2025 年全球广告科技市场报告

预计未来几年广告科技市场规模将强劲成长。到2029年，这一数字将成长至11,533.9亿美元，年复合成长率（CAGR）为9.7%。预测期内的成长可归因于隐私法规和合规性、新广告形式的出现、人工智慧和机器学习的出现、影片广告的主导地位以及跨通路广告解决方案。预测期内预计的主要趋势包括情境广告的復苏、提高广告透明度的区块链、动态创新优化 (DCO)、广告预算向联网电视(CTV) 的转移、自我调整和情境广告以及电子商务的整合。

对数位广告的不断增长的需求正在推动广告科技市场的快速成长。数位广告透过网站和串流平台等线上管道进行，由 AdTech 软体平台提供支援。这些平台使购买广告资源变得更加容易，从而为品牌和代理商提供更有效的宣传活动规划和衡量服务。根据Simplilearn Solutions Pvt. Ltd. 2023年2月发布的报告，预计2022年全球数位广告支出将成长2.4%，到2024年将激增至6,450亿美元，较2022年的3,890亿美元大幅成长。数位广告需求的激增是推动广告科技市场扩张的重要催化剂。

预计未来几年行动装置的普及将推动广告科技市场的成长。行动装置是一种便携式电子设备，体积小、重量轻，一般采用内建电池供电，使用者可以随身携带并使用，而不受固定地点的束缚。行动平台能够在各种情况下吸引用户的注意力，再加上资料分析和人工智慧的进步，它们使广告商能够呈现更相关、更具吸引力的内容。以行动为中心的广告的转变不仅改变了行销策略，也促进了整个广告科技市场的成长。例如，通讯（总部位于瑞士的联合国机构，负责处理一系列技术和通讯问题）在2022年11月预测，到2022年，73%的10岁及以上人口将拥有智慧型手机，使用网路的人口比例将增加7%。因此，行动装置的日益普及正在刺激广告科技市场的发展。

目录

第一章执行摘要

第二章 市场特征

第三章 市场趋势与策略

第 4 章市场：宏观经济情景，包括利率、通膨、地缘政治、新冠疫情以及復苏对市场的影响

第五章 全球成长分析与策略分析框架

• 全球广告科技市场的 PESTEL 分析（政治、社会、科技、环境、法律、驱动因素、限制因素）
• 最终用途产业分析
• 全球广告科技市场：成长率分析
• 全球广告科技市场表现：规模与成长，2019 年至 2024 年
• 全球广告科技市场预测：2024-2029 年、2034 年规模与成长
• 全球广告科技总潜在市场 (TAM)

第六章 市场细分

• 全球广告科技市场按产品类型、绩效和预测，2019-2024 年、2024-2029 年、2034 年
• 基于网路
• 云端基础
• 本地
• 其他的
• 2019-2024、2024-2029、2034 年全球广告科技市场解决方案、绩效与预测
• 需求端平台 (DSP)
• 供应端平台（SSP）
• 广告网路
• 资料管理平台 (DMP)
• 其他的
• 全球广告科技市场依广告类型划分：绩效及预测，2019-2024 年、2024-2029 年、2034 年
• 程式化广告
• 搜寻广告
• 展示广告
• 行动广告
• 电子邮件行销
• 原生广告
• 其他的
• 2019-2024、2024-2029、2034 年全球广告科技市场应用、绩效及预测
• 大型企业
• 中小企业
• 其他的
• 2019-2024、2024-2029、2034 年全球广告科技市场依垂直产业划分、绩效及预测
• 媒体与娱乐
• BFSI（银行、金融服务、保险）
• 教育
• 零售和消费品
• 资讯科技/通讯
• 卫生保健
• 其他的
• 全球广告科技市场：按类型、绩效和预测分類的基于网路的细分市场，2019-2024 年、2024-2029 年、2034 年
• 广告分送平台
• 需求端平台 (DSP)
• 全球广告科技市场：按类型、绩效和预测分類的云端基础的细分市场，2019-2024 年、2024-2029 年、2034 年
• 程序化广告解决方案
• 资料管理平台 (DMP)
• 全球广告科技市场：按类型、绩效和预测进行在地细分，2019-2024 年、2024-2029 年、2034 年
• 内部广告管理解决方案
• 自订广告技术解决方案
• 全球广告科技市场：按类型、绩效和预测分類的其他细分市场，2019-2024 年、2024-2029 年、2034 年
• 行动广告解决方案
• 联盟行销平台

第七章 区域和国家分析

• 全球广告科技市场各地区状况：2019-2024、2024-2029、2034 年表现及预测
• 2019-2024、2024-2029、2034 年全球广告科技市场（按国家/地区划分）表现及预测

第八章 亚太市场

第九章：中国市场

第十章 印度市场

第十一章 日本市场

第十二章 澳洲市场

第十三章 印尼市场

第十四章 韩国市场

第十五章 西欧市场

第十六章英国市场

第 17 章 德国市场

第 18 章 法国市场

第 19 章：义大利市场

第 20 章：西班牙市场

第21章 东欧市场

第22章 俄罗斯市场

第23章 北美市场

第24章美国市场

第 25 章：加拿大市场

第26章 南美洲市场

第 27 章：巴西市场

第28章 中东市场

第 29 章：非洲市场

第 30 章竞争格局与公司概况

• 广告科技市场：竞争格局
• 广告科技市场：公司简介
  • Google LLC Overview, Products and Services, Strategy and Financial Analysis
  • Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
  • Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
  • Criteo SA Overview, Products and Services, Strategy and Financial Analysis
  • Adobe Inc. Overview, Products and Services, Strategy and Financial Analysis

第31章 其他大型创新企业

• Amazon.com Inc.
• The Trade Desk
• Alibaba Group Holding Limited.
• Salesforce Inc.
• Telaria Inc.
• Mobvista Co. Ltd.
• Magnet Digital.io
• Microsoft Incorporation
• WPP plc
• Omnicom Group Inc.
• The Interpublic Group of Companies Inc.
• MediaMath Inc.
• 4INFO Inc.
• Adtile Technologies Incorporated
• Afilias Inc.

第 32 章 全球市场竞争基准化分析与仪表板

第33章 重大併购

第 34 章 近期市场趋势

第 35 章 高市场潜力国家、细分市场与策略

• 2029 年的广告科技市场：提供新机会的国家
• AdTech 2029：提供新机会的细分市场
• 2029 年广告科技市场：成长策略
  • 基于市场趋势的策略
  • 竞争对手的策略

第 36 章 附录

Advertising technology, often referred to as ad tech, encompasses a range of tools and software employed by advertisers to connect with audiences, execute digital advertising campaigns, and assess their impact. Ad tech is oriented towards the creation of data-driven marketing strategies tailored to suit the preferences of the target audience.

The primary product types within the ad tech market include web-based, cloud-based, on-premise, and other variants. A web-based system enables users to access a software platform through a computer and an internet connection. This approach allows multiple users to access the same version of an application, facilitating collaborative use of web-based advertising technology.

The various solutions include demand-side platforms (DSPs), supply-side platforms (SSPs), ad networks, data management platforms (DMPs), and others. The various advertising types include programmatic advertising, search advertising, display advertising, mobile advertising, email marketing, native advertising, and others. These are applied in various applications such as large enterprises, small and medium-sized enterprises (SMEs), and others, and are used by various industry verticals such as media and entertainment, BFSI (banking, financial services, and insurance), education, retail, and consumer goods, IT and telecom, healthcare, and others.

The adtech market size has grown strongly in recent years. It will grow from $731.14 billion in 2024 to $795.41 billion in 2025 at a compound annual growth rate (CAGR) of 8.8%. The growth in the historic period can be attributed to digital advertising growth, targeted advertising, data analytics and insights, programmatic advertising, mobile advertising surge.

The adtech market size is expected to see strong growth in the next few years. It will grow to $1153.39 billion in 2029 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to privacy regulations and compliance, emergence of new ad formats, emergence of AI and machine learning, video advertising dominance, cross-channel advertising solutions. Major trends in the forecast period include contextual advertising resurgence, blockchain for ad transparency, dynamic creative optimization (DCO), shifting ad budgets to connected TV (CTV), adaptive and context-aware advertising, e-commerce integration.

The escalating demand for digital advertising stands as a driving force behind the burgeoning growth of the ad tech market. Digital advertising, conducted through online channels such as websites and streaming platforms, utilizes ad tech software platforms. These platforms facilitate the purchase of advertising space, enabling more efficient campaign planning and measurement for brands and agencies. According to a report by Simplilearn Solutions Pvt. Ltd. in February 2023, global digital advertising expenditures increased by 2.4% in 2022 and are projected to soar to $645 billion by 2024, marking a substantial rise from $389 billion in 2022. This surge in digital advertising demand serves as a pivotal catalyst propelling the ad tech market's expansion.

The growing prevalence of mobile devices is anticipated to drive the growth of the ad-tech market in the coming years. Mobile devices are portable electronic gadgets that are small, lightweight, and typically powered by an internal battery, allowing users to carry and use them without being tethered to a fixed location. The mobile platform's capability to capture user attention in various contexts, combined with advancements in data analytics and AI, enables advertisers to present more relevant and engaging content. This shift toward mobile-centric advertising is not only transforming marketing strategies but also contributing to the overall growth of the ad-tech market. For example, in November 2022, the International Telecommunication Union, a Switzerland-based agency of the United Nations that addresses a variety of technology and communication issues, projected that by 2022, 73% of individuals aged 10 and older would have access to a smartphone, reflecting a 7% increase in the proportion of the population using the Internet. Therefore, the expanding proliferation of mobile devices is fueling the ad-tech market.

Technological advancement emerges as a prominent trend shaping the ad tech market landscape. Major industry players are dedicated to innovating solutions aimed at fortifying their market positions. For instance, in June 2022, Vodafone Idea Limited launched its Vi Ads platform, leveraging artificial intelligence (AI) and machine learning (ML) to offer marketers a programmatic media buying platform. Vi Ads presents a self-service interface empowering marketers with complete campaign control across multiple channels, including Vi-owned digital media such as Vi App, Vi Movies, TV App, as well as traditional channels such as SMS and IVR calls. This combination of advanced functionalities and user-friendly features caters to both large agencies and small-medium businesses, reflecting the increasing emphasis on technological innovation within the ad tech market.

Prominent entities within the ad-tech market are adopting a strategic partnership approach to elevate their advertising solutions. Strategic partnerships involve leveraging mutual strengths and resources for collective benefits and success. For instance, in January 2023, MGID, a US-based ad-tech services provider, announced a strategic partnership with G/O Media Inc. This collaboration is designed to leverage MGID's multi-format upscale demand, brand-safety approaches, and award-winning technology. The partnership emphasizes MGID's commitment to enhancing advertising solutions, offering advertisers improved Return on Advertising Spend (ROAS) in a brand-safe environment. MGID's contextual intelligence audience segmentation service will be utilized across an expanding roster of premium publishers, including renowned publications such as Microsoft, Newsweek, Real Clear Politics, The Times of India, and more. G/O Media Inc., a US-based company overseeing several digital media outlets, joins hands with MGID in this transformative partnership.

In February 2023, Marketing Technology Solutions (MTS), a US-based marketing technology firm providing advertising services, acquired a 67% stake in Buzzoola Group, comprising Buzzoola Internet Technologies LLC and Buzzoola Advertising Technologies LLC, for an undisclosed sum. This strategic acquisition by MTS aims to bolster its ad tech development, expedite advancements in its ad tech business, and solidify its position within the advertising market. Buzzoola Group, a Russian-based advertising technology company, becomes an integral part of MTS, consolidating their strengths to drive innovations and capture a larger share of the advertising landscape.

Major companies operating in the adtech market include Google LLC, Meta Platforms Inc., Oracle Corporation, Criteo SA, Adobe Inc., Amazon.com Inc., The Trade Desk, Alibaba Group Holding Limited., Salesforce Inc., Telaria Inc., Mobvista Co. Ltd., Magnet Digital.io, Microsoft Incorporation, WPP plc, Omnicom Group Inc., The Interpublic Group of Companies Inc., MediaMath Inc., 4INFO Inc., Adtile Technologies Incorporated, Afilias Inc., Xandr Inc., mBlox Inc., Media.net, Metaverse Mod Squad Inc., Neustar Inc., Newsmax Media Inc., OpenMarket Inc., OpenX Technologies Inc., OrangeSoda Inc., Proxim.ai Inc., Quantcast Corporation, Magnite Inc., Taboola Inc., StackAdapt Inc.

North America was the largest region in the Ad tech market in 2024. The regions covered in the adtech market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the adtech market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The Ad tech market consists of revenues earned by entities by providing advertising technology services such as display advertising, video advertising, mobile advertising, and native advertising technology services. The market value includes the value of related goods sold by the service provider or included within the service offering. The advertising technology market also includes sales of different types of devices such as computer, computer peripherals used in providing advertising technology services. Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

AdTech Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on adtech market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for adtech ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The adtech market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

• Markets Covered:1) By Product Type: Web-based; Cloud-Based; On-Premise; Other Products
• 2) By Solution: Demand-Side Platforms (DSPs); Supply-Side Platforms (SSPs); Ad Networks; Data Management Platforms (DMPs); Others Solutions
• 3) By Advertising Type: Programmatic Advertising; Search Advertising; Display Advertising; Mobile Advertising; Email Marketing; Native Advertising; Others Advertisings
• 4) By Application: Large Enterprises; Small And Medium-Sized Enterprises (SMEs); Other Applications
• 5) By Industry Vertical: Media And Entertainment; BFSI(Banking, Financial Services And Insurance); Education; Retail And Consumer Goods; IT And Telecom; Healthcare; Others Industry Verticals
• Subsegments:
• 1) By Web-Based: Ad Serving Platforms; Demand-Side Platforms (DSPs)
• 2) By Cloud-Based: Programmatic Advertising Solutions; Data Management Platforms (DMPs)
• 3) By On-premise: In-House Ad Management Solutions; Custom Ad Technology Solutions
• 4) By Other Products: Mobile Advertising Solutions; Affiliate Marketing Platforms
• Companies Mentioned: Google LLC; Meta Platforms Inc.; Oracle Corporation; Criteo SA; Adobe Inc.
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
• Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
• Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. AdTech Market Characteristics

3. AdTech Market Trends And Strategies

4. AdTech Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market

5. Global AdTech Growth Analysis And Strategic Analysis Framework

• 5.1. Global AdTech PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
• 5.2. Analysis Of End Use Industries
• 5.3. Global AdTech Market Growth Rate Analysis
• 5.4. Global AdTech Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
• 5.5. Global AdTech Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
• 5.6. Global AdTech Total Addressable Market (TAM)

6. AdTech Market Segmentation

• 6.1. Global AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Web-based
• Cloud-based
• On-premise
• Other Products
• 6.2. Global AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Demand-side Platforms (DSPs)
• Supply-side Platforms (SSPs)
• Ad Networks
• Data Management Platforms (DMPs)
• Others Solutions
• 6.3. Global AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Programmatic Advertising
• Search Advertising
• Display Advertising
• Mobile Advertising
• Email Marketing
• Native Advertising
• Others Advertisings
• 6.4. Global AdTech Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Large Enterprises
• Small and Medium-sized Enterprises (SMEs)
• Other Applications
• 6.5. Global AdTech Market, Segmentation By Industry Vertical, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Media And Entertainment
• BFSI(Banking, Financial Services and Insurance)
• Education
• Retail And Consumer Goods
• IT And Telecom
• Healthcare
• Others Industry Verticals
• 6.6. Global AdTech Market, Sub-Segmentation Of Web-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Ad Serving Platforms
• Demand-Side Platforms (DSPs)
• 6.7. Global AdTech Market, Sub-Segmentation Of Cloud-Based, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Programmatic Advertising Solutions
• Data Management Platforms (DMPs)
• 6.8. Global AdTech Market, Sub-Segmentation Of On-Premises, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• In-House Ad Management Solutions
• Custom Ad Technology Solutions
• 6.9. Global AdTech Market, Sub-Segmentation Of Other Products, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Mobile Advertising Solutions
• Affiliate Marketing Platforms

7. AdTech Market Regional And Country Analysis

• 7.1. Global AdTech Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 7.2. Global AdTech Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific AdTech Market

• 8.1. Asia-Pacific AdTech Market Overview
• Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
• 8.2. Asia-Pacific AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.3. Asia-Pacific AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.4. Asia-Pacific AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China AdTech Market

• 9.1. China AdTech Market Overview
• 9.2. China AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.3. China AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.4. China AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India AdTech Market

• 10.1. India AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.2. India AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.3. India AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan AdTech Market

• 11.1. Japan AdTech Market Overview
• 11.2. Japan AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.3. Japan AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.4. Japan AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia AdTech Market

• 12.1. Australia AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.2. Australia AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.3. Australia AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia AdTech Market

• 13.1. Indonesia AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.2. Indonesia AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.3. Indonesia AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea AdTech Market

• 14.1. South Korea AdTech Market Overview
• 14.2. South Korea AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.3. South Korea AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.4. South Korea AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe AdTech Market

• 15.1. Western Europe AdTech Market Overview
• 15.2. Western Europe AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.3. Western Europe AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.4. Western Europe AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK AdTech Market

• 16.1. UK AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.2. UK AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.3. UK AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany AdTech Market

• 17.1. Germany AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.2. Germany AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.3. Germany AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France AdTech Market

• 18.1. France AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.2. France AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.3. France AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy AdTech Market

• 19.1. Italy AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.2. Italy AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.3. Italy AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain AdTech Market

• 20.1. Spain AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.2. Spain AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.3. Spain AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe AdTech Market

• 21.1. Eastern Europe AdTech Market Overview
• 21.2. Eastern Europe AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.3. Eastern Europe AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.4. Eastern Europe AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia AdTech Market

• 22.1. Russia AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.2. Russia AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.3. Russia AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America AdTech Market

• 23.1. North America AdTech Market Overview
• 23.2. North America AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.3. North America AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.4. North America AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA AdTech Market

• 24.1. USA AdTech Market Overview
• 24.2. USA AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.3. USA AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.4. USA AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada AdTech Market

• 25.1. Canada AdTech Market Overview
• 25.2. Canada AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.3. Canada AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.4. Canada AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America AdTech Market

• 26.1. South America AdTech Market Overview
• 26.2. South America AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.3. South America AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.4. South America AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil AdTech Market

• 27.1. Brazil AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.2. Brazil AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.3. Brazil AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East AdTech Market

• 28.1. Middle East AdTech Market Overview
• 28.2. Middle East AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.3. Middle East AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.4. Middle East AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa AdTech Market

• 29.1. Africa AdTech Market Overview
• 29.2. Africa AdTech Market, Segmentation By Product Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.3. Africa AdTech Market, Segmentation By Solution, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.4. Africa AdTech Market, Segmentation By Advertising Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. AdTech Market Competitive Landscape And Company Profiles

• 30.1. AdTech Market Competitive Landscape
• 30.2. AdTech Market Company Profiles
  • 30.2.1. Google LLC Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.2. Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.3. Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.4. Criteo SA Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.5. Adobe Inc. Overview, Products and Services, Strategy and Financial Analysis

31. AdTech Market Other Major And Innovative Companies

• 31.1. Amazon.com Inc.
• 31.2. The Trade Desk
• 31.3. Alibaba Group Holding Limited.
• 31.4. Salesforce Inc.
• 31.5. Telaria Inc.
• 31.6. Mobvista Co. Ltd.
• 31.7. Magnet Digital.io
• 31.8. Microsoft Incorporation
• 31.9. WPP plc
• 31.10. Omnicom Group Inc.
• 31.11. The Interpublic Group of Companies Inc.
• 31.12. MediaMath Inc.
• 31.13. 4INFO Inc.
• 31.14. Adtile Technologies Incorporated
• 31.15. Afilias Inc.

32. Global AdTech Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The AdTech Market

34. Recent Developments In The AdTech Market

35. AdTech Market High Potential Countries, Segments and Strategies

• 35.1 AdTech Market In 2029 - Countries Offering Most New Opportunities
• 35.2 AdTech Market In 2029 - Segments Offering Most New Opportunities
• 35.3 AdTech Market In 2029 - Growth Strategies
  • 35.3.1 Market Trend Based Strategies
  • 35.3.2 Competitor Strategies

36. Appendix

• 36.1. Abbreviations
• 36.2. Currencies
• 36.3. Historic And Forecast Inflation Rates
• 36.4. Research Inquiries
• 36.5. The Business Research Company
• 36.6. Copyright And Disclaimer