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市场调查报告书
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1432530

居家照护包装：市场占有率分析、产业趋势与统计、成长预测（2024-2029）

Home Care Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3个工作天内

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简介目录

家庭护理包装市场规模预计到 2024 年为 353.7 亿美元，预计到 2029 年将达到 460.5 亿美元，在预测期内（2024-2029 年）复合年增长率为 5.42%。

居家护理包装市场

主要亮点

  • 在回顾期内，低成本、易于使用和储存等包装趋势仍是主要的消费者趋势。小包装尺寸为所有消费者提供了实惠的价格，正在成为品牌所有者在市场上获得竞争优势的更优选选择。随着大流行的持续，消费者正在优先考虑必需品。一些家庭护理产品和清洁剂不再被视为商品，该行业在 2020 年表现最为强劲。此外，2020 年之前，大多数市场的家庭护理类别都在下降。但现在，健康问题和在家度过的时间正在影响购物行为，而一些家庭护理产品被认为在面对 COVID-19 时至关重要。
  • 人们健康意识的增强、生活水准的提高和人均收入的增加，特别是在印度和泰国等新兴国家，是推动家庭照护产业成长的一些因素。
  • 此外，我们观察到整个快速消费品行业对健康和福祉的持续关注，从包装食品和个人卫生到家庭清洁，生活方式发生了广泛的变化，对家庭护理的思考方式也不断发展。
  • 家庭护理品牌可以透过展现自己的优势来赢得消费者，例如使用不影响功效的天然配方，同时确保包装上的永续性讯息清晰易懂。我们专注于
  • 原材料价格的波动给包装製造商带来了成本和供应方面的挑战。考虑到玻璃基应用，Saeltex于2020年12月对玻璃纤维材料实施了5%的涨价。由于全球包装商的库存维护习惯，玻璃价格保持稳定，并定期波动。 Smurfit Kappa也在2021年2月就原料（废纸和纸张）成本上涨发出警告。该公司表示，由于人们在疫情的威胁下停止回收，投入价格也上涨了。
  • 随着全球面临感染疾病大流行，持续消毒已成为新常态。从手到家庭，细緻的消毒和卫生维护正在扩大。儘管有必要，但它们正在加剧塑胶废弃物问题。清洗产品、消毒剂、一次性手套、口罩等类别的需求正在增加。同样，这些产品的浪费量也日益增加。

居家照护包装市场趋势

塑胶的弹性、强度和耐用性使其成为包装的理想选择

  • 塑胶在所有主要包装类型中的广泛使用塑造了塑胶材料的市场。塑胶的弹性、强度和耐用性使其成为工业中包装许多液体、奶油和粉末产品的理想选择。与市场上的其他材料相比，塑胶具有高度的弹性，可以模製成任何形状。零售业需求的成长、双收入家庭的增加以及宝特瓶需求的增加是塑胶製品的主要驱动力。
  • 除了其有利的特性外，防篡改瓶盖和瓶盖等创新技术也越来越受欢迎，为品牌所有者带来了重要的付加。因此，塑料越来越多地用于各种产品中。
  • 此外，由于便利性和永续性问题，客户的偏好逐渐转向采用软质塑胶包装而不是硬质塑胶包装。软质塑胶包装比同类硬质塑胶包装轻 80%，且成本更低。
  • 製造商正在开发使用更少原始材料并具有更高水准的消费者回收 (PCR) 和工业回收 (PIR) 的包装。虽然人们一直强调消费后回收，但许多供应商透过在整个製造过程中捕获和重新研磨废弃物来取得成功。此外，该公司现在正在探索生质塑胶和生物基塑胶树脂，以改善其碳排放。

亚太地区推动居家照护包装市场需求

  • 由于人口增长、对家庭护理产品的新需求以及生活方式的改变，亚太地区的家庭护理产品行业预计将引领该行业。由于零售额的高成长，预计该地区的成长主要来自印度和中国等新兴市场。消费品销售成长率高、消费支出上升是推动家居护理用品产业发展的主要因素。
  • 厕所清洁剂主要供该国的都市区和都市区结合部市场。 「SwachBharath」等政府措施是推动厕所清洁剂市场的主要因素。
  • 此外，澳洲的家庭护理套餐计划还为老年人提供一系列持续的个人服务、支援服务和临床护理，以协助日常生活。健康意识的提高是该国地板清洁剂产品类型成长的关键因素。
  • 该计划是澳洲政府老年护理连续体的一部分，提供介于联邦家庭支持计划和居住老年护理之间的服务。
  • 在中国和韩国等最早面临疫情的国家，冠状病毒危机对家庭护理包装产业的影响最初是复杂的。食品、保健品和电子商务运输包装的需求也激增，而工业、奢侈品和一些 B2B 运输包装的市场则萎缩。

居家照护包装产业概况

家庭护理包装市场竞争激烈，由多家大型企业组成。从市场占有率来看，目前几家大公司占据市场主导地位。这些拥有显着市场份额的领先公司致力于扩大海外基本客群。这些公司正在利用策略合作措施来扩大市场占有率并提高盈利。

  • 2020 年 12 月，Mondi 为 Drylock 推出了纸尿布包。 Mondi 表示，即使在回收法规最严格的国家，Ecowicket 袋子也可以整合到现有的纸张流中。也提供由完全可堆肥材料製成的 EcoWicketBag。
  • 2020 年 6 月，Guarapac 推出了首款 100% 单一材质可回收袋。到目前为止，市场上大多数多层、多材料层压材料和袋子不适合收集、分类或回收。该公司的 Pouch5 不仅为饮料和果汁等食品提供永续的包装解决方案，还为可填充用肥皂和麵膜等美容和个人保健产品以及清洁剂等家庭护理产品提供可持续包装解决方案。

其他福利：

  • Excel 格式的市场预测 (ME) 表
  • 3 个月的分析师支持

目录

第一章简介

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章市场动态

  • 市场概况
  • COVID-19 对市场的影响
  • 市场驱动因素
    • 产品创新、差异化与品牌化
    • 人均收入增加对购买力有正面影响
  • 市场限制因素
    • 原物料价格波动
  • 波特五力分析
    • 新进入者的威胁
    • 买家/消费者的议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争公司之间敌对关係的强度

第五章市场区隔

  • 材料
    • 塑胶
    • 纸
    • 金属
    • 玻璃
  • 种类
    • 瓶子/容器
    • 金属罐
    • 纸箱和瓦楞纸箱
    • 袋子和袋子
    • 其他类型
  • 产品
    • 洗碗
    • 杀虫剂
    • 洗衣护理
    • 洗护用品
    • 抛光
    • 空气护理
    • 其他产品
  • 地区
    • 北美洲
    • 欧洲
    • 亚太地区
    • 拉丁美洲
    • 中东/非洲

第六章 竞争形势

  • 公司简介
    • Amcor PLC
    • Ball Corporation
    • RPC Group
    • Winpak Ltd.
    • AptarGroup Inc
    • Sonoco Products Company
    • Silgan Holdings
    • Constantia Flexibles Group GmbH
    • DS Smith PLC
    • Can-Pack SA
    • ProAmpac LLC

第七章 投资分析

第八章市场的未来

简介目录
Product Code: 50830

The Home Care Packaging Market size is estimated at USD 35.37 billion in 2024, and is expected to reach USD 46.05 billion by 2029, growing at a CAGR of 5.42% during the forecast period (2024-2029).

Home Care Packaging - Market

Key Highlights

  • Packaging trends, such as low cost, ease of use, and easy storage, have remained the major consumer trends in the review period. Small pack sizes, offering affordability to the entire consumer base at large, have emerged as more favorable alternatives among the brand owners to gain a competitive edge in the market. In the face of the continuing pandemic, consumers are prioritizing essentials. Several home care products and cleaners are no longer considered commodities, and the industry was among the best performing in 2020. And, prior to 2020, the home care category was on a downward trend in most markets. Now however, health concerns and months spent at home have had an impact on shopping behavior, and several home care products are now seen as essential in the face of COVID-19.
  • Increasing health awareness, improving living standards, and rise in per capita income of people, especially in the developing countries, such as India and Thailand, are some of the factors driving the growth of the home care industry.
  • Moreover, a continued focus on health and wellbeing has been observed across the FMCG industry from packaged food and personal hygiene to home cleaning entails a wider lifestyle shift and evolving attitudes towards home care.
  • Home care brands are focusing to win over consumers by demonstrating their strengths, such as using naturally derived formulas that do not compromise on efficacy, while keeping on-pack sustainability messages clear and easy to understand.
  • Fluctuation in raw material prices nhas challenged the packaging manufacturers in terms of costs and supply. When considering the glass-based applications, in December 2020, Saertex implemented a price increase of 5% for its glass fiber material. The price of glass has been steady with volatility at regular intervals due to stock keeping habit by the packagers globally. And Smurfit Kappa in February 2021 issued a warning over the rising cost of raw materials (waste-paper and paper). As per the company, input prices have also shot up as people have recycled less during the pandemic led threats.
  • With the world facing an infectious pandemic, continuous sanitization has become the new normal. From hands to houses, sanitization and hygiene maintenance with utmost care is growing. Despite being a necessary measure, it has been adding to the plastic waste problem. Demand for categories such as cleaning agents, sanitizers, disposable gloves, and masks is growing. And likewise, a heightened volume of these products is also being disposed of daily.

Home Care Packaging Market Trends

Flexibility, Strength, and Durability of Plastic Make it Ideal for Packaging

  • The wide usage of plastic through all major packaging types creates a market for plastic as a material. The flexibility, strength, and durability of the material make it ideal for packaging many liquids, cream, and powder products in the industry. Compared to other materials available in the market, plastic remains highly flexible and can be mold into any shape. Growth in demand from the retail industry, increasing dual-income households, and rising demand for PET bottles are the major drivers for plastic products.
  • Apart from its favorable properties, innovations, such as tamper-evidence caps and closures, are gaining popularity, leading to a crucial value add for the brand owners. This has driven the use of plastics across a variety of products.
  • Furthermore, there is a gradual shift in customer preference toward adopting flexible plastic packaging over its rigid counterpart because of convenience and sustainability issues. Flexible plastic packaging materials are 80% lighter in weight than their equivalent rigid plastic materials and cheaper.
  • Manufacturers are developing packaging that contains less virgin material and higher levels of post-consumer recycling (PCR) or post-industrial recycling (PIR). Although major emphasis has been placed on consumer recycling practices, many vendors have found success by collecting and regrinding waste material throughout the manufacturing process. Moreover, companies are now exploring bioplastics and bio-derived plastics resins to improve their carbon footprint.

Asia-Pacific is Leading the Demand in Homecare Packaging Market

  • The Asia-Pacific home care product industry is forecast to lead the industry due to the increasing population, new demand for home care products, and changing lifestyles. Growth in this region is expected mainly in the developing markets, such as India and China, due to high retail sales growth. Higher sales growth percentage of consumer goods and rising consumer expenditures are the key factors boosting the home care products industry.
  • Toilet cleaners largely cater to the urban and semi-urban markets in the country. Government initiatives, such as 'SwachBharath', are major enablers for the toilet cleaners market.
  • Moreover, the home care packages program in Australia provides older people with access to a range of ongoing personal services, support services, and clinical care that help them with their day-to-day activities. Rising health consciousness is a key factor for the growth of the floor cleaner product category in the country.
  • This program is a part of the Australian Government's continuum of care for older people in Australia, providing services between the Commonwealth Home Support Program and residential aged care.
  • The impact of the coronavirus crisis on the home care packaging industry was mixed with the pattern initially playing out in countries such as China and South Korea, which were the first to confront the pandemic. Demand also rose sharply for packaging for groceries, healthcare products, and e-commerce transportation while the market for industrial, luxury, and some B2B-transport packaging shrunk.

Home Care Packaging Industry Overview

The home care packaging market is competitive and consists of several major players. In terms of market share, few of the major players currently dominate the market. These major players with a prominent share in the market are focusing on expanding their customer base across foreign countries. These companies are leveraging on strategic collaborative initiatives to increase their market share and increase their profitability.

  • December 2020, Mondi announced a paper-based diaper pack for Drylock. Mondi mentioned that the EcoWicketBag can be placed in existing paper streams, even in countries with the strictest recycling regulations. An EcoWicketBag, made out of fully compostable materials, is also available.
  • June 2020, Gualapack launched the first 100% mono-material recyclable pouches. Up to now, most multilayer multi-material laminates and pouches on the market have not been suitable for collection, sorting, or recycling. The company's Pouch5 offers a sustainable packaging solution not only for food, such as drinks and juices, but also for beauty and personal care products, for example, soap refills or face masks, and home care, like detergents.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Impact of COVID-19 on the Market
  • 4.3 Market Drivers
    • 4.3.1 Product Innovation, Differentiation, and Branding
    • 4.3.2 Rising Per Capita Income Positively Impacting Purchase Power
  • 4.4 Market Restraints
    • 4.4.1 Fluctuations in Raw Material Prices
  • 4.5 Porters Five Force Analysis
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Buyers/Consumers
    • 4.5.3 Bargaining Power of Suppliers
    • 4.5.4 Threat of Substitute Products
    • 4.5.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 Material
    • 5.1.1 Plastic
    • 5.1.2 Paper
    • 5.1.3 Metal
    • 5.1.4 Glass
  • 5.2 Type
    • 5.2.1 Bottles & Containers
    • 5.2.2 Metal Cans
    • 5.2.3 Cartons & Corrugated Box
    • 5.2.4 Pouches & Bags
    • 5.2.5 Other Types
  • 5.3 Products
    • 5.3.1 Dishwashing
    • 5.3.2 Insecticides
    • 5.3.3 Laundry Care
    • 5.3.4 Toiletries
    • 5.3.5 Polishes
    • 5.3.6 Air Care
    • 5.3.7 Other Products
  • 5.4 Geography
    • 5.4.1 North America
    • 5.4.2 Europe
    • 5.4.3 Asia-Pacific
    • 5.4.4 Latin America
    • 5.4.5 Middle East & Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 Amcor PLC
    • 6.1.2 Ball Corporation
    • 6.1.3 RPC Group
    • 6.1.4 Winpak Ltd.
    • 6.1.5 AptarGroup Inc
    • 6.1.6 Sonoco Products Company
    • 6.1.7 Silgan Holdings
    • 6.1.8 Constantia Flexibles Group GmbH
    • 6.1.9 DS Smith PLC
    • 6.1.10 Can-Pack SA
    • 6.1.11 ProAmpac LLC

7 INVESTMENT ANALYSIS

8 FUTURE OF THE MARKET