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1871221

个人化营养市场机会、成长驱动因素、产业趋势分析及预测（2025-2034年）

Personalized Nutrition Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034

出版日期: 2025年10月31日 | 出版商:

Global Market Insights Inc. | 英文 230 Pages | 商品交期: 2-3个工作天内

价格

简介目录

2024 年全球个人化营养市场价值为 142 亿美元，预计到 2034 年将以 11.4% 的复合年增长率成长至 419 亿美元。

近年来，由于基因组学、数位健康平台的发展以及对个人化健康解决方案的日益重视，市场规模不断扩大。人们对营养基因组学和以微生物组为中心的饮食的日益关注，凸显了科学研究与商业创新之间日益紧密的联繫。疫情大大加速了个人化健康方法的普及，人们开始寻求增强免疫力和预防疾病的营养解决方案。个人化健康服务正日益整合即时资料分析、基因检测和生物特征追踪，以提供适应性强且精准的营养建议。人工智慧平台、智慧穿戴装置和行动应用程式的结合，正在改变消费者监测和管理自身健康的方式，促使人们转向积极主动、数据驱动的健康管理。全球对自我量化、便利性和个人化的追求，持续推动人们对能够提供个人化见解和可衡量结果的日常营养和健康解决方案的需求。

市场范围
起始年份	2024
预测年份	2025-2034
起始值	142亿美元
预测值	419亿美元
复合年增长率	11.4%

个人化营养计画市场规模在2024年达到30亿美元，预计在2025年至2034年间将以12%的复合年增长率成长。这一增长主要得益于消费者对数位化追踪工具、DNA和微生物组检测以及订阅式膳食和营养补充剂计划的日益普及。智慧营养平台如今整合使用者资料，提供客製化的饮食指导、功能性食品和营养补充剂，以满足特定的健康需求。人工智慧驱动的规划系统的日益普及，使得即时饮食调整成为可能，从而提高了追求精准营养解决方案的消费者的依从性和效果。

2024年，人工智慧和机器学习领域的市场规模达到25亿美元，预计2025年至2034年将以9.7%的复合年增长率成长。人工智慧与基因组学、巨量资料和行为分析的融合正在重塑个人化营养建议的方式。先进的演算法分析基因谱、微生物组组成和生活方式指标，从而提供针对个体生物反应量身定制的建议。互联设备、行动应用程式和穿戴式感测器的结合，使用户能够持续追踪进展，从而支援自适应的、以用户为中心的营养管理。

北美个人化营养市场预计在2024年达到54亿美元。美国凭藉其强大的数位医疗基础设施、不断扩张的直销品牌以及先进的基因组检测能力，引领着这一成长。加拿大也取得了显着进展，专注于预防性医疗保健和个人化健康技术，儘管其市场规模在2024年仍低于10亿美元。该地区的技术成熟度和消费者对创新的开放态度将继续推动其在行业中的领先地位。

活跃于全球个人化营养市场的主要公司包括安丽、雀巢健康科学、帝斯曼-菲美意、康宝莱营养和Viome。为了巩固其在个人化营养市场的地位，这些主要企业正积极推行以数位转型、策略合作和产品创新为核心的策略。各公司正在扩展其基于人工智慧的分析平台，以提供高度个人化的营养建议和客製化的营养补充方案。与生技公司和数位健康新创公司的合作有助于加速基于DNA和微生物组的产品的开发。

产业生态系分析
- 供应商格局
- 利润率
- 每个阶段的价值增加
- 影响价值链的因素
- 中断
产业影响因素
- 成长驱动因素
- 产业陷阱与挑战
- 市场机会
成长潜力分析
监管环境
- 北美洲
- 欧洲
- 亚太地区
- 拉丁美洲
- 中东和非洲
波特的分析
PESTEL 分析
价格趋势
- 按地区
未来市场趋势
技术与创新格局
- 当前技术趋势
- 新兴技术
专利格局
贸易统计（註：仅提供重点国家的贸易统计）
- 主要进口国
- 主要出口国
永续性和环境方面
- 永续实践
- 减少废弃物策略
- 生产中的能源效率
- 环保倡议
碳足迹考量

第四章：竞争格局

介绍
公司市占率分析
- 按地区
  - 北美洲
  - 欧洲
  - 亚太地区
  - 拉丁美洲
  - MEA
公司矩阵分析
主要市场参与者的竞争分析
竞争定位矩阵
关键进展
- 併购
- 合作伙伴关係与合作
- 新产品发布
- 扩张计划

第五章：市场估算与预测：依产品/服务类型划分，2025-2034年

主要趋势
主动测量与评估工具
- DNA/基因检测试剂盒
- 微生物组/肠道健康检测
- 血液生物标记分析
- 穿戴式健康追踪器
- 行动健康应用
个人化营养计划
- 饮食和膳食规划平台
- 订阅式营养服务
- 人工智慧驱动的营养建议
个人化补充品
- 客製化维生素和矿物质
- 益生菌和益生元
- 功能性食品和饮料
- 运动营养
个性化食品
- 客製化餐点套装
- 功能性零食
- 强化食品
咨询和辅导服务
- 註册营养师/营养师咨询
- 健康与保健指导
- 远距营养服务

第六章：市场估算与预测：依技术划分，2025-2034年

主要趋势
人工智慧与机器学习
巨量资料分析
基因组学与营养基因组学
微生物组定序
数位健康平台
行动应用
穿戴式装置集成
区块链用于资料安全和可追溯性

第七章：市场估计与预测：依应用领域划分，2025-2034年

主要趋势
整体健康与保健
体重管理
运动与健身
消化/肠道健康
疾病预防与管理
- 糖尿病
- 心血管健康
- 食物过敏/不耐受
- 其他慢性疾病
健康老化
儿科营养

第八章：市场估算与预测：依最终用途划分，2025-2034年

主要趋势
直接面向消费者（D2C）
企业健康计划
医疗保健提供者
健身及运动中心
研究与学术机构
食品饮料製造商
药房和零售店

第九章：市场估计与预测：依地区划分，2025-2034年

主要趋势
北美洲
- 我们
- 加拿大
欧洲
- 德国
- 英国
- 法国
- 义大利
- 西班牙
- 欧洲其他地区
亚太地区
- 中国
- 印度
- 日本
- 澳洲
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
- 拉丁美洲其他地区
中东和非洲
- 沙乌地阿拉伯
- 南非
- 阿联酋
- 中东和非洲其他地区

第十章：公司简介

Nestle Health Science
Herbalife Nutrition
DSM-Firmenich
Amway
Viome
Nutrigenomix
Persona Nutrition
Care/of
DayTwo
23andMe
InsideTracker
Noom
MyFitnessPal
Teladoc Health
Habit
FoodMarble
GNC Holdings
Bayer AG
Abbott Laboratories
Unilever

简介目录

Product Code: 15090

The Global Personalized Nutrition Market was valued at USD 14.2 Billion in 2024 and is estimated to grow at a CAGR of 11.4% to reach USD 41.9 Billion by 2034.

The market has expanded in recent years due to advancements in genomics, digital health platforms, and an increasing emphasis on tailored wellness solutions. The rising interest in nutrigenomics and microbiome-focused diets highlights the growing intersection between scientific research and commercial innovation. The pandemic significantly accelerated the adoption of personalized health approaches as individuals sought immune-supportive and preventive nutrition solutions. Personalized wellness services are increasingly integrating real-time data analytics, genetic testing, and biometric tracking to deliver adaptive and precise nutritional recommendations. The combination of AI-based platforms, smart wearables, and mobile applications is transforming how consumers monitor and manage their health, encouraging a shift toward proactive and data-driven wellness management. The global trend toward self-quantification, convenience, and customization continues to strengthen demand for solutions that offer personalized insights and measurable results in daily nutrition and health routines.

Market Scope
Start Year	2024
Forecast Year	2025-2034
Start Value	$14.2 Billion
Forecast Value	$41.9 Billion
CAGR	11.4%

The personalized nutrition plans segment reached USD 3 Billion in 2024 and is forecast to grow at a CAGR of 12% during 2025-2034. This expansion is driven by increasing consumer adoption of digital tracking tools, DNA and microbiome testing, and subscription-based meal and supplement programs. Smart nutrition platforms now integrate user data to offer customized diet guidance, functional foods, and supplements designed to target specific health needs. The growing use of AI-powered planning systems allows real-time dietary adjustments, improving adherence and results for consumers pursuing precision nutrition solutions.

The artificial intelligence and machine learning segment was valued at USD 2.5 Billion in 2024 and is projected to grow at a CAGR of 9.7% from 2025 to 2034. AI integration with genomics, big data, and behavioral analytics is reshaping how nutritional advice is personalized. Advanced algorithms analyze genetic profiles, microbiome compositions, and lifestyle metrics to deliver recommendations tailored to individual biological responses. The combination of connected devices, mobile apps, and wearable sensors enables users to track progress continuously, supporting adaptive and user-centric nutrition management.

North America Personalized Nutrition Market reached USD 5.4 Billion in 2024. The United States leads this growth due to its strong digital health infrastructure, expanding direct-to-consumer brands, and sophisticated genomic testing capabilities. Canada is also showing notable progress, focusing on preventive healthcare and personalized wellness technologies, although its market value remains below USD 1 Billion in 2024. The region's technological maturity and consumer openness to innovation continue to drive its leading position in the industry.

Major companies active in the Global Personalized Nutrition Market include Amway, Nestle Health Science, DSM-Firmenich, Herbalife Nutrition, and Viome. To strengthen their foothold in the Personalized Nutrition Market, key players are pursuing strategies focused on digital transformation, strategic partnerships, and product innovation. Companies are expanding their AI-based analytics platforms to offer hyper-personalized nutrition insights and tailored supplement programs. Collaborations with biotech firms and digital health startups help accelerate the development of DNA- and microbiome-driven products.

Chapter 1 Methodology

1.1 Market scope and definition
1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
1.3 Data mining sources
- 1.3.1 Global
- 1.3.2 Regional/Country
1.4 Base estimates and calculations
- 1.4.1 Base year calculation
- 1.4.2 Key trends for market estimation
1.5 Primary research and validation
- 1.5.1 Primary sources
1.6 Forecast model
1.7 Research assumptions and limitations

Chapter 2 Executive Summary

2.1 Industry 360° synopsis
2.2 Key market trends
- 2.2.1 Regional
- 2.2.2 Product/service type
- 2.2.3 Technology
- 2.2.4 Application
- 2.2.5 End Use
2.3 TAM Analysis, 2025-2034
2.4 CXO perspectives: Strategic imperatives
- 2.4.1 Executive decision points
- 2.4.2 Critical success factors
2.5 Future Outlook and Strategic Recommendations

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Supplier landscape
- 3.1.2 Profit margin
- 3.1.3 Value addition at each stage
- 3.1.4 Factor affecting the value chain
- 3.1.5 Disruptions
3.2 Industry impact forces
- 3.2.1 Growth drivers
- 3.2.2 Industry pitfalls and challenges
- 3.2.3 Market opportunities
3.3 Growth potential analysis
3.4 Regulatory landscape
- 3.4.1 North America
- 3.4.2 Europe
- 3.4.3 Asia Pacific
- 3.4.4 Latin America
- 3.4.5 Middle East & Africa
3.5 Porter's analysis
3.6 PESTEL analysis
3.7 Price trends
- 3.7.1 By region
3.8 Future market trends
3.9 Technology and Innovation landscape
- 3.9.1 Current technological trends
- 3.9.2 Emerging technologies
3.10 Patent Landscape
3.11 Trade statistics (Note: the trade statistics will be provided for key countries only)
- 3.11.1 Major importing countries
- 3.11.2 Major exporting countries
3.12 Sustainability and environmental aspects
- 3.12.1 Sustainable practices
- 3.12.2 Waste reduction strategies
- 3.12.3 Energy efficiency in production
- 3.12.4 Eco-friendly initiatives
3.13 Carbon footprint considerations

Chapter 4 Competitive Landscape, 2024

4.1 Introduction
4.2 Company market share analysis
- 4.2.1 By region
  - 4.2.1.1 North America
  - 4.2.1.2 Europe
  - 4.2.1.3 Asia Pacific
  - 4.2.1.4 LATAM
  - 4.2.1.5 MEA
4.3 Company matrix analysis
4.4 Competitive analysis of major market players
4.5 Competitive positioning matrix
4.6 Key developments
- 4.6.1 Mergers & acquisitions
- 4.6.2 Partnerships & collaborations
- 4.6.3 New Product Launches
- 4.6.4 Expansion Plans

Chapter 5 Market Estimates and Forecast, By Product/Service Type, 2025 - 2034 (USD Billion)

5.1 Key trends
5.2 Active measurement & assessment tools
- 5.2.1 DNA/genetic testing kits
- 5.2.2 Microbiome/gut health testing
- 5.2.3 Blood biomarker analysis
- 5.2.4 Wearable health trackers
- 5.2.5 Mobile health apps
5.3 Personalized nutrition plans
- 5.3.1 Diet and meal planning platforms
- 5.3.2 Subscription-based nutrition services
- 5.3.3 AI-driven nutrition recommendations
5.4 Personalized supplements
- 5.4.1 Custom vitamins & minerals
- 5.4.2 Probiotics & prebiotics
- 5.4.3 Functional foods & beverages
- 5.4.4 Sports nutrition
5.5 Personalized food products
- 5.5.1 Customized meal kits
- 5.5.2 Functional snacks
- 5.5.3 Fortified foods
5.6 Consulting & coaching services
- 5.6.1 Registered dietitian/nutritionist consultations
- 5.6.2 Health and wellness coaching
- 5.6.3 Tele-nutrition services

Chapter 6 Market Estimates and Forecast, By Technology, 2025 - 2034 (USD Billion)

6.1 Key trends
6.2 Artificial intelligence & machine learning
6.3 Big data analytics
6.4 Genomics & nutrigenomics
6.5 Microbiome sequencing
6.6 Digital health platforms
6.7 Mobile applications
6.8 Wearable devices integration
6.9 Blockchain for data security & traceability

Chapter 7 Market Estimates and Forecast, By Application, 2025 - 2034 (USD Billion)

7.1 Key trends
7.2 General health & wellness
7.3 Weight management
7.4 Sports & fitness
7.5 Digestive/gut health
7.6 Disease prevention & management
- 7.6.1 Diabetes
- 7.6.2 Cardiovascular health
- 7.6.3 Food allergies/intolerances
- 7.6.4 Other chronic conditions
7.7 Healthy aging
7.8 Pediatric nutrition

Chapter 8 Market Estimates and Forecast, By End Use, 2025 - 2034 (USD Billion)

8.1 Key trends
8.2 Direct-to-consumer (D2C)
8.3 Corporate wellness programs
8.4 Healthcare providers
8.5 Fitness & sports centers
8.6 Research & academic institutions
8.7 Food & beverage manufacturers
8.8 Pharmacies & retail stores

Chapter 9 Market Estimates and Forecast, By Region, 2025 - 2034 (USD Billion)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 Germany
- 9.3.2 UK
- 9.3.3 France
- 9.3.4 Italy
- 9.3.5 Spain
- 9.3.6 Rest of Europe
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 Australia
- 9.4.5 South Korea
- 9.4.6 Rest of Asia Pacific
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Argentina
- 9.5.4 Rest of Latin America
9.6 Middle East & Africa
- 9.6.1 Saudi Arabia
- 9.6.2 South Africa
- 9.6.3 UAE
- 9.6.4 Rest of Middle East & Africa