新加坡消费者健康市场

受新加坡人口老化以及人们对健康和预防保健日益增长的关注的推动，预计2025年新加坡消费者健康产品的销售额将有所增长。维生素和营养补充剂在新加坡老龄化人口中仍蕴藏着巨大的成长潜力。抗衰老补充剂市场正在扩张，各大品牌纷纷推出针对细胞再生、关节活动度和心臟健康的产品。

Euromonitor International的研究报告《新加坡消费者健康市场》全面分析了新加坡的市场规模和格局。报告提供2020年至2024年的最新零售数据，协助您辨识推动市场成长的领域。报告也对2029年的市场发展趋势进行了预测。

目标产品：过敏护理、草药/传统产品、非处方药、儿童保健、运动营养、维生素和膳食补充剂、体重管理与健康

数据范围：市场规模（实际值和预测值）、企业市场占有率、品牌份额、分销数据

为什么要购买这份报告？

• 对消费者健康市场的深入了解
• 确定成长领域并找出变革驱动因素
• 了解竞争格局、主要市场参与企业和主要品牌
• 利用五年预测来评估市场预期发展趋势。

Euromonitor International拥有超过50年的市场研究报告、商业参考书籍和线上资讯系统出版经验。该公司在伦敦、芝加哥、新加坡、上海、维尔纽斯、杜拜、开普敦、圣地牙哥、雪梨、东京、班加罗尔、圣保罗、首尔、香港、杜塞尔多夫和墨西哥城设有办事处，并在100个国家拥有分析师网络。凭藉其独特的实力和对多元化市场的深刻理解，欧睿国际得以开发可靠的资讯资源，为策略规划提供有力支持。

目录

目录和表格

执行摘要

• 2025年消费者健康：整体情况
• 2025年主要趋势
• 竞争格局
• 通路开发
• 消费者健康领域的下一步发展方向是什么？

市场指标

市场数据

附录

• 非处方药註册和分类
• 维生素和膳食补充剂的註册和分类
• 自我治疗/自我护理与预防医学
• 转变

免责声明

定义

资讯来源

新加坡的止痛药

关键数据结果

2025年的发展

• 消费者意识的提高将有助于2025年的强劲成长。
• 葛兰素史克凭藉其着名的Panadol品牌，在整个止痛药市场占据领先地位。
• 健康护理和个人保养用品商店在分销方面占据主导地位。

前景与机会

• 生活成本上升预计将增加对自有品牌药和学名药的需求。
• 对更高疗效和多样化剂型的需求日益增长
• 关节和肌肉疼痛解决方案将继续受到关注，但远距医疗的兴起可能会限制该类别的整体成长。

分类资料

新加坡咳嗽、感冒和过敏（花粉症）治疗方法

关键数据结果

2025年的发展

• 消费者透过多样化的产品组合选择早期疗育
• 葛兰素史克凭藉其广泛的产品组合引领销售业绩。
• 健康护理和个人保养用品商店受益于种类繁多的治疗方法。

前景与机会

• 消费者越来越多地采用联合治疗方法以提高疗效。
• 预计各公司将投资于便利的包装形式和预防措施。
• 随着雾霾程度加剧，预计对止咳贴和其他注射用药物的需求将激增。

分类资料

新加坡的消化器官系统药物

关键数据结果

2025年的发展

• 生活方式相关的压力是消化器官系统药物销售背后的关键驱动因素。
• Gaviscon品牌推动了利洁套件的成功
• 消费者希望线上查询国际品牌

前景与机会

• 预防消化不良和优化肠道健康的有效方法
• 益生菌补充剂的良好前景可能会阻碍消化器官系统药物的进一步成长。
• 日益精密的体重管理产品可能对泻药构成竞争威胁。

分类资料

新加坡的皮肤科医生

关键数据结果

2025年的发展

• 到 2025 年，国际和国内企业将占据高度分散的市场格局，消费者将面临丰富的选择。
• 强生领跑，蒙迪製药成长最快
• 健康和个人保养用品商店可以从提供面对面咨询服务中受益。

前景与机会

• 在稳定的竞争环境下，健康意识的提高和人口结构的变化预计将推动进一步成长。
• 人口老化支撑了对药用洗髮精和脱髮治疗产品的稳定需求。
• 扩大海外低成本选择的管道

分类资料

新加坡的尼古丁替代疗法戒烟辅助用品

关键数据结果

2025年的发展

• 政府加强遏制青少年电子烟和吸烟文化
• 强生公司以尼古丁口香糖（Nicorette）为主导产品，并受益于其广泛的分销网络。
• 到2025年，药局的市占率将持续成长，并成为成长最快的通路。

前景与机会

• 随着健康意识的提高，尼古丁戒烟辅助剂与咨询结合，可望鼓励消费者戒烟。
• 品牌在提升品牌知名度方面将发挥越来越重要的作用。
• 各国政府应透过实施全面的控烟策略，确保降低吸烟率。

类别指标

分类资料

新加坡的助眠产品

关键数据结果

2025年的发展

• 忙碌、压力大的生活方式推动了助眠产品的需求成长。
• 以创新产品形式引领21世纪
• 零售商的促销和行销活动确保了健康和个人护理用品商店在分销管道中占据主导地位。

前景与机会

• 睡眠不足的新加坡人可能会在整个预测期内确保对助眠产品的需求保持稳定，儘管成长可能有限。
• 膳食补充剂带来的竞争威胁及其替代方案
• 预计当助眠产品与草药和传统膳食补充剂结合使用时，将会涌现更多创新产品。

分类资料

新加坡眼科护理

关键数据结果

2025年的发展

• 长时间使用电子萤幕会促使人们使用眼部护理产品。
• 跨国公司以多元化的产品线引领潮流
• 强大的连锁药局网路拥有各式各样的药品。

前景与机会

• 随着更多品牌透过创新来满足不断变化的生活方式，预计将实现强劲成长。
• 管瓶产品越来越受到忙碌人士的青睐，这有望扩大近视预防解决方案的应用范围。
• 在预测期内，来自眼保健品的竞争将变得越来越重要。

分类资料

新加坡创伤护理

关键数据结果

2025年的发展

• 先进创伤护理产品推动品类扩张
• 参与企业拜尔斯道夫以创新行销宣传活动保持强大的市场地位。
• 本地消费者正在网路上寻找进口品牌。

前景与机会

• 附加价值和更强的功效将推动未来的价值成长
• 自有品牌拓展了产品开发
• 预计在预测期内，液体和喷雾OK绷将激增。

分类资料

新加坡的维生素

关键数据结果

2025年的发展

• 注重健康的消费者会服用维生素来增强免疫力。
• 国际公司拜耳在维生素领域引领免疫健康定位。
• 健康及个人保养用品商店拥有最丰富的品牌选择，在分销领域处于领先地位。

前景与机会

• 预计对增强免疫力和提升精力产品的需求将加速成长。
• 环保意识的提高将使永续性问题更加突出，但价格承受能力仍然是关键问题。
• 创新形式和口味是关键的差异化因素。

分类资料

新加坡的膳食补充剂

关键数据结果

2025年的发展

• 极具竞争力的营养补充品将维持强劲的价值成长动能至2025年
• 碎片化的市场格局导致激烈的价格竞争。
• 健康护理和个人保养用品商店受益于优惠的定价政策。

前景与机会

• 健康意识的提高对预测期前景持乐观态度。
• 植物来源和纯素营养补充剂，以及整体美容趋势，将推动未来的成长。
• 专注于以成分主导的研究和产品开发

分类资料

新加坡的体重管理与健康

关键数据结果

2025年的发展

• 来自非直销品牌的竞争加剧意味着宝贵销售额的损失
• 领先的经销商，在减肥补充剂领域拥有丰富的专业知识
• 透过差异化竞争的公司之间的直接销售将主导分销。

前景与机会

• 预计新加坡持续高企的肥胖率将在预测期内支撑需求。
• 减重药的研发可能会影响减肥补充剂。
• 新加坡首个对抗肥胖的混合体重管理方案

分类资料

新加坡运动营养

关键数据结果

2025年的发展

• 健康和永续性的考量推动了植物来源和纯素运动营养品的成长。
• Glanbia是销量最高的运动营养品公司，而ONI Global则是成长速度最快的公司。
• 健康和个人保养用品零售商受益于广泛的门市网路。

前景与机会

• 领先的运动营养品牌重返新加坡，旨在提高人们对运动营养的认识。
• 预计消费者将要求提供更精确的剂量，以满足其个人营养需求。
• 预计新加坡年轻人对纯素和植物来源食品的需求将激增。

分类资料

新加坡草药/传统产品

关键数据结果

2025年的发展

• 预计草本/传统产品将在2025年强劲成长。
• 与零售商合作使利口乐和ONI Global能够快速成长
• 这家领先的健康美容专业零售商提供种类繁多的产品。

前景与机会

• 由于消费者持续青睐具有文化特色的产品，预计未来一段时间市场前景乐观。
• 创新适应不断变化的生活方式
• 积极的新产品发布推动了整个品类的扩张。

分类资料

新加坡儿科消费者健康

关键数据结果

2025年的发展

• 新的国家计画旨在帮助小学生养成健康的生活习惯
• 国际公司受益于强大的品牌知名度
• 到2025年，医疗保健和个人保养用品零售商将主导分销管道。

前景与机会

• 注重健康的父母将在预测期内推动需求成长。
• 创新的产品形式将是关键的差异化因素。
• 具有清晰细分和定位的产品的出现满足了不断变化的需求

分类资料

Value sales of consumer health are rising in 2025, supported by Singapore's ageing population and greater focus on wellness and preventive health. Singapore's status as an increasingly ageing nation continues to create strong growth opportunities for vitamins and dietary supplements. Anti-ageing supplements are expanding, with brands targeting cell renewal, joint movement and heart health. NMN (nicotinamide mononucleotide) supplements, such as Tru Niagen and GreenLife, are gaining popularity for...

Euromonitor International's Consumer Health in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Health market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Consumer Health in 2025: The big picture
• Key trends in 2025
• Competitive landscape
• Channel developments
• What next for Consumer Health?

MARKET INDICATORS

• Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
• Table 2 Life Expectancy at Birth 2020-2025

MARKET DATA

• Table 3 Sales of Consumer Health by Category: Value 2020-2025
• Table 4 Sales of Consumer Health by Category: % Value Growth 2020-2025
• Table 5 NBO Company Shares of Consumer Health: % Value 2021-2025
• Table 6 LBN Brand Shares of Consumer Health: % Value 2022-2025
• Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
• Table 8 Distribution of Consumer Health by Format: % Value 2020-2025
• Table 9 Distribution of Consumer Health by Format and Category: % Value 2025
• Table 10 Forecast Sales of Consumer Health by Category: Value 2025-2030
• Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030

APPENDIX

• OTC registration and classification
• Vitamins and dietary supplements registration and classification
• Self-medication/self-care and preventive medicine
• Switches
• Summary 1 OTC: Switches 2024-2025

DISCLAIMER

DEFINITIONS

SOURCES

• Summary 2 Research Sources

ANALGESICS IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Rising consumer awareness contributes to robust growth in 2025
• GSK leads overall analgesics thanks to well-known Panadol brand
• Health and personal care stores dominates distribution

PROSPECTS AND OPPORTUNITIES

• Rising living costs set to drive stronger demand for private label and generics
• Increased demand for improved efficacy and diversified formats
• Solutions for joint and muscle pain will see continued interest, while rise of teleconsulting could curb overall category growth

CATEGORY DATA

• Table 12 Sales of Analgesics by Category: Value 2020-2025
• Table 13 Sales of Analgesics by Category: % Value Growth 2020-2025
• Table 14 NBO Company Shares of Analgesics: % Value 2021-2025
• Table 15 LBN Brand Shares of Analgesics: % Value 2022-2025
• Table 16 Forecast Sales of Analgesics by Category: Value 2025-2030
• Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2025-2030

COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Consumers opt for early intervention through diverse product range
• GSK leads sales performance with broad portfolio
• Health and personal care stores benefits from wide variety of available remedies

PROSPECTS AND OPPORTUNITIES

• Consumers increasingly combine several remedies to boost efficacy
• Players anticipated to invest in convenient packaging formats and preventive remedies
• Cough relief patches and other non-oral remedies set to surge amid rising haze levels

CATEGORY DATA

• Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2020-2025
• Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2020-2025
• Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2025
• Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2022-2025
• Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2025-2030
• Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2025-2030

DIGESTIVE REMEDIES IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Lifestyle-induced stress as major factor supporting sales in digestive remedies
• Gaviscon brand drives success for Reckitt Benckiser
• Consumers seek online access to international brands

PROSPECTS AND OPPORTUNITIES

• Preventive approach to counter indigestion and optimise gut health
• Positive outlook for probiotic supplements may hinder greater growth in digestive remedies
• Increasingly sophisticated weight management products may pose competitive threat to laxatives

CATEGORY DATA

• Table 24 Sales of Digestive Remedies by Category: Value 2020-2025
• Table 25 Sales of Digestive Remedies by Category: % Value Growth 2020-2025
• Table 26 NBO Company Shares of Digestive Remedies: % Value 2021-2025
• Table 27 LBN Brand Shares of Digestive Remedies: % Value 2022-2025
• Table 28 Forecast Sales of Digestive Remedies by Category: Value 2025-2030
• Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2025-2030

DERMATOLOGICALS IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Consumers spoilt for choice in 2025, with international and local players occupying highly fragmented landscape
• J&J leads while Mundipharma rises fastest
• Health and personal care stores benefits from offer of in-person advice

PROSPECTS AND OPPORTUNITIES

• Further growth forecast with stable competitive landscape, driven by rising levels of health-consciousness and shifting demographics
• Increasingly ageing population supports steady demand for medicated shampoos and hair loss treatments
• Growing accessibility to low-cost options from abroad

CATEGORY DATA

• Table 30 Sales of Dermatologicals by Category: Value 2020-2025
• Table 31 Sales of Dermatologicals by Category: % Value Growth 2020-2025
• Table 32 NBO Company Shares of Dermatologicals: % Value 2021-2025
• Table 33 LBN Brand Shares of Dermatologicals: % Value 2022-2025
• Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2022-2025
• Table 35 Forecast Sales of Dermatologicals by Category: Value 2025-2030
• Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2025-2030

NRT SMOKING CESSATION AIDS IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Government steps up effort to curb vaping and smoking culture among younger generations
• Johnson & Johnson leads with Nicorette benefiting from broad distribution
• Pharmacies gains greater share in 2025, rising fastest among distribution channels

PROSPECTS AND OPPORTUNITIES

• Rising health consciousness set to see consumers quit smoking through combination of NRT smoking cessation aids and counselling
• Brand will play increasingly important role in raising awareness
• Government to ensure low smoking prevalence through implementation of comprehensive tobacco-control strategy

CATEGORY INDICATORS

• Table 37 Number of Smokers by Gender 2020-2025

CATEGORY DATA

• Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2020-2025
• Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2020-2025
• Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2021-2025
• Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2022-2025
• Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2025-2030
• Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2025-2030

SLEEP AIDS IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Hectic, stressful lifestyles support growth for sleep aids
• 21st Century leads with innovative product formats
• Retailers' promotional and marketing activities ensure distribution dominance for health and personal care stores

PROSPECTS AND OPPORTUNITIES

• Sleep-deprived Singaporeans will ensure steady demand for sleep aids throughout forecast period though growth may be limited
• Competitive threat from dietary supplements as alternative solution
• Sleep aids projected to see increased innovation as products combine with herbal/traditional dietary supplements

CATEGORY DATA

• Table 44 Sales of Sleep Aids: Value 2020-2025
• Table 45 Sales of Sleep Aids: % Value Growth 2020-2025
• Table 46 NBO Company Shares of Sleep Aids: % Value 2021-2025
• Table 47 LBN Brand Shares of Sleep Aids: % Value 2022-2025
• Table 48 Forecast Sales of Sleep Aids: Value 2025-2030
• Table 49 Forecast Sales of Sleep Aids: % Value Growth 2025-2030

EYE CARE IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Prolonged screen time advances use of eye care products
• Multinational players lead landscape with diversified product range
• Strong network of chained pharmacies boasts broad in-store availability

PROSPECTS AND OPPORTUNITIES

• Solid growth forecast as more brands innovate in line with changing lifestyles
• On-the-go lifestyles will lead to greater preference for vial formats, while myopia control solutions are likely to expand
• Competition from eye health supplements to become increasingly relevant in forecast period

CATEGORY DATA

• Table 50 Sales of Eye Care by Category: Value 2020-2025
• Table 51 Sales of Eye Care by Category: % Value Growth 2020-2025
• Table 52 NBO Company Shares of Eye Care: % Value 2021-2025
• Table 53 LBN Brand Shares of Eye Care: % Value 2022-2025
• Table 54 Forecast Sales of Eye Care by Category: Value 2025-2030
• Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2025-2030

WOUND CARE IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Advanced wound care range pushes category expansion
• Leading player Beiersdorf continues to maintain strong presence with innovative marketing campaigns
• Local consumers seek imported brands online

PROSPECTS AND OPPORTUNITIES

• Value-added benefits and stronger efficacy will help boost future value growth
• Private label to see greater product development
• Surge in liquid and spray plasters anticipated for forecast period

CATEGORY DATA

• Table 56 Sales of Wound Care by Category: Value 2020-2025
• Table 57 Sales of Wound Care by Category: % Value Growth 2020-2025
• Table 58 NBO Company Shares of Wound Care: % Value 2021-2025
• Table 59 LBN Brand Shares of Wound Care: % Value 2022-2025
• Table 60 Forecast Sales of Wound Care by Category: Value 2025-2030
• Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2025-2030

VITAMINS IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Health-conscious consumers rely on vitamins to boost immunity
• International player Bayer leads vitamins with immune health positioning
• Health and personal care stores leads distribution with largest brand assortment

PROSPECTS AND OPPORTUNITIES

• Anticipated accelerated demand for immunity and energy-boosting benefits
• Rising eco-awareness will push sustainability concerns further to the fore though affordability remains key concern
• Innovative formats and flavours as key differentiators

CATEGORY DATA

• Table 62 Sales of Vitamins by Category: Value 2020-2025
• Table 63 Sales of Vitamins by Category: % Value Growth 2020-2025
• Table 64 Sales of Multivitamins by Positioning: % Value 2020-2025
• Table 65 NBO Company Shares of Vitamins: % Value 2021-2025
• Table 66 LBN Brand Shares of Vitamins: % Value 2022-2025
• Table 67 Forecast Sales of Vitamins by Category: Value 2025-2030
• Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2025-2030

DIETARY SUPPLEMENTS IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Highly competitive dietary supplements maintains strong value growth in 2025
• Fragmented landscape leads to intense price competition
• Health and personal care stores benefits from favourable pricing policies

PROSPECTS AND OPPORTUNITIES

• Rising health consciousness supports positive outlook for forecast period
• Plant-based and vegan dietary supplements, along with holistic beauty trend, will fuel future growth
• Sharpened focus on ingredients-led research and product development

CATEGORY DATA

• Table 69 Sales of Dietary Supplements by Category: Value 2020-2025
• Table 70 Sales of Dietary Supplements by Category: % Value Growth 2020-2025
• Table 71 Sales of Dietary Supplements by Positioning: % Value 2020-2025
• Table 72 NBO Company Shares of Dietary Supplements: % Value 2021-2025
• Table 73 LBN Brand Shares of Dietary Supplements: % Value 2022-2025
• Table 74 Forecast Sales of Dietary Supplements by Category: Value 2025-2030
• Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2025-2030

WEIGHT MANAGEMENT AND WELLBEING IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Rising competition from non-direct-selling brands means falling value sales
• Direct sellers lead with strong specialisation in weight loss supplements
• Direct selling leads distribution with players competing through differentiation

PROSPECTS AND OPPORTUNITIES

• Continued high rates of obesity in Singapore should support demand during forecast period
• Development of weight loss drugs likely to impact weight loss supplements
• First hybrid weight management approach to tackle obesity in Singapore

CATEGORY DATA

• Table 76 Sales of Weight Management and Wellbeing by Category: Value 2020-2025
• Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2020-2025
• Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2021-2025
• Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2022-2025
• Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2025-2030
• Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2025-2030

SPORTS NUTRITION IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Health and sustainability concerns drive expansion of plant-based and vegan sports nutrition
• Glanbia tops sales performance in sports nutrition while ONI Global rises fastest
• Health and personal care stores benefits from extensive store networks

PROSPECTS AND OPPORTUNITIES

• Re-entrance of major sports nutrition brands to Singapore to push visibility of sports nutrition
• Consumers anticipated to demand more precise dosage for personal nutritional needs
• Vegan and plant-based variants set to see surge in demand among younger Singaporeans

CATEGORY DATA

• Table 82 Sales of Sports Nutrition by Category: Value 2020-2025
• Table 83 Sales of Sports Nutrition by Category: % Value Growth 2020-2025
• Table 84 NBO Company Shares of Sports Nutrition: % Value 2021-2025
• Table 85 LBN Brand Shares of Sports Nutrition: % Value 2022-2025
• Table 86 Forecast Sales of Sports Nutrition by Category: Value 2025-2030
• Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2025-2030

HERBAL/TRADITIONAL PRODUCTS IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Solid growth seen for herbal/traditional products in 2025
• Retailer collaboration enables rapid growth for Ricola and ONI Global
• Leading health and beauty specialist retailers offer wide range of products

PROSPECTS AND OPPORTUNITIES

• Bright forecast period as consumers continue to rely on culturally influenced products
• Innovation in response to evolving lifestyles
• Aggressive new product launches will drive overall category expansion

CATEGORY DATA

• Table 88 Sales of Herbal/Traditional Products by Category: Value 2020-2025
• Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2020-2025
• Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2021-2025
• Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2022-2025
• Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2025-2030
• Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2025-2030

PAEDIATRIC CONSUMER HEALTH IN SINGAPORE

KEY DATA FINDINGS

2025 DEVELOPMENTS

• New national scheme supports healthy habits among children at early primary stage
• International players benefit from strong brand awareness
• Health and personal care stores leads distribution in 2025

PROSPECTS AND OPPORTUNITIES

• Wellness-focused parents will drive demand during forecast period
• Innovative product formats to serve as key differentiators
• Emergence of products with clear segmentation and positioning caters to changing needs

CATEGORY DATA

• Table 94 Sales of Paediatric Consumer Health by Category: Value 2020-2025
• Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2020-2025
• Table 96 NBO Company Shares of Paediatric Consumer Health: % Value 2021-2025
• Table 97 LBN Brand Shares of Paediatric Consumer Health: % Value 2022-2025
• Table 98 Forecast Sales of Paediatric Consumer Health by Category: Value 2025-2030
• Table 99 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2025-2030