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全球益生菌酸奶市场 - 2023-2030 年
市场调查报告书
商品编码
1316251

全球益生菌酸奶市场 - 2023-2030 年

Global Probiotic Yogurt Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 136 Pages | 商品交期: 最快1-2个工作天内

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简介目录

市场概述

全球益生菌酸奶市场规模在 2022 年达到 265 亿美元，预计到 2030 年将达到 462 亿美元，实现利润丰厚的增长。在 2023-2030 年的预测期内，该市场的复合年增长率为 7.2%。

益生菌酸奶被认为是一种功能性食品，因为它含有可带来健康益处的活有益菌。人们对营养增强型产品的需求推动了对功能性食品需求的增长，这对益生菌酸奶市场产生了积极影响。生产商不断推出新的益生菌酸奶产品，以迎合消费者不断变化的喜好。这包括开发植物基和不含乳制品的产品、独特口味以及针对特定健康问题或饮食需求的产品。这些创新正在推动市场扩张，吸引更广泛的消费群体。

益生菌酸奶市场上既有老牌企业，也有新进入者，他们都在利用不断增长的需求进行投资。各公司也在建立战略伙伴关系和合作关系，以扩大市场覆盖面并发挥协同效应。

市场动态

对健康和保健的日益关注推动市场增长

益生菌酸奶与人们对健康和保健的日益关注不谋而合。人们普遍认为益生菌酸奶是一种功能性食品，可促进消化系统健康，有助于形成健康的肠道微生物群。益生菌（酸奶中的活菌）与许多健康益处有关，包括改善消化、增强免疫功能以及对某些健康状况的潜在预防作用。

益生菌酸奶市场正见证着人们对健康和保健的日益关注所带来的影响。生产商正在通过扩大益生菌酸奶产品线、推出新口味和新配方以及在营销策略中强调对健康的益处来应对这一需求。例如，明治株式会社于 2021 年 4 月 1 日宣布，计划在华东地区推出广受欢迎的酸奶饮品 "明治益生菌酸奶 R-1 "和 "明治益生菌酸奶 LG21"。这两款产品已成为日本最畅销的酸奶饮料。

植物性饮食的日益普及推动了市场增长

随着植物性饮食的不断普及，植物性益生菌酸奶的市场也在不断扩大。追求植物性生活方式的消费者正在积极寻找植物性替代品来满足他们的营养需求，益生菌酸奶就是这样一种产品。植物性益生菌酸奶在超市、专卖店和网络平台等各种零售渠道的供应进一步促进了市场的增长。这种便利性使消费者可以轻松地将植物性益生菌酸奶纳入日常饮食。

生产商正在创新并推出新的植物性益生菌酸奶产品，以迎合这一细分市场。这包括开发独特的口味、质地和配方，在提供益生菌额外益处的同时，复制传统乳制品酸奶的体验，从而进一步推动市场增长。

激烈的市场竞争阻碍市场增长

益生菌酸奶市场竞争激烈，众多制造商和品牌争夺市场份额。这种激烈的竞争会给市场上的老牌企业和新进入者带来挑战和制约。

众多竞争者的存在往往导致价格竞争。制造商可能会打价格战，采取激进的定价策略，以吸引消费者并获得竞争优势。这可能会对利润率造成压力，并限制所有相关参与者的市场增长潜力。

COVID-19 影响分析

COVID-19 的经济影响，如失业、收入减少和经济不稳定，影响了消费者的购买决策。消费者对价格更加敏感，追求物有所值的产品。优质或高价益生菌酸奶在维持销售方面面临挑战，而价格更低廉的产品则越来越受欢迎。

然而，大流行病引发了人们对食品安全和卫生的担忧。消费者在购买产品时更加谨慎，优先考虑值得信赖的品牌以及能够提供有关安全措施和生产实践的明确信息的品牌。

目 录

第 1 章：研究方法与范围

  • 研究方法
  • 报告的研究目标和范围

第2章：定义和概述

第 3 章：执行摘要

  • 按来源摘录
  • 按口味分类
  • 按用途分类
  • 按销售渠道分类
  • 按地区分类

第四章：动态

  • 影响因素
    • 驱动因素
      • 对健康和保健的日益关注推动市场增长
      • 植物性饮食日益流行，推动市场增长
    • 制约因素
      • 缺乏对微生物杀虫剂的认识和接受程度阻碍市场增长 激烈的市场竞争阻碍市场增长
    • 机会
    • 影响分析

第 5 章 : 行业分析

  • 波特五力分析
  • 供应链分析
  • 定价分析
  • 监管分析

第 6 章：COVID-19 分析

  • COVID-19 分析
    • COVID-19 之前的情况
    • COVID-19 期间的情景
    • COVID-19 后的情况
  • COVID-19 期间的定价动态
  • 供求关系
  • 大流行期间与市场相关的政府倡议
  • 制造商的战略倡议
  • 结论

第 7 章：按来源分类

  • 动物源
  • 植物来源

第 8 章：按口味

  • 原味
  • 风味

第 9 章：按应用分类

  • 食品
  • 化妆品
  • 其他

第 10 章：按销售渠道

  • 超市/超级市场
  • 便利店
  • 专卖店
  • 网上销售
  • 其他

第 11 章：按地区划分

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 意大利
    • 西班牙
    • 欧洲其他地区
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 澳大利亚
    • 亚太其他地区
  • 中东和非洲

第 12 章 ：竞争格局

  • 竞争格局
  • 市场定位/份额分析
  • 合併与收购分析

第 13 章 ：公司简介

  • Arla Foods, Inc.
    • 公司概况
    • 产品组合和说明
    • 财务概况
    • 主要发展
  • BioGaia AB
  • Chr. Hansen Holding A/S
  • Danone
  • Danisco A/S
  • General Mills Inc.
  • i-Health Inc.
  • Lallemand Inc.
  • Lifeway Foods, Inc.
  • Mother Dairy Fruit & Vegetable Pvt. Ltd.

第 14 章：附录

简介目录
Product Code: FB6518

Market Overview

The Global Probiotic Yogurt Market reached US$ 26.5 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 46.2 billion by 2030. The market is growing at a CAGR of 7.2% during the forecast period 2023-2030.

Probiotic yogurt is considered a functional food as it contains live beneficial bacteria that can confer health benefits. The rising demand for functional foods, driven by the desire for nutritionally enhanced products, is positively impacting the probiotic yogurt market. Manufacturers are continuously introducing new probiotic yogurt products to cater to evolving consumer preferences. This includes the development of plant-based and dairy-free options, unique flavors, and products targeting specific health concerns or dietary needs. Such innovations are driving market expansion and attracting a wider consumer base.

The probiotic yogurt market is witnessing investments from both established players and new entrants to capitalize on the growing demand. Companies are also forming strategic partnerships and collaborations to expand their market reach and leverage synergies.

Market Dynamics

The Rising Focus on Health and Wellness Drives the Market Growth

Probiotic yogurt aligns well with this growing focus on health and wellness. It is widely recognized as a functional food that promotes digestive health and contributes to a healthy gut microbiome. Probiotics, the live bacteria found in yogurt, have been associated with numerous health benefits, including improved digestion, enhanced immune function, and potential preventive effects against certain health conditions.

The market for probiotic yogurt is witnessing the effects of this rising focus on health and wellness. Manufacturers are responding to the demand by expanding their probiotic yogurt product lines, introducing new flavors and formulations, and emphasizing the health benefits in their marketing strategies. For instance, on April 1, 2021, Meiji Co., Ltd. unveiled its plan to introduce its highly popular yogurt drinks, "Meiji Probio Yogurt R-1" and "Meiji Probio Yogurt LG21," in the East China region. These products have earned the distinction of being Japan's top-selling yogurt drinks.

The Rising Popularity of Plant-Based Diets Drives the Market Growth

The market for plant-based probiotic yogurt is expanding as the popularity of plant-based diets continues to grow. Consumers following plant-based lifestyles are actively seeking out plant-based alternatives to meet their nutritional needs, and probiotic yogurt is one such product. The availability of plant-based probiotic yogurts in various retail channels, including supermarkets, specialty stores, and online platforms, is further contributing to market growth. This accessibility allows consumers to easily incorporate plant-based probiotic yogurt into their regular diets.

Manufacturers are innovating and introducing new plant-based probiotic yogurt products to cater to this market segment. This includes developing unique flavors, textures, and formulations that replicate the experience of traditional dairy-based yogurt while providing the added benefits of probiotics, which further drive market growth.

Intense Market Competition Hampers the Market Growth

The probiotic yogurt market is highly competitive, with numerous manufacturers and brands vying for market share. This intense competition can present challenges and constraints for both established players and new entrants in the market.

The presence of numerous competitors often leads to price competition. Manufacturers may engage in price wars and aggressive pricing strategies to attract consumers and gain a competitive edge. This can put pressure on profit margins and limit the market growth potential for all players involved.

COVID-19 Impact Analysis

The economic repercussions of COVID-19, such as job losses, reduced incomes, and financial insecurity, influenced consumer purchasing decisions. Consumers became more price-sensitive and sought value-for-money products. Premium or higher-priced probiotic yogurt variants faced challenges in maintaining sales, while more affordable options gained popularity.

However, the pandemic raised concerns about food safety and hygiene. Consumers were more cautious about the products they purchased, prioritizing trusted brands and those that offered clear information on safety measures and production practices.

Segment Analysis

The global probiotic yogurt market is segmented based on source, flavor, applications, distribution channel, and region.

Increasing Demand for Vegan and Lactose-Free Options

The plant-based probiotic yogurt segment holds the largest share of the global probiotic yogurt market due to market trends and consumer preferences. The market for plant-based products, including dairy alternatives, experiencing significant growth in recent years, driven by the increasing demand for vegan and lactose-free options.

Many consumers are actively seeking alternatives to traditional dairy products for various reasons, such as health concerns, environmental sustainability, and ethical considerations. Plant-based probiotic yogurt is offering a viable option for individuals following a vegan or lactose-intolerant diet, thereby expanding its target market and driving plant-based probiotic yogurt segment growth.

Geographical Analysis

Increasing Awareness of the Importance of Gut Health and the Role Of Probiotics in Supporting Overall Well-Being

The North America region dominates the global probiotic yogurt market. North American consumers are showing a heightened awareness of the importance of gut health and the role of probiotics in supporting overall well-being. This increasing awareness coupled with a growing interest in functional foods, is driving the demand for probiotic yogurt. Consumers in North America are actively seeking out products that are offering health benefits, and probiotic yogurt fits well into this trend, further fueling its market dominance.

North America boasts a robust market infrastructure that supports the growth and distribution of probiotic yogurt products. The region consists of numerous well-established food and beverage companies with advanced manufacturing facilities, distribution networks, and marketing capabilities. These companies are the resourcing and are expecting to produce and promote probiotic yogurt effectively. For instance, on January 14, 2020, Stonyfield Organic unveiled its latest offering, Daily Probiotics. These convenient probiotic yogurt drinks come in a 3.1oz format, specifically designed to promote immune and digestive health.

Competitive Landscape

The major global probiotic yogurt market players include: Arla Foods, Inc., BioGaia AB, Chr. Hansen Holding A/S, Danone, Danisco A/S, General Mills Inc., i-Health Inc., Lallemand Inc., Lifeway Foods, Inc., and Mother Dairy Fruit & Vegetable Pvt. Ltd.

Why Purchase the Report?

  • To visualize the global probiotic yogurt market segmentation based on source, flavor, applications, distribution channel, and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of probiotic yogurt market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as excel consisting of key products of all the major players.

The global probiotic yogurt market report would provide approximately 69 tables, 67 figures, and 136 Pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Source
  • 3.2. Snippet by Flavor
  • 3.3. Snippet by Application
  • 3.4. Snippet by Distribution Channel
  • 3.5. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. The rising focus on health and wellness drives the market growth
      • 4.1.1.2. The rising popularity of plant-based diets drives the market growth
    • 4.1.2. Restraints
      • 4.1.2.1. Lack of awareness and acceptance of microbial pesticides hamper the market growth Intense market competition hampers the market growth
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porters Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID-19
    • 6.1.2. Scenario During COVID-19
    • 6.1.3. Scenario Post COVID-19
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Source

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
    • 7.1.2. Market Attractiveness Index, By Source
  • 7.2. Animal-Based*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Plant-Based

8. By Flavor

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 8.1.2. Market Attractiveness Index, By Flavor
  • 8.2. Plain*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Flavored

9. By Application

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 9.1.2. Market Attractiveness Index, By Application
  • 9.2. Foods*
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Cosmetics
  • 9.4. Others

10. By Distribution Channel

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 10.1.2. Market Attractiveness Index, By Distribution Channel
  • 10.2. Supermarkets/Hypermarkets*
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Convenience Stores
  • 10.4. Specialty Stores
  • 10.5. Online Sales
  • 10.6. Others

11. By Region

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 11.1.2. Market Attractiveness Index, By Region
  • 11.2. North America
    • 11.2.1. Introduction
    • 11.2.2. Key Region-Specific Dynamics
    • 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
    • 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.2.7.1. U.S.
      • 11.2.7.2. Canada
      • 11.2.7.3. Mexico
  • 11.3. Europe
    • 11.3.1. Introduction
    • 11.3.2. Key Region-Specific Dynamics
    • 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
    • 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.3.7.1. Germany
      • 11.3.7.2. UK
      • 11.3.7.3. France
      • 11.3.7.4. Italy
      • 11.3.7.5. Spain
      • 11.3.7.6. Rest of Europe
  • 11.4. South America
    • 11.4.1. Introduction
    • 11.4.2. Key Region-Specific Dynamics
    • 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
    • 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.4.7.1. Brazil
      • 11.4.7.2. Argentina
      • 11.4.7.3. Rest of South America
  • 11.5. Asia-Pacific
    • 11.5.1. Introduction
    • 11.5.2. Key Region-Specific Dynamics
    • 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
    • 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 11.5.7.1. China
      • 11.5.7.2. India
      • 11.5.7.3. Japan
      • 11.5.7.4. Australia
      • 11.5.7.5. Rest of Asia-Pacific
  • 11.6. Middle East and Africa
    • 11.6.1. Introduction
    • 11.6.2. Key Region-Specific Dynamics
    • 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
    • 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
    • 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
    • 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

12. Competitive Landscape

  • 12.1. Competitive Scenario
  • 12.2. Market Positioning/Share Analysis
  • 12.3. Mergers and Acquisitions Analysis

13. Company Profiles

  • 13.1. Arla Foods, Inc.*
    • 13.1.1. Company Overview
    • 13.1.2. Product Portfolio and Description
    • 13.1.3. Financial Overview
    • 13.1.4. Key Developments
  • 13.2. BioGaia AB
  • 13.3. Chr. Hansen Holding A/S
  • 13.4. Danone
  • 13.5. Danisco A/S
  • 13.6. General Mills Inc.
  • 13.7. i-Health Inc.
  • 13.8. Lallemand Inc.
  • 13.9. Lifeway Foods, Inc.
  • 13.10. Mother Dairy Fruit & Vegetable Pvt. Ltd.

LIST NOT EXHAUSTIVE

14. Appendix

  • 14.1. About Us and Services
  • 14.2. Contact Us