全球香水市场规模、份额、成长分析，按类型（淡香水和淡香水）、按性别（女性和男性）- 2024-2031 年行业预测

Global Perfume Market Size, Share, Growth Analysis, By Type(Eau de parfum, and Eau de toilette), By Gender(Women and Men) - Industry Forecast 2024-2031

出版日期: 2024年04月26日 | 出版商:

SkyQuest | 英文 198 Pages | 商品交期: 3-5个工作天内

价格

简介目录

2022年全球香水市场规模为339亿美元，预计将从2023年的351.2亿美元成长到2031年的466.1亿美元，预测期间（2024-2031年）复合年增长率为3.60%。

几个世纪以来，香水一直是个人美容不可或缺的一部分，并发展成为一个价值数十亿美元的蓬勃发展的产业。製造商透过提供适合不同喜好和口味的各种香水来满足不断增长的需求。可支配收入的增加、生活方式的变化以及对个人美容的兴趣日益浓厚等因素推动了市场的成长。随着城市化进程的扩大和个人卫生意识的增强，对香水的需求预计将进一步上升。值得注意的是，美国在北美香水市场占据主导地位，占据了市场收入的最大份额。同时，在可支配收入不断增加、生活方式不断变化以及对个人美容习惯日益重视的推动下，亚太地区 (APAC) 有望实现显着增长。

市场概况
北美洲
- 美国
- 加拿大
欧洲
- 德国
- 西班牙
- 法国
- 英国
- 欧洲其他地区
亚太地区
- 中国
- 印度
- 日本
- 韩国
- 亚太其他地区
拉丁美洲
- 巴西
- 拉丁美洲其他地区
中东和非洲 (MEA)
- 海湾合作委员会国家
- 南非
- MEA 的其余部分

竞争格局

前 5 名玩家比较
2023 年关键参与者的市场定位
主要市场参与者所采取的策略
最佳制胜策略
近期市集活动
主要公司市占率 (%), 2023

主要公司简介

L'Oreal Group
Coty Inc.
Shiseido Co. Ltd.
Puig Beauty & Fashion Group SL
Estee Lauder Companies Inc.
LVMH Moet Hennessy Louis Vuitton SE
Inter Parfums Inc.
Chanel SA
Revlon Inc.
Gucci Group NV
Procter & Gamble Co.
Bulgari SpA
Parfums Christian Dior
Elizabeth Arden Inc.
Hermes International SA
Giorgio Armani SpA
Cartier SA
Ferragamo Parfums
Versace
Clarins SA

简介目录

Product Code: SQMIG30L2075

Global perfume market size was valued at USD 33.9 billion in 2022 and is poised to grow from USD 35.12 billion in 2023 to USD 46.61 billion by 2031, growing at a CAGR of 3.60% in the forecast period (2024-2031).

Perfumes have been an integral part of personal grooming for centuries, evolving into a thriving multi-billion-dollar industry. Manufacturers have responded to the rising demand by offering a diverse range of fragrances tailored to various preferences and tastes. The market's growth is fueled by factors such as increasing disposable income, evolving lifestyles, and a burgeoning interest in personal grooming. As urbanization expands and awareness of personal hygiene grows, the demand for perfumes is anticipated to rise further. Notably, the United States dominates the perfume market in North America, capturing the lion's share of market revenues. Meanwhile, the Asia Pacific (APAC) region is poised for significant growth, driven by escalating disposable incomes, evolving lifestyles, and an increasing emphasis on personal grooming practices.

Top-down and bottom-up approaches were used to estimate and validate the size of the global perfume market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Perfume Market Segmental Analysis

Global perfume market is segmented based on type, and gender. By type, the market is segmented into eau de parfum, eau de toilette. By gender, the market is segmented into women and men. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Perfume Market

The surge in disposable income among consumers stands out as a key driver propelling the perfume market forward. As consumers find themselves with more disposable income, they exhibit a greater willingness to invest in personal grooming items like perfumes. Perfumes have evolved into an integral component of daily grooming rituals, further fueling market expansion. Additionally, the growing preference for premium and luxury fragrances, particularly among younger demographics, is anticipated to bolster the demand for perfumes in the foreseeable future.

Restraints in the Global Perfume Market

A notable hurdle facing the perfume market is the increasing preference for natural and organic fragrances. Consumers are increasingly aware of the potential harm associated with synthetic fragrances, prompting a shift towards natural alternatives. This transition towards natural scents is projected to influence the sales of synthetic fragrances in the future. Additionally, the high cost of raw materials and strict regulations concerning the use of certain chemicals in perfumes pose further obstacles to market growth.

Market Trends of the Global Perfume Market

A prominent trend in the perfume industry is the rising demand for sustainable and eco-friendly fragrances. Consumers are becoming more conscious of the environmental impact of their choices and are therefore seeking products made with sustainable ingredients and packaging. To meet this demand, many fragrance brands are launching new product lines crafted from natural, organic, and ethically sourced materials, along with eco-friendly packaging solutions. Furthermore, some brands are exploring innovative methods like biotechnology and synthetic biology to create sustainable fragrance ingredients.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Perfume Market by Type

Market Overview
Eau de parfum
and Eau de toilette

Global Perfume Market by Gender

Market Overview
Women and Men

Global Perfume Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2023

Key Company Profiles

L'Oreal Group
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Coty Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Shiseido Co. Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Puig Beauty & Fashion Group S.L.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Estee Lauder Companies Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
LVMH Moet Hennessy Louis Vuitton SE
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Inter Parfums Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chanel SA
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Revlon Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Gucci Group NV
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Procter & Gamble Co.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bulgari SpA
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Parfums Christian Dior
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Elizabeth Arden Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hermes International SA
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Giorgio Armani SpA
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cartier SA
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ferragamo Parfums
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Versace
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Clarins SA
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments