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市场调查报告书
商品编码
1785227
个人化营养市场-全球产业规模、份额、趋势、机会和预测,按产品类型、应用、剂型、最终用户、地区和竞争细分,2020 年至 2030 年Personalized Nutrition Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type, By Application, By Dosage Forms, By End User, By Region & Competition, 2020-2030F |
2024年,全球个人化营养市场规模达125亿美元,预计在预测期内将维持强劲成长,2030年复合年增长率将达到16.40%。个人化营养计划,也称为客製化营养方法,旨在根据个人独特的健康状况提供个人化的饮食指导。此方法由营养师和其他饮食专家製定,旨在促进最佳的健康和福祉,同时降低肥胖、心臟病和2型糖尿病等慢性疾病的风险。个人化营养的核心是註册营养师的专业知识,他们根据每个人的身体、临床和情感需求量身定制营养计划。
市场概览 | |
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预测期 | 2026-2030 |
2024年市场规模 | 125亿美元 |
2030年市场规模 | 308.6亿美元 |
2025-2030 年复合年增长率 | 16.40% |
成长最快的领域 | 标准补充 |
最大的市场 | 北美洲 |
近年来,个人化营养的范围显着扩展。如今,它涵盖了对各种因素的更深入评估,例如个人的基因组成、饮食行为、体力活动水平、睡眠品质、微生物组组成和代谢特征。这些洞察有助于制定远远超出一般饮食建议的营养策略。例如,代谢分析涉及分析人体产生的小分子,这些小分子会影响个别食物代谢和对不同营养素的反应。这种数据驱动的方法可以实现更精准、更有效的饮食干预。例如,2022年6月发表在《美国医学会杂誌》(JAMA Network Open) 上的一项研究报告称,31% 的受访者使用复合矿物质补充剂。此前,在2022年1月,希瑟·莫迪博士在CNBC发表的文章中强调了三种对整体健康至关重要的必需维生素。
消费者健康意识不断增强
个人化营养计划成本高昂
健康监测应用的兴起趋势
Global Personalized Nutrition Market was valued at USD 12.50 billion in 2024 and is anticipated to project robust growth in the forecast period with a CAGR of 16.40% through 2030F. A personalized nutrition plan, also known as a customized nourishment approach, is designed to offer individualized dietary guidance based on a person's unique health profile. Developed by nutritionists and other dietary experts, the goal of this approach is to promote optimal health and well-being while reducing the risk of chronic conditions such as obesity, heart disease, and type 2 diabetes. At the core of personalized nutrition is the expertise of registered dietitians, who create nutrition plans tailored to the physical, clinical, and emotional needs of each individual.
Market Overview | |
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Forecast Period | 2026-2030 |
Market Size 2024 | USD 12.50 Billion |
Market Size 2030 | USD 30.86 Billion |
CAGR 2025-2030 | 16.40% |
Fastest Growing Segment | Standard Supplement |
Largest Market | North America |
In recent years, the scope of personalized nutrition has expanded significantly. It now includes a more in-depth evaluation of various factors, such as an individual's genetic makeup, eating behaviors, physical activity levels, sleep quality, microbiome composition, and metabolic profile. These insights enable the development of nutrition strategies that go far beyond generic dietary recommendations. For instance, metabolic profiling involves analyzing small molecules produced by the body, which influence how individuals metabolize food and respond to different nutrients. This data-driven approach allows for more precise and effective dietary interventions. For instance, a June 2022 study in JAMA Network Open reported that 31% of respondents use multi-mineral supplements. Earlier, in January 2022, Dr. Heather Moday highlighted three essential vitamins vital for overall health in her article published on CNBC.
Key Market Drivers
Growing Consumer Health Awareness
A key driving force behind the burgeoning personalized nutrition market is the increasing demand for tailored nutritional guidance based on individual requirements. With the rise in obesity rates, as well as the prevalence of busy and unhealthy eating habits, personalized nutrition is poised to gain significant traction. This approach to dieting focuses on meeting specific nutritional needs of individuals, while also providing insights into their metabolic history, environmental exposure, genetic profile, personal wellness objectives, and microbiome composition. The increasing awareness of the significance of maintaining a healthy lifestyle has contributed to the rapid market growth. For instamce, in February 2022, Nourished introduced a new vegan-friendly vitamin D3 ingredient, expanding its range of personalized nutrition products with a plant-based alternative to support health and wellness. The prevalence of chronic diseases, including diabetes and cardiovascular diseases, has prompted individuals to embrace personalized nutrition solutions. For instance, according to the World Health Organization (WHO), global diabetes prevalence increased from 7% in 1990 to 14% in 2022. The WHO also reported that diabetes directly caused 1.6 million deaths in 2021, with nearly 47% of those fatalities occurring in individuals under the age of 70, highlighting its growing impact. Lifestyle changes, higher disposable incomes, and growing awareness of the benefits of nutrition plans are positively impacting the sparkling water market. The growing consumer preference for dietary improvements is a key driver for the expansion of the personalized nutrition market. The increasing trend of adopting a healthy lifestyle across all age groups, coupled with a shift towards innovative approaches, has a positive impact on the industry.
Key Market Challenges
High Cost Associated with Personalized Nutrition Plan
The personalized nutrition services are associated with a significant cost, potentially rendering them inaccessible to a substantial portion of the population. This aspect is expected to impede the growth of the global market in the forecast period. The limited awareness regarding the benefits of personalized nutrition in health monitoring and treatment is foreseen as a factor that may hinder the market value of personalized nutrition in the coming years. The high cost of nutritional plans presents a significant challenge for the personalized nutrition market. Personalized nutrition plans often include various health and fitness monitoring charges, making the end product unaffordable for low-income consumers. Some nutrition plans may only be required for short-term treatments, yet certain personalized nutrition companies offer only annual treatment packages to maximize their Return on Investment (RoI). These unnecessary charges inflate the cost of the end product and could impede revenue growth in the market. The personalized nutritional plans rely on a wide range of unique physical, behavioral, and attitudinal data, which are processed by wearable health devices to recommend tailored plans. However, inaccurate data can be generated when these devices lack sufficient raw data, resulting in incorrect nutritional attributes. The personalized nutrition market remains fragmented as many personalized nutritional solution applications are still in the early stages of development and deployment. This challenge is expected to persist until a larger volume of user data is integrated into the system, potentially hindering revenue growth on a global scale.
Key Market Trends
Rising Trend of Health Monitoring Apps
Due to technological advancements, the growing trend of health monitoring apps presents significant opportunities for market growth. The increasing adoption of smartphones and tablets is a key driver behind the rise of health monitoring apps. Nowadays, individuals who own smartphones can easily monitor their well-being and happiness. The patient-generated data is already playing an increasingly important role in health monitoring applications. People today seek to understand and gain insights from their own health data. The emergence of digital technology innovations has transformed patient-generated data into a valuable resource. Data from consumer health technologies, such as in-home medical devices, mHealth apps, and smart wearables, are fueling personalized and customized approaches to healthcare management.
BASF SE
DSM
Herbalife Nutrition Ltd
Metagenics, Inc.
DNAfit
Nutrigenomix Inc.
Atlas Biomed Group Limited
Habit, LLC
Bactolac Pharmaceutical
Balchem Corporation
In this report, the Global Personalized Nutrition Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Personalized Nutrition Market.
Global Personalized Nutrition market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: