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市场调查报告书

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1481872

全球茶叶市场研究报告 - 2024 年至 2032 年产业分析、规模、份额、成长、趋势和预测

Global Tea Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032

出版日期: 2024年05月01日 | 出版商:

Value Market Research | 英文 185 Pages | 商品交期: 最快1-2个工作天内

价格

简介目录图表

全球茶叶市场需求预计将从 2023 年的 199.7 亿美元增至 2032 年的近 344.6 亿美元，2024-2032 年研究期间复合年增长率为 6.25%。

茶是一种深受人们喜爱的饮料，由原产于东亚的茶树植物的干燥叶子製成。有黑、绿、乌龙、白等多种类型，以其清爽口感、刺激作用和潜在的健康益处而闻名。生产过程包括干燥、氧化、揉捻和发酵，产生多样化的风味和特性。它可以热饮或冷饮，并可以用香草、水果、香料或甜味剂调味。除了传统用途之外，它还用于烹饪食谱、草药和美容产品，使其成为一种多功能且广受讚赏的饮料，因其文化、社会和治疗意义而在全球范围内享有盛誉。

市场动态

消费者对茶的健康益处（包括抗氧化剂、多酚和植物化学物质）的认识不断提高，从而推动了对茶产品作为健康生活方式一部分的需求。茶源自茶树植物，具有一系列促进健康的特性，例如改善新陈代谢、免疫功能和认知健康，使其在註重健康的消费者中广受欢迎。此外，天然和有机饮料的日益增长趋势推动了对有机和特殊茶的需求，包括绿茶、花草茶和抹茶，这些茶被认为是传统饮料更健康、更永续的替代品。此外，茶口味、混合茶和形式的不断扩大，以及创新的包装和行销策略，正在吸引新的消费群体并推动市场成长。

此外，中国、印度和东南亚等发展中市场的可支配收入不断增长、城市化进程以及消费者生活方式的变化正在推动对优质和特种茶的需求，推动全球市场扩张。此外，茶文化和仪式（包括茶道、品嚐和社交聚会）的日益普及，推动了对高品质手工茶的需求，培养了社区意识和对茶工艺的欣赏。此外，COVID-19 大流行加速了向家庭消费和线上购物的转变，推动了对包装茶和方便茶产品的需求，这些产品为留在家中的消费者提供便利、舒适和健康的好处。然而，不断变化的消费者偏好和健康趋势可能会挑战未来几年的市场成长。

该报告涵盖波特五力模型、市场吸引力分析和价值链分析。这些工具有助于清晰地了解行业结构并评估全球范围内的竞争吸引力。此外，这些工具也对全球茶叶市场的各个细分市场进行了包容性评估。茶产业的成长和趋势为本研究提供了整体方法。

市场区隔

茶叶市场报告的这一部分透过在国家和地区层面进行分析，提供了有关细分市场的详细资料，从而帮助策略家确定相应产品或服务的目标人群以及即将到来的机会。

按类型

红茶
绿茶
乌龙茶
花草茶
其他（风味茶、冰茶等）

按配销通路

大型超市/超市
零售店
便利商店
网上商店

区域分析

本节涵盖区域前景，重点介绍北美、欧洲、亚太地区、拉丁美洲以及中东和非洲茶叶市场当前和未来的需求。此外，该报告重点关注所有主要地区各个应用领域的需求、估计和预测。

该研究报告还涵盖了市场主要参与者的全面概况以及对全球竞争格局的深入了解。茶叶市场的主要参与者包括联合利华、星巴克公司、Wissotzky Tea、英国联合食品公司、雀巢公司、Akbar Brothers Ltd.、塔塔消费品有限公司、The Republic of Tea、DAVIDs TEA、Assam Company India Ltd.、 Lipton Teas 和输液、香菜茶、哈里斯茶公司。本节包含竞争格局的整体视图，包括各种策略发展，例如关键併购、未来产能、合作伙伴关係、财务概况、合作、新产品开发、新产品发布和其他发展。

如果您有任何客製化要求，请写信给我们。我们的研究团队可以根据您的需求提供客製化报告。

区域展望
介绍
北美销售分析
- 概览、历史与预测资料销售分析
- 北美按细分市场销售分析
- 北美按国家销售分析
- 美国销售分析
- 加拿大销售分析
- 墨西哥销售分析
欧洲销售分析
- 概览、历史与预测资料销售分析
- 欧洲按细分市场销售分析
- 欧洲按国家销售分析
- 英国销售分析
- 法国销售分析
- 德国销售分析
- 义大利销售分析
- 俄罗斯销售分析
- 欧洲其他地区销售分析
亚太地区销售分析
- 概览、历史与预测资料销售分析
- 亚太地区按细分市场销售分析
- 亚太地区按国家销售分析
- 中国销售分析
- 印度销售分析
- 日本销售分析
- 韩国销售分析
- 澳洲销售分析
- 东南亚销售分析
- 亚太地区其他地区销售分析
拉丁美洲销售分析
- 概览、历史与预测资料销售分析
- 拉丁美洲按细分市场销售分析
- 拉丁美洲按国家销售分析
- 巴西销售分析
- 阿根廷销售分析
- 秘鲁销售分析
- 智利销售分析
- 拉丁美洲其他地区销售分析
中东和非洲销售分析
- 概览、历史与预测资料销售分析
- 中东和非洲按细分市场销售分析
- 中东和非洲按国家销售分析
- 沙乌地阿拉伯销售分析
- 阿联酋销售分析
- 以色列销售分析
- 南非销售分析
- 中东其他地区和非洲销售分析

第 8 章：茶叶公司的竞争格局

茶叶市场竞争
伙伴关係/协作/协议
併购
新产品发布
其他发展

第 9 章：公司简介

顶级公司市占率分析
市场集中度
Unilever

公司简介
公司收入
产品
最近的发展

Starbucks Corporation

公司简介
公司收入
产品
最近的发展

Wissotzky Tea

公司简介
公司收入
产品
最近的发展

Associated British Foods

公司简介
公司收入
产品
最近的发展

Nestle SA

公司简介
公司收入
产品
最近的发展

Akbar Brothers Ltd.

公司简介
公司收入
产品
最近的发展

Tata Consumer Products Limited

公司简介
公司收入
产品
最近的发展

The Republic Of Tea

公司简介
公司收入
产品
最近的发展

DAVIDs TEA

公司简介
公司收入
产品
最近的发展

Assam Company India Ltd.

公司简介
公司收入
产品
最近的发展

Lipton Teas And Infusion

公司简介
公司收入
产品
最近的发展

Caraway Tea

公司简介
公司收入
产品
最近的发展

Harris Tea Company.

公司简介
公司收入
产品
最近的发展

註 - 在公司概况中，财务详细资料和最新进展视情况而定，或对私人公司而言可能不包括在内

简介目录图表

Product Code: VMR112114415

The global demand for Tea Market is presumed to reach the market size of nearly USD 34.46 Billion by 2032 from USD 19.97 Billion in 2023 with a CAGR of 6.25% under the study period 2024 - 2032.

Tea is a beloved beverage crafted from the dried leaves of the Camellia sinensis plant, originating in East Asia. With various types like black, green, oolong, and white, it is known for its refreshing taste, stimulating effects, and potential health benefits. The production involves drying, oxidation, rolling, and fermentation, resulting in diverse flavors and characteristics. It can be enjoyed hot or cold and may be flavored with herbs, fruits, spices, or sweeteners. Beyond its traditional use, it is also used in culinary recipes, herbal medicine, and beauty products, making it a versatile and widely appreciated drink enjoyed globally for its cultural, social, and therapeutic significance.

MARKET DYNAMICS

The spurring consumer awareness regarding the health benefits of tea consumption, including antioxidants, polyphenols, and phytochemicals, is driving demand for tea products as part of a healthy lifestyle. Tea, sourced from the Camellia sinensis plant, offers a range of health-promoting properties, such as improved metabolism, immune function, and cognitive health, driving its popularity among health-conscious consumers. Additionally, the increasing trend towards natural and organic beverages drives demand for organic and specialty teas, including green tea, herbal tea, and matcha, which are perceived as healthier and more sustainable alternatives to conventional beverages. Moreover, the expanding variety of tea flavors, blends, and formats, as well as innovative packaging and marketing strategies, are attracting new consumer segments and driving market growth.

Furthermore, the rising disposable incomes, urbanization, and changing consumer lifestyles in developing markets such as China, India, and Southeast Asia are driving demand for premium and specialty teas, driving market expansion globally. Additionally, the growing popularity of tea culture and rituals, including tea ceremonies, tastings, and social gatherings, drives demand for high-quality and artisanal teas, fostering a sense of community and appreciation for tea craftsmanship. Moreover, the COVID-19 pandemic has accelerated the shift towards home-based consumption and online shopping, driving demand for packaged and convenience tea products that offer convenience, comfort, and wellness benefits for consumers staying at home. However, changing consumer preferences and health trends may challenge the market growth in the coming years.

The report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of tea. The growth and trends of Tea Industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the tea market report provides detailed data on the segments by analyzing them at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Type

Black Tea
Green Tea
Oolong Tea
Herbal Tea
Others (Flavored Tea, Iced Tea, Etc.)

By Distribution Channel

Hypermarkets/Supermarkets
Retail Stores
Convenience Stores
Online Stores

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Tea market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Tea market include Unilever, Starbucks Corporation, Wissotzky Tea, Associated British Foods, Nestle S.A., Akbar Brothers Ltd., Tata Consumer Products Limited, The Republic of Tea, DAVIDs TEA, Assam Company India Ltd., Lipton Teas and Infusion, Caraway Tea, Harris Tea Company. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

1. PREFACE

1.1. Report Description
- 1.1.1 Objective
- 1.1.2 Target Audience
- 1.1.3 Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
- 1.3.1 Market Research Process
- 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

2.1. Highlights of Market
2.2. Global Market Snapshot

3. TEA - INDUSTRY ANALYSIS

3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter's Five Force Analysis
3.7. Market Attractiveness Analysis
- 3.7.1 Market Attractiveness Analysis By Type
- 3.7.2 Market Attractiveness Analysis By Distribution Channel
- 3.7.3 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

4.1. Value Chain Analysis
4.2. Raw Material Analysis
- 4.2.1 List of Raw Materials
- 4.2.2 Raw Material Manufactures List
- 4.2.3 Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
- 4.4.1 Direct Marketing
- 4.4.2 Indirect Marketing
- 4.4.3 Marketing Channel Development Trend

5. GLOBAL TEA MARKET ANALYSIS BY TYPE

5.1. Overview By Type
5.2. Historical and Forecast Data
5.3. Analysis By Type
5.4. Black Tea Historic and Forecast Sales By Regions
5.5. Green Tea Historic and Forecast Sales By Regions
5.6. Oolong Tea Historic and Forecast Sales By Regions
5.7. Herbal Tea Historic and Forecast Sales By Regions
5.8. Others (Flavored Tea, Iced Tea, etc.) Historic and Forecast Sales By Regions

6. GLOBAL TEA MARKET ANALYSIS BY DISTRIBUTION CHANNEL

6.1. Overview By Distribution Channel
6.2. Historical and Forecast Data
6.3. Analysis By Distribution Channel
6.4. Hypermarkets/Supermarkets Historic and Forecast Sales By Regions
6.5. Retail Stores Historic and Forecast Sales By Regions
6.6. Convenience Stores Historic and Forecast Sales By Regions
6.7. Online Stores Historic and Forecast Sales By Regions

7. GLOBAL TEA MARKET ANALYSIS BY GEOGRAPHY

7.1. Regional Outlook
7.2. Introduction
7.3. North America Sales Analysis
- 7.3.1 Overview, Historic and Forecast Data Sales Analysis
- 7.3.2 North America By Segment Sales Analysis
- 7.3.3 North America By Country Sales Analysis
- 7.3.4 United States Sales Analysis
- 7.3.5 Canada Sales Analysis
- 7.3.6 Mexico Sales Analysis
7.4. Europe Sales Analysis
- 7.4.1 Overview, Historic and Forecast Data Sales Analysis
- 7.4.2 Europe By Segment Sales Analysis
- 7.4.3 Europe By Country Sales Analysis
- 7.4.4 United Kingdom Sales Analysis
- 7.4.5 France Sales Analysis
- 7.4.6 Germany Sales Analysis
- 7.4.7 Italy Sales Analysis
- 7.4.8 Russia Sales Analysis
- 7.4.9 Rest Of Europe Sales Analysis
7.5. Asia Pacific Sales Analysis
- 7.5.1 Overview, Historic and Forecast Data Sales Analysis
- 7.5.2 Asia Pacific By Segment Sales Analysis
- 7.5.3 Asia Pacific By Country Sales Analysis
- 7.5.4 China Sales Analysis
- 7.5.5 India Sales Analysis
- 7.5.6 Japan Sales Analysis
- 7.5.7 South Korea Sales Analysis
- 7.5.8 Australia Sales Analysis
- 7.5.9 South East Asia Sales Analysis
- 7.5.10 Rest Of Asia Pacific Sales Analysis
7.6. Latin America Sales Analysis
- 7.6.1 Overview, Historic and Forecast Data Sales Analysis
- 7.6.2 Latin America By Segment Sales Analysis
- 7.6.3 Latin America By Country Sales Analysis
- 7.6.4 Brazil Sales Analysis
- 7.6.5 Argentina Sales Analysis
- 7.6.6 Peru Sales Analysis
- 7.6.7 Chile Sales Analysis
- 7.6.8 Rest of Latin America Sales Analysis
7.7. Middle East & Africa Sales Analysis
- 7.7.1 Overview, Historic and Forecast Data Sales Analysis
- 7.7.2 Middle East & Africa By Segment Sales Analysis
- 7.7.3 Middle East & Africa By Country Sales Analysis
- 7.7.4 Saudi Arabia Sales Analysis
- 7.7.5 UAE Sales Analysis
- 7.7.6 Israel Sales Analysis
- 7.7.7 South Africa Sales Analysis
- 7.7.8 Rest Of Middle East And Africa Sales Analysis

8. COMPETITIVE LANDSCAPE OF THE TEA COMPANIES

8.1. Tea Market Competition
8.2. Partnership/Collaboration/Agreement
8.3. Merger And Acquisitions
8.4. New Product Launch
8.5. Other Developments

9. COMPANY PROFILES OF TEA INDUSTRY

9.1. Top Companies Market Share Analysis
9.2. Market Concentration Rate
9.3. Unilever
- 9.3.1 Company Overview
- 9.3.2 Company Revenue
- 9.3.3 Products
- 9.3.4 Recent Developments
9.4. Starbucks Corporation
- 9.4.1 Company Overview
- 9.4.2 Company Revenue
- 9.4.3 Products
- 9.4.4 Recent Developments
9.5. Wissotzky Tea
- 9.5.1 Company Overview
- 9.5.2 Company Revenue
- 9.5.3 Products
- 9.5.4 Recent Developments
9.6. Associated British Foods
- 9.6.1 Company Overview
- 9.6.2 Company Revenue
- 9.6.3 Products
- 9.6.4 Recent Developments
9.7. Nestle S.A.
- 9.7.1 Company Overview
- 9.7.2 Company Revenue
- 9.7.3 Products
- 9.7.4 Recent Developments
9.8. Akbar Brothers Ltd.
- 9.8.1 Company Overview
- 9.8.2 Company Revenue
- 9.8.3 Products
- 9.8.4 Recent Developments
9.9. Tata Consumer Products Limited
- 9.9.1 Company Overview
- 9.9.2 Company Revenue
- 9.9.3 Products
- 9.9.4 Recent Developments
9.10. The Republic Of Tea
- 9.10.1 Company Overview
- 9.10.2 Company Revenue
- 9.10.3 Products
- 9.10.4 Recent Developments
9.11. DAVIDs TEA
- 9.11.1 Company Overview
- 9.11.2 Company Revenue
- 9.11.3 Products
- 9.11.4 Recent Developments
9.12. Assam Company India Ltd.
- 9.12.1 Company Overview
- 9.12.2 Company Revenue
- 9.12.3 Products
- 9.12.4 Recent Developments
9.13. Lipton Teas And Infusion
- 9.13.1 Company Overview
- 9.13.2 Company Revenue
- 9.13.3 Products
- 9.13.4 Recent Developments
9.14. Caraway Tea
- 9.14.1 Company Overview
- 9.14.2 Company Revenue
- 9.14.3 Products
- 9.14.4 Recent Developments
9.15. Harris Tea Company.
- 9.15.1 Company Overview
- 9.15.2 Company Revenue
- 9.15.3 Products
- 9.15.4 Recent Developments

Note - In company profiling, financial details and recent developments are subject to availability or might not be covered in the case of private companies

简介目录图表

LIST OF TABLES

Market Snapshot
Drivers: Impact Analysis
Restraints: Impact Analysis
List of Raw Material
List of Raw Material Manufactures
Analysis By Type (Kilo Tons and USD MN)
Black Tea Market Sales By Geography (Kilo Tons and USD MN)
Green Tea Market Sales By Geography (Kilo Tons and USD MN)
Oolong Tea Market Sales By Geography (Kilo Tons and USD MN)
Herbal Tea Market Sales By Geography (Kilo Tons and USD MN)
Others (Flavored Tea, Iced Tea, etc.) Market Sales By Geography (Kilo Tons and USD MN)
Analysis By Distribution Channel (Kilo Tons and USD MN)
Hypermarkets/Supermarkets Market Sales By Geography (Kilo Tons and USD MN)
Retail Stores Market Sales By Geography (Kilo Tons and USD MN)
Convenience Stores Market Sales By Geography (Kilo Tons and USD MN)
Online Stores Market Sales By Geography (Kilo Tons and USD MN)
Global Tea Market Sales By Geography (Kilo Tons and USD MN)
North America Market Analysis (Kilo Tons and USD MN)
United States Market Analysis (Kilo Tons and USD MN)
Canada Market Analysis (Kilo Tons and USD MN)
Mexico Market Analysis (Kilo Tons and USD MN)
Europe Market Analysis (Kilo Tons and USD MN)
Europe Market Estimate By Country (Kilo Tons and USD MN)
United Kingdom Market Analysis (Kilo Tons and USD MN)
France Market Analysis (Kilo Tons and USD MN)
Germany Market Analysis (Kilo Tons and USD MN)
Italy Market Analysis (Kilo Tons and USD MN)
Russia Market Analysis (Kilo Tons and USD MN)
Spain Market Analysis (Kilo Tons and USD MN)
Rest of Europe Market Analysis (Kilo Tons and USD MN)
Asia Pacific Market Analysis (Kilo Tons and USD MN)
China Market Analysis (Kilo Tons and USD MN)
Japan Market Analysis (Kilo Tons and USD MN)
India Market Analysis (Kilo Tons and USD MN)
South Korea Market Analysis (Kilo Tons and USD MN)
Australia Market Analysis (Kilo Tons and USD MN)
South East Asia Market Analysis (Kilo Tons and USD MN)
Rest of Asia Pacific Market Analysis (Kilo Tons and USD MN)
Latin America Market Analysis (Kilo Tons and USD MN)
Brazil Market Analysis (Kilo Tons and USD MN)
Argentina Market Analysis (Kilo Tons and USD MN)
Peru Market Analysis (Kilo Tons and USD MN)
Chile Market Analysis (Kilo Tons and USD MN)
Rest of Latin America Market Analysis (Kilo Tons and USD MN)
Middle East & Africa Market Analysis (Kilo Tons and USD MN)
Saudi Arabia Market Analysis (Kilo Tons and USD MN)
UAE Market Analysis (Kilo Tons and USD MN)
Israel Market Analysis (Kilo Tons and USD MN)
South Africa Market Analysis (Kilo Tons and USD MN)
Rest of Middle East and Africa Market Analysis (Kilo Tons and USD MN)
Partnership/Collaboration/Agreement
Mergers And Acquisition

LIST OF FIGURES

Research Scope of Tea Report
Market Research Process
Market Research Methodology
Global Tea Market Size, By Region (Kilo Tons and USD MN)
Porters Five Forces Analysis
Market Attractiveness Analysis By Type
Market Attractiveness Analysis By Distribution Channel
Market Attractiveness Analysis By Region
Value Chain Analysis
Global Market Analysis By Type (Kilo Tons and USD MN)
Black Tea Market Sales By Geography (Kilo Tons and USD MN)
Green Tea Market Sales By Geography (Kilo Tons and USD MN)
Oolong Tea Market Sales By Geography (Kilo Tons and USD MN)
Herbal Tea Market Sales By Geography (Kilo Tons and USD MN)
Others (Flavored Tea, Iced Tea, etc.) Market Sales By Geography (Kilo Tons and USD MN)
Global Market Analysis By Distribution Channel (Kilo Tons and USD MN)
Hypermarkets/Supermarkets Market Sales By Geography (Kilo Tons and USD MN)
Retail Stores Market Sales By Geography (Kilo Tons and USD MN)
Convenience Stores Market Sales By Geography (Kilo Tons and USD MN)
Online Stores Market Sales By Geography (Kilo Tons and USD MN)
Global Market Sales (Kilo Tons and USD MN)
North America Market Sales (Kilo Tons and USD MN)
Europe Market Sales (Kilo Tons and USD MN)
Asia Pacific Market Sales (Kilo Tons and USD MN)
Latin America Market Sales (Kilo Tons and USD MN)
Middle East & Africa Market Sales (Kilo Tons and USD MN)
Recent Development in Industry
Top Company Market Share Analysis