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市场调查报告书
商品编码
1665202
美容和个人护理包装市场机会、成长动力、行业趋势分析和 2025 - 2034 年预测Beauty and Personal Care Packaging Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
全球美容和个人护理包装市场正在掀起波澜,到 2024 年将达到 383 亿美元,并预计在 2025 年至 2034 年期间以 7.8% 的强劲复合年增长率增长。为了满足消费者不断变化的偏好,公司正在大力投资美观与功能结合的永续包装技术。
该行业的转型反映了对环境管理的更广泛推动,同时满足了现代消费者的动态需求。网路零售日益普及、个人美容意识不断增强以及对奢侈品的强烈倾向等因素进一步加速了对尖端包装解决方案的需求。透过专注于创造轻量、耐用和视觉吸引力的设计,製造商确保包装在增强产品吸引力和市场竞争力方面发挥关键作用。
市场范围 | |
---|---|
起始年份 | 2024 |
预测年份 | 2025-2034 |
起始值 | 383亿美元 |
预测值 | 807亿美元 |
复合年增长率 | 7.8% |
根据材料,市场细分包括塑胶、纸和纸板、金属和玻璃。塑胶仍然是主要材料,到 2024 年将占据 45.5% 的市场份额。常用的塑胶如 PET、HDPE 和 PP 因其耐用性和设计灵活性而受到青睐。然而,日益高涨的环境问题和严格的监管措施正在促使人们转向可生物降解和消费后回收 (PCR) 塑胶。製造商正在大力投资先进的回收技术和替代材料,以在性能和永续性之间取得平衡,确保符合环境目标,同时保持产品的视觉和功能吸引力。
根据最终用途,市场涵盖皮肤护理、护髮、口腔护理、香水等领域。护肤品处于领先地位,预计复合年增长率为 8.5%,到 2034 年将达到 310 亿美元。 人们对皮肤健康的日益关注以及抗衰老和保健产品的流行正在推动这一领域的需求。包装解决方案正在不断进步,以保持活性成分的完整性,其中真空帮浦、真空密封容器和防紫外线设计越来越受欢迎。这些创新不仅提高了产品的寿命,也满足了消费者对品质和永续性日益增长的期望。
受可回收和永续包装强劲需求的推动,北美到 2024 年将占全球市场的 27.8%。为了应对日益增强的环保意识和更严格的法规,公司正在采用可堆肥、可重复使用和环保的材料。电子商务的兴起也带来了对耐用且外观吸引人的包装设计的需求,以满足线上和线下零售的需求。国家层级倡导永续实践的授权进一步推动了该产业走向更绿色的解决方案,使永续性成为该地区包装领域的基石。
The Global Beauty And Personal Care Packaging Market is making waves, reaching USD 38.3 billion in 2024 and poised to grow at a robust CAGR of 7.8% between 2025 and 2034. This impressive growth is fueled by surging consumer demand for innovative and sustainable packaging solutions, as well as the increasing shift toward premium and eco-conscious designs. Companies are responding to evolving consumer preferences by investing heavily in sustainable packaging technologies that combine aesthetics with functionality.
The industry's transformation reflects a broader push for environmental stewardship while catering to the dynamic needs of modern consumers. Factors such as the growing popularity of online retail, rising awareness of personal grooming, and a strong inclination toward luxury products are further accelerating the demand for cutting-edge packaging solutions. With a focus on creating lightweight, durable, and visually appealing designs, manufacturers are ensuring that packaging plays a pivotal role in enhancing product appeal and marketability.
Market Scope | |
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Start Year | 2024 |
Forecast Year | 2025-2034 |
Start Value | $38.3 Billion |
Forecast Value | $80.7 Billion |
CAGR | 7.8% |
The market's segmentation by material includes plastic, paper and paperboard, metal, and glass. Plastic remains the dominant material, accounting for 45.5% of the market share in 2024. This is attributed to its affordability, lightweight characteristics, and versatility, making it ideal for diverse formats like bottles, jars, tubes, and caps. Commonly used plastics such as PET, HDPE, and PP are favored for their durability and design flexibility. However, the rising tide of environmental concerns and stringent regulatory measures is prompting a shift toward biodegradable and post-consumer recycled (PCR) plastics. Manufacturers are heavily investing in advanced recycling techniques and alternative materials to strike a balance between performance and sustainability, ensuring compliance with environmental goals while maintaining the visual and functional appeal of their products.
By end-use, the market serves segments such as skincare, haircare, oral care, fragrance, and others. Skincare leads the way, anticipated to grow at a CAGR of 8.5% and reach USD 31 billion by 2034. The increasing focus on skin health and the popularity of anti-aging and wellness products are propelling demand in this segment. Packaging solutions are advancing to preserve the integrity of active ingredients, with airless pumps, vacuum-sealed containers, and UV-protective designs gaining traction. These innovations not only enhance product longevity but also align with growing consumer expectations for quality and sustainability.
North America represents 27.8% of the global market in 2024, driven by strong demand for recyclable and sustainable packaging. In response to heightened eco-consciousness and stricter regulations, companies are embracing compostable, reusable, and eco-friendly materials. The rise of e-commerce has also created a need for durable and visually appealing packaging designs that cater to the demands of online and offline retail. State-level mandates advocating for sustainable practices have further pushed the industry toward greener solutions, making sustainability a cornerstone of the region's packaging landscape.