱乐、电子商务和医疗保健等各个行业的采用。

多设备支援:

RCS 致力于支援跨多个装置的无缝讯息传递。这一趋势旨在为用户在智慧型手机、平板电脑和桌上型电脑上提供一致的讯息体验。 RCS 正在尝试新的使用者介面设计和功能,以增强使用者体验,包括改进的联络人管理和讯息组织。

细分市场洞察

企业规模洞察

全球丰富通讯服务市场由大型企业细分市场主导,预计在预测期内将保持这一趋势,因为丰富通讯服务的实施正在进一步帮助大型企业的IT和电信团队改变讯息传递的通讯方式,可以传递丰富的内容。随着讯息传递和沟通需求的变化,它们无法很好地应对大型企业或校园环境中的传统讯息传递方式。因此,大型企业中丰富的通讯服务实施正在快速成长,这提供了一种动态且灵活的方法。

区域洞察

北美地区已成为全球丰富通讯服务市场的领导者,到 2022 年将占据重要的收入份额。由于 5G 网路的高渗透率和人工智慧的日益普及,北美地区在 2019 年主导了丰富通讯服务市场( AI )和该地区的其他智慧连接设备。此外,对下一代讯息服务的需求激增,聊天机器人将客户服务的倾向从对话式互动转变,以及丰富的通讯服务为行动网路营运商(MNO)提供了利用为本地开发的最新技术进步提供服务的机会。讯息通道。然而,由于人工智慧和5G网路等高端技术的出现,该地区对丰富通讯服务的需求不断增加,预计亚太地区在丰富通讯服务市场预测期内将出现最高成长率;发送大量讯息进行行销的需求日益增长;中小企业向数位化的重大转变。因此,这些因素对市场的成长有正面影响。

目录

第 1 章:产品概述

  • 市场定义
  • 市场范围
  • 涵盖的市场
  • 考虑学习的年份
  • 主要市场区隔

第 2 章:研究方法

  • 研究目的
  • 基线方法
  • 主要产业伙伴
  • 主要协会和二手资料来源
  • 预测方法
  • 数据三角测量与验证
  • 假设和限制

第 3 章:执行摘要

第 4 章:客户之声

第 5 章:全球丰富通讯服务市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按部署模式(本地、云端)
    • 依企业规模(中小企业和大型企业)
    • 按应用(丰富的通话和讯息、内容交付、增值服务、行销和广告活动以及云端储存)
    • 按地区
  • 按公司划分 (2022)
  • 市场地图

第 6 章:北美丰富的通讯服务市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按部署模型
    • 按企业规模
    • 按应用
    • 按国家/地区
  • 北美:国家分析
    • 美国
    • 加拿大
    • 墨西哥

第 7 章:亚太地区丰富的通讯服务市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按部署模型
    • 按企业规模
    • 按应用
    • 按国家/地区
  • 亚太地区:国家分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 印尼

第 8 章:欧洲丰富的通讯服务市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按部署模型
    • 按企业规模
    • 按应用
    • 按国家/地区
  • 欧洲:国家分析
    • 德国
    • 英国
    • 法国
    • 俄罗斯
    • 西班牙

第 9 章:南美洲丰富的通讯服务市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按部署模型
    • 按企业规模
    • 按应用
    • 按国家/地区
  • 南美洲:国家分析
    • 巴西
    • 阿根廷

第 10 章:中东和非洲丰富的通讯服务市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按部署模型
    • 按企业规模
    • 按应用
    • 按国家/地区
  • 中东和非洲:国家分析
    • 沙乌地阿拉伯
    • 南非
    • 阿联酋
    • 以色列
    • 埃及

第 11 章:市场动态

  • 司机
  • 挑战

第 12 章:市场趋势与发展

第 13 章:公司简介

  • Google
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 三星
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 华为
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 美国电话电报公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 威瑞森公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • T移动
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 西班牙电信
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 短跑
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 沃达丰集团
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 橘子
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services

第 14 章:策略建议

第 15 章:关于我们与免责声明

简介目录
Product Code: 16212

In 2022, the Global Rich Communication Services (RCS) Market reached a valuation of USD 7.25 billion and is poised for significant growth in the forecast period, expected to achieve a Compound Annual Growth Rate (CAGR) of 12.35% through 2028. Businesses are progressively turning to messaging platforms as a means of communicating with their customers, and RCS offers a host of features to enhance customer communication.

RCS introduces several features that can contribute to improving customer interactions, including read receipts and typing indicators. These elements provide businesses with valuable insights into customer engagement, enabling them to gauge message reception and response times, ultimately enhancing the quality of customer communication.

One of the noteworthy advantages of RCS is its encryption of messages, safeguarding them from unauthorized access. This security feature is of paramount importance for both businesses and individuals who need to transmit sensitive information through messaging platforms. By ensuring the confidentiality and integrity of messages, RCS bolsters data protection, instilling trust in customers and facilitating secure exchanges of critical information.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 7.25 Billion
Market Size 2028USD 15.31 Billion
CAGR 2023-202812.35%
Fastest Growing SegmentMarketing & Advertising Campaign
Largest MarketNorth America

Key Market Drivers

Technological Advancements

Text messaging is still the most direct and widely used form of communication. As a result, two-way automated enterprise-to-person text messaging, known as A2P mobile messaging, has become essential for businesses. Rich Communication Services (RCS) is a successor to SMS that supports read receipts, typing indicators, improved group chats, and high-quality images. RCS relies on a standard called Universal Profile, which defines a way to tell other phones that it can spend and receive RCS. Various prominent smartphone vendors and telecom operators are increasingly developing, investing, and offering RCS platforms. For instance, in November 2019, Google rolled out RCS in the United Kingdom and France. In addition to this, AT&T, Sprint, T-Mobile, and Verizon announced that they are also looking to replace SMS with RCS by 2020, and technology will be built on an RCS implementation for Android under the Cross-Carrier Messaging Initiative (CCMI) where Google will not be involved. Despite the growing popularity of OTT messaging apps, SMS is still prevalent amongst the population. Even though a significant number of users have been declining since the last few years due to various other messaging apps, but SMS remains one of the prominent sources of messaging, information sharing, advertising, and CRM tool. According to Salesforce, text messages have a 98% open rate, and about 90% of the recipients open SMS messages within three minutes. Moreover, text messages are nearly 56 times more affordable compared to cost-per-click advertising such as Adwords, according to Burst SMS. Also, text messages command a 10% click-through rate; owing to such cost-effective means, the demand for SMS in terms of information dissemination is significantly high.

Consumer Demand for Enhanced Messaging

Consumers were increasingly looking for richer and more interactive messaging experiences beyond basic SMS. RCS offers features such as group chat, read receipts, typing indicators, and multimedia sharing that meet these demands. RCS provides opportunities for businesses to engage with customers through interactive, branded messages. Companies can use RCS for marketing, customer support, and e-commerce, which was expected to drive adoption among enterprises. Efforts to standardize RCS across different carriers and devices were expected to make it more appealing. Interoperability ensures that RCS messages work seamlessly between users on different networks and devices. The integration of RCS into popular messaging apps and operating systems can drive adoption. Android Messages, for example, integrated RCS support into its app, potentially expanding the user base. RCS was expected to offer improved security and encryption compared to SMS, which can attract users who value data privacy. The support and promotion of RCS by mobile carriers play a crucial role in its adoption. Carriers may incentivize users to switch to RCS-compatible devices and plans. As RCS was not yet universally available worldwide in 2021, expansion efforts in different regions were expected to drive market growth.

5G Rollout

The rollout of 5G networks was anticipated to support the growth of RCS by providing faster and more reliable connections for multimedia messaging. The competitive dynamics among messaging app providers, mobile device manufacturers, and mobile carriers could influence the adoption of RCS. Partnerships and alliances between these stakeholders may shape the market. Regulations related to messaging and data privacy can impact the RCS market. Compliance with regulations may affect how RCS is used for business purposes.

Key Market Challenges

Slow Adoption and Fragmentation

One of the primary challenges was the slow adoption of RCS, especially in comparison to the widespread use of traditional SMS and popular messaging apps like WhatsApp and Facebook Messenger. Additionally, the fragmentation of the RCS ecosystem with different carriers and messaging apps implementing RCS at varying rates hindered its adoption. Achieving full interoperability between different RCS implementations by various carriers and device manufacturers was a challenge. Inconsistent support for RCS features across networks and devices made it less reliable for users. RCS faced fierce competition from established messaging platforms like WhatsApp, WeChat, and Facebook Messenger. These platforms had large user bases and offered similar features, making it difficult for RCS to gain a foothold. While RCS offered enhanced features, concerns about data privacy and security remained. Ensuring the privacy of messages and user data was a challenge, especially as RCS was used for business messaging and transactions. Regulatory challenges and compliance with data protection laws and regulations varied across regions and countries. Navigating these regulatory hurdles could be complex for RCS service providers.

Cost and Revenue Models:

Developing and maintaining RCS infrastructure, including servers and software, could be expensive for carriers and businesses. Finding sustainable revenue models, such as monetizing business RCS services, was a challenge. Many users were unaware of RCS or didn't understand the differences between RCS and SMS. Educating users about the benefits of RCS and how to use it effectively posed a challenge. People are often resistant to change, and convincing users to switch from their existing messaging apps to RCS could be challenging, especially if their contacts were not using RCS. Carriers needed to invest in network upgrades to support RCS features fully. The rollout of RCS was dependent on the readiness of carrier networks, which could be time-consuming and costly.The RCS market faced competition from other communication technologies, such as over-the-top (OTT) messaging apps and emerging technologies like WebRTC and VoIP services, which offered alternative means of communication.

Key Market Trends

Continued Expansion

RCS adoption was expected to continue expanding globally as more mobile carriers and messaging app providers embraced the technology. Expanding into new regions and markets was a prominent trend. RCS was increasingly used by businesses for customer engagement, marketing, and customer support. Brands and enterprises were leveraging RCS to send rich, interactive messages to customers, including product catalogs, appointment reminders, and one-click purchases. RCS was evolving to offer even more features and capabilities, such as chatbots, payment integrations, and appointment scheduling. These enhancements made RCS a more versatile platform for both personal and business communication. Efforts to improve interoperability between different RCS implementations were ongoing. This trend aimed to ensure that RCS messages worked seamlessly across different networks and devices.

RCS for Customer Service

Customer service and support were emerging as a key use case for RCS. Many companies were exploring RCS-based customer service solutions, including automated responses and real-time agent interactions. The importance of data security and privacy was a growing trend in the RCS market. Users and businesses were increasingly concerned about the security of their RCS messages, leading to efforts to enhance encryption and privacy controls. Mobile carriers, messaging app providers, and technology companies were forming partnerships and alliances to promote RCS adoption. These collaborations aimed to accelerate the rollout of RCS services and improve the overall user experience.

Integration with AI and Chatbots

Integration with artificial intelligence (AI) and chatbots was becoming more common. This allowed for automated responses, improved customer interactions, and personalized messaging experiences. The rollout of 5G networks was expected to boost RCS adoption by providing faster and more reliable connections for multimedia messaging. RCS was seen as a complementary technology to 5G. RCS supported rich media sharing, including high-quality images, videos, and documents. This trend was driving its adoption in various industries, such as media and entertainment, e-commerce, and healthcare.

Multi-Device Support:

RCS was working on supporting messaging across multiple devices seamlessly. This trend aimed to provide users with a consistent messaging experience on smartphones, tablets, and desktops. RCS was experimenting with new user interface designs and features to enhance the user experience, including improved contact management and message organization.

Segmental Insights

Enterprise Size Insights

The global rich communication services market was dominated by the large enterprises segment, and is expected to maintain this trend during the forecast period as the implementation of rich communication service is further helping IT & telecommunication teams of large enterprises to change the way of communication with messaging, which can deliver rich content. As the messaging and communicating needs are changing, they do not cope well with the traditional way of messaging in large enterprises or campus environments. Therefore, rich communication service implementation is growing at a rapid pace among large enterprises, which provides a dynamic and flexible approach..

Regional Insights

The North America region has established itself as the leader in the Global Rich Communication Services Market with a significant revenue share in 2022. North America dominated the rich communication services market in 2019, owing to high penetration of 5G network and growing use of artificial intelligence (AI) & other smart connected devices in the region. Moreover, surge in need of next-generation messaging service, chatbots shifting the inclination of customer service from conversational interactions, and rich communication service provide opportunities for mobile network operators (MNOs) to set up service on the latest technical advances being developed for the native messaging channel. However, Asia-Pacific is expected to witness the highest growth rate during the rich communication services market forecast period, owing to increasing demand for rich communication service across the region due to the emergence of high-end technologies, such artificial intelligence & 5G network; growing need of sending bulk messages for marketing; and major shift toward digitization by SMEs. Therefore, these factors impact positively on the growth of the market..

Key Market Players

  • Google
  • Samsung
  • Huawei
  • AT&T
  • Verizon
  • T-Mobile
  • Telefonica
  • Sprint (now part of T-Mobile)
  • Vodafone Group
  • Orange

Report Scope:

  • In this report, the Global Rich Communication Services Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Global Rich Communication Services Market, By Deployment Models:

  • On-premises
  • Cloud

Global Rich Communication Services Market, By Enterprise Size:

  • Small & Medium Enterprise
  • Large Enterprises

Global Rich Communication Services Market, By Application :

  • Rich Calls & Messaging
  • Content Delivery
  • Value Added Services
  • Marketing & Advertising Campaign
  • Cloud Storage

Global Rich Communication Services Market, By Region:

  • North America
  • United States
  • Canada
  • Mexico
  • Asia-Pacific
  • China
  • India
  • Japan
  • South Korea
  • Indonesia
  • Europe
  • Germany
  • United Kingdom
  • France
  • Russia
  • Spain
  • South America
  • Brazil
  • Argentina
  • Middle East & Africa
  • Saudi Arabia
  • South Africa
  • Egypt
  • UAE
  • Israel

Competitive Landscape

  • Company Profiles: Detailed analysis of the major companies present in the Global Rich Communication Services Market.

Available Customizations:

  • Global Rich Communication Services Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
  • 1.3. Markets Covered
  • 1.4. Years Considered for Study
  • 1.5. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

4. Voice of Customers

5. Global Rich Communication Services Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Deployment Model (On-premises, Cloud)
    • 5.2.2. By Enterprise Size (Small & Medium Enterprises and Large Enterprises)
    • 5.2.3. By Application (Rich Calls & Messaging, Content Delivery, Value Added Services, Marketing & Advertising Campaign, and Cloud Storage)
    • 5.2.4. By Region
  • 5.3. By Company (2022)
  • 5.4. Market Map

6. North America Rich Communication Services Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Deployment Model
    • 6.2.2. By Enterprise Size
    • 6.2.3. By Application
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Rich Communication Services Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Deployment Model
        • 6.3.1.2.2. By Enterprise Size
        • 6.3.1.2.3. By Application
    • 6.3.2. Canada Rich Communication Services Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Deployment Model
        • 6.3.2.2.2. By Enterprise Size
        • 6.3.2.2.3. By Application
    • 6.3.3. Mexico Rich Communication Services Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Deployment Model
        • 6.3.3.2.2. By Enterprise Size
        • 6.3.3.2.3. By Application

7. Asia-Pacific Rich Communication Services Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Deployment Model
    • 7.2.2. By Enterprise Size
    • 7.2.3. By Application
    • 7.2.4. By Country
  • 7.3. Asia-Pacific: Country Analysis
    • 7.3.1. China Rich Communication Services Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Deployment Model
        • 7.3.1.2.2. By Enterprise Size
        • 7.3.1.2.3. By Application
    • 7.3.2. India Rich Communication Services Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Deployment Model
        • 7.3.2.2.2. By Enterprise Size
        • 7.3.2.2.3. By Application
    • 7.3.3. Japan Rich Communication Services Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Deployment Model
        • 7.3.3.2.2. By Enterprise Size
        • 7.3.3.2.3. By Application
    • 7.3.4. South Korea Rich Communication Services Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Deployment Model
        • 7.3.4.2.2. By Enterprise Size
        • 7.3.4.2.3. By Application
    • 7.3.5. Indonesia Rich Communication Services Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Deployment Model
        • 7.3.5.2.2. By Enterprise Size
        • 7.3.5.2.3. By Application

8. Europe Rich Communication Services Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Deployment Model
    • 8.2.2. By Enterprise Size
    • 8.2.3. By Application
    • 8.2.4. By Country
  • 8.3. Europe: Country Analysis
    • 8.3.1. Germany Rich Communication Services Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Deployment Model
        • 8.3.1.2.2. By Enterprise Size
        • 8.3.1.2.3. By End Use
    • 8.3.2. United Kingdom Rich Communication Services Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Deployment Model
        • 8.3.2.2.2. By Enterprise Size
        • 8.3.2.2.3. By Application
    • 8.3.3. France Rich Communication Services Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Deployment Model
        • 8.3.3.2.2. By Enterprise Size
        • 8.3.3.2.3. By Application
    • 8.3.4. Russia Rich Communication Services Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Deployment Model
        • 8.3.4.2.2. By Enterprise Size
        • 8.3.4.2.3. By Application
    • 8.3.5. Spain Rich Communication Services Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Deployment Model
        • 8.3.5.2.2. By Enterprise Size
        • 8.3.5.2.3. By Application

9. South America Rich Communication Services Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Deployment Model
    • 9.2.2. By Enterprise Size
    • 9.2.3. By Application
    • 9.2.4. By Country
  • 9.3. South America: Country Analysis
    • 9.3.1. Brazil Rich Communication Services Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Deployment Model
        • 9.3.1.2.2. By Enterprise Size
        • 9.3.1.2.3. By Application
    • 9.3.2. Argentina Rich Communication Services Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Deployment Model
        • 9.3.2.2.2. By Enterprise Size
        • 9.3.2.2.3. By Application

10. Middle East & Africa Rich Communication Services Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Deployment Model
    • 10.2.2. By Enterprise Size
    • 10.2.3. By Application
    • 10.2.4. By Country
  • 10.3. Middle East & Africa: Country Analysis
    • 10.3.1. Saudi Arabia Rich Communication Services Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Deployment Model
        • 10.3.1.2.2. By Enterprise Size
        • 10.3.1.2.3. By Application
    • 10.3.2. South Africa Rich Communication Services Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Deployment Model
        • 10.3.2.2.2. By Enterprise Size
        • 10.3.2.2.3. By Application
    • 10.3.3. UAE Rich Communication Services Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Deployment Model
        • 10.3.3.2.2. By Enterprise Size
        • 10.3.3.2.3. By Application
    • 10.3.4. Israel Rich Communication Services Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Deployment Model
        • 10.3.4.2.2. By Enterprise Size
        • 10.3.4.2.3. By Application
    • 10.3.5. Egypt Rich Communication Services Market Outlook
      • 10.3.5.1. Market Size & Forecast
        • 10.3.5.1.1. By Value
      • 10.3.5.2. Market Share & Forecast
        • 10.3.5.2.1. By Deployment Model
        • 10.3.5.2.2. By Enterprise Size
        • 10.3.5.2.3. By Application

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenge

12. Market Trends & Developments

13. Company Profiles

  • 13.1. Google
    • 13.1.1. Business Overview
    • 13.1.2. Key Revenue and Financials
    • 13.1.3. Recent Developments
    • 13.1.4. Key Personnel
    • 13.1.5. Key Product/Services
  • 13.2. Samsung
    • 13.2.1. Business Overview
    • 13.2.2. Key Revenue and Financials
    • 13.2.3. Recent Developments
    • 13.2.4. Key Personnel
    • 13.2.5. Key Product/Services
  • 13.3. Huawei
    • 13.3.1. Business Overview
    • 13.3.2. Key Revenue and Financials
    • 13.3.3. Recent Developments
    • 13.3.4. Key Personnel
    • 13.3.5. Key Product/Services
  • 13.4. AT&T
    • 13.4.1. Business Overview
    • 13.4.2. Key Revenue and Financials
    • 13.4.3. Recent Developments
    • 13.4.4. Key Personnel
    • 13.4.5. Key Product/Services
  • 13.5. Verizon
    • 13.5.1. Business Overview
    • 13.5.2. Key Revenue and Financials
    • 13.5.3. Recent Developments
    • 13.5.4. Key Personnel
    • 13.5.5. Key Product/Services
  • 13.6. T-Mobile
    • 13.6.1. Business Overview
    • 13.6.2. Key Revenue and Financials
    • 13.6.3. Recent Developments
    • 13.6.4. Key Personnel
    • 13.6.5. Key Product/Services
  • 13.7. Telefonica
    • 13.7.1. Business Overview
    • 13.7.2. Key Revenue and Financials
    • 13.7.3. Recent Developments
    • 13.7.4. Key Personnel
    • 13.7.5. Key Product/Services
  • 13.8. Sprint
    • 13.8.1. Business Overview
    • 13.8.2. Key Revenue and Financials
    • 13.8.3. Recent Developments
    • 13.8.4. Key Personnel
    • 13.8.5. Key Product/Services
  • 13.9. Vodafone Group
    • 13.9.1. Business Overview
    • 13.9.2. Key Revenue and Financials
    • 13.9.3. Recent Developments
    • 13.9.4. Key Personnel
    • 13.9.5. Key Product/Services
  • 13.10. Orange
    • 13.10.1. Business Overview
    • 13.10.2. Key Revenue and Financials
    • 13.10.3. Recent Developments
    • 13.10.4. Key Personnel
    • 13.10.5. Key Product/Services

14. Strategic Recommendations

15. About Us & Disclaimer