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欧洲切花市场预测至 2030 年 - 区域分析 - 按花卉类型、应用和配销通路
市场调查报告书
商品编码
1533130

欧洲切花市场预测至 2030 年 - 区域分析 - 按花卉类型、应用和配销通路

Europe Cut Flowers Market Forecast to 2030 - Regional Analysis - by Flower Type, Application, and Distribution Channel
出版日期: | 出版商: The Insight Partners | 英文 72 Pages | 订单完成后即时交付

价格

欧洲切花市场预计将从2022年的145.7066亿美元成长到2030年的212.5159亿美元。

与切花相关的各种健康益处推动欧洲切花市场

切花因其多种健康益处而被用于药用。众所周知，鲜花对情绪有直接影响。它们鲜艳的色彩和宜人的香味有助于减轻压力、焦虑和抑郁，改善心理健康。研究表明，鲜花可以降低皮质醇（一种压力荷尔蒙）水平，从而减轻压力，让笑容更轻鬆。例如，哈佛医学院进行的一项研究表明，当家里养花时，人们会感到不那么担心，从而减少焦虑和忧郁。

不同类型的切花具有不同的特性，有助于保持环境清新、提振心情。一些花卉，如和平百合和非洲菊，具有空气净化特性，有助于去除常见的室内污染物并改善室内空气品质。此外，菊花还具有降低血压、治疗头晕和失眠的功效。其他花卉，例如盆栽万寿菊，可用于治疗皮肤发炎并防止感染传播。相反，紫色矢车菊有助于刺激免疫系统，提高人体对病毒和细菌感染的抵抗力。此外，熏衣草的香气可以镇静神经系统，减少肌肉紧张，并起到防腐剂的作用。因此，与切花相关的各种健康益处推动了市场的成长。

欧洲切花市场概况

欧洲的切花市场分为德国、法国、义大利、英国、俄罗斯和欧洲其他国家。欧洲市场的成长归功于该地区 Afriflora Sher、Oserian 和 Dummen Orange 等知名企业的存在。欧洲切花市场的中小企业受益于完善的虚拟化货运和物流网络以及协调良好的供应链，包括种植者、贸易商、物流服务提供者和礼品店。虚拟网路确保花卉产品（包括切花）的经济高效且快速交付，这有利于该地区的切花市场。

在生日、週年纪念日和节日等场合赠送鲜花的传统增加了欧洲对切花的需求。欧洲国家的人们沉迷于復活节和圣诞节等各种季节性庆祝活动和节日，传统上都涉及交换鲜花。此外，由于环保意识的增强，该地区对当地种植和可持续采购的花卉的偏好激增。此外，最近的研究表明，鲜花可以对心理健康产生积极影响并减轻压力。此类研究可能有利于未来几年欧洲的切花市场。

欧洲切花市场收入及 2030 年预测（百万美元）

欧洲切花市场细分

欧洲切花市场分为花型、应用、配销通路和国家。

根据花型，欧洲切花市场分为玫瑰、康乃馨、百合、菊花和非洲菊等。 2022 年，玫瑰细分市场在欧洲切花市场中占据最大份额。

在应用方面，欧洲切花市场分为家庭和商业。 2022 年，商业领域在欧洲切花市场中占有更大份额。

依配销通路划分，欧洲切花市场分为超市及大卖场、专卖店/花店、网上零售等。 2022 年，专卖店/花店市场占据欧洲切花市场的最大份额。

根据国家/地区，欧洲切花市场分为英国、德国、法国、义大利、俄罗斯和欧洲其他地区。 2022 年，欧洲其他地区将主导欧洲切花市场。

Selecta Cut Flowers SAU、Sher Holland BV、Multiflora Corp、Rosebud Ltd、Karen Roses Ltd、Dummen Orange Holding BV 和 Marginpar BV 是欧洲切花市场上的一些领先公司。

目录

第 1 章：简介

第 2 章：执行摘要

  • 主要市场洞察
  • 市场吸引力

第 3 章：研究方法

  • 覆盖范围
  • 二次研究
  • 初步研究

第四章：欧洲切花市场格局

  • 概述
  • 波特五力分析
    • 供应商的议价能力
    • 买家的议价能力
    • 新进入者的威胁
    • 竞争竞争
    • 替代品的威胁
  • 生态系分析

第 5 章：欧洲切花市场 - 主要产业动态

  • 市场驱动因素
    • 装饰用切花的需求不断增加
    • 与切花相关的各种健康益处
  • 市场限制
    • 与切花相关的严格规定
  • 市场机会
    • 鲜花速递电商平台风起云涌
  • 未来趋势
    • 行销农场故事以吸引顾客
  • 驱动因素和限制的影响：

第 6 章：切花市场 - 欧洲市场分析

  • 欧洲切花市场收入，2020 - 2030
  • 欧洲切花市场预测与分析

第 7 章：欧洲切花市场分析 - 花型

  • 玫瑰
    • 概述
    • Rose：市场收入与 2030 年预测
  • 康乃馨
    • 概述
    • 康乃馨：2030 年市场收入与预测
  • 百合属
    • 概述
    • Lilium：2030 年市场收入与预测
  • 菊花和非洲菊
    • 概述
    • 菊花与非洲菊：2030 年市场收入与预测
  • 其他的
    • 概述
    • 其他：市场收入和 2030 年预测

第 8 章：欧洲切花市场分析 - 应用

  • 家
    • 概述
    • 首页：2030 年市场收入与预测
  • 商业的
    • 概述
    • 商业：2030 年市场收入与预测

第 9 章：欧洲切花市场分析 -配销通路

  • 超级市场和大卖场
    • 概述
    • 超市与大卖场：市场收入以及 2030 年预测
  • 专卖店/花店
    • 概述
    • 专卖店/花店：市场收入及 2030 年预测
  • 网路零售
    • 概述
    • 线上零售：市场收入以及 2030 年预测
  • 其他的
    • 概述
    • 其他：市场收入和 2030 年预测

第 10 章：欧洲切花市场 - 国家分析

  • 德国
  • 英国
  • 法国
  • 义大利
  • 俄罗斯
  • 欧洲其他地区

第 11 章：公司简介

  • Selecta Cut Flowers SAU
  • Sher Holland BV
  • Multiflora Corp
  • Rosebud Ltd
  • Karen Roses Ltd
  • Dummen Orange Holding BV
  • Marginpar BV

第 12 章：附录

Product Code: TIPRE00016238

The Europe cut flowers market is expected to grow from US$ 14,570.66 million in 2022 to US$ 21,251.59 million by 2030. It is estimated to grow at a CAGR of 4.8% from 2022 to 2030.

Various Health Benefits Associated with Cut Flowers Drive Europe Cut Flowers Market

Cut Flowers are used for medicinal purposes due to their various health benefits. Flowers are known to have an immediate impact on mood. Their vibrant colors and pleasant fragrances can help reduce stress, anxiety, and depression, improving mental well-being. Studies have shown that flowers can lower cortisol levels (a stress hormone), leading to decreased stress and a more relaxed smile. For instance, a study conducted by Harvard Medical School showed that when flowers are kept at home, people feel less worried, reducing anxiety and depression.

Different types of cut flowers have different properties, which help keep the environment fresh and boost mood. Some flowers, such as peace lilies and gerbera daisies, have air-purifying properties, helping to remove common indoor pollutants and improve indoor air quality. In addition, chrysanthemum has properties that help reduce blood pressure and cure dizziness and insomnia. Other flowers, such as pot marigolds, are used as a remedy for inflamed skin and prevent the spread of infection. In contrast, purple cornflower helps stimulate the immune system, improving the body's resistance against viral and bacterial infection. Moreover, lavender's aroma calms the nervous system, reduces muscle tension, and works as an antiseptic. Thus, various health benefits associated with cut flowers propel the market growth.

Europe Cut Flowers Market Overview

The cut flowers market in Europe is segmented into Germany, France, Italy, the UK, Russia, and the Rest of Europe. Market growth in Europe is ascribed to the presence of well-established players such as Afriflora Sher, Oserian, and Dummen Orange in this region. Small and medium enterprises in the cut flowers market in Europe benefit from a well-developed virtualized freight and logistics network as well as a well-coordinated supply chain, comprising growers, traders, logistics service providers, and gift shop outlets. Virtual networks ensure cost-effective and speedy deliveries of floriculture products, including cut flowers, which favors the cut flowers market in this region.

The tradition of gifting flowers on occasions such as birthdays, anniversaries, and holidays boost the demand for cut flowers in Europe. People in European countries indulge in various seasonal celebrations and festivals such as Easter and Christmas, which traditionally involve the exchange of flowers. In addition, the preference for locally grown and sustainably sourced flowers has surged in the region due to growing environmental consciousness. Further, recent studies have shown that flowers can positively impact mental well-being and reduce stress. Such studies are likely to benefit the cut flowers market in Europe in the coming years.

Europe Cut Flowers Market Revenue and Forecast to 2030 (US$ Million)

Europe Cut Flowers Market Segmentation

The Europe cut flowers market is segmented into flower type, application, distribution channel, and country.

Based on flower type, the Europe cut flowers market is segmented into rose, carnation, lilium, chrysanthemum and gerbera, and others. The rose segment held the largest share of the Europe cut flowers market in 2022.

In terms of application, the Europe cut flowers market is bifurcated into home and commercial. The commercial segment held a larger share of the Europe cut flowers market in 2022.

By distribution channel, the Europe cut flowers market is categorized into supermarkets and hypermarkets, specialty stores/florist, online retail, and others. The specialty stores/florist segment held the largest share of the Europe cut flowers market in 2022.

Based on country, the Europe cut flowers market is segmented into the UK, Germany, France, Italy, Russia, and the Rest of Europe. The Rest of Europe dominated Europe cut flowers market in 2022.

Selecta Cut Flowers SAU, Sher Holland BV, Multiflora Corp, Rosebud Ltd, Karen Roses Ltd, Dummen Orange Holding BV, and Marginpar BV are some of the leading companies operating in the Europe cut flowers market.

Table Of Contents

1. Introduction

  • 1.1 The Insight Partners Research Report Guidance
  • 1.2 Market Segmentation

2. Executive Summary

  • 2.1 Key Market Insights
  • 2.2 Market Attractiveness

3. Research Methodology

  • 3.1 Coverage
  • 3.2 Secondary Research
  • 3.3 Primary Research

4. Europe Cut Flowers Market Landscape

  • 4.1 Overview
  • 4.2 Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Competitive Rivalry
    • 4.2.5 Threat of Substitutes
  • 4.3 Ecosystem Analysis

5. Europe Cut Flowers Market - Key Industry Dynamics

  • 5.1 Market Drivers
    • 5.1.1 Increasing Demand for Cut Flowers for Decorative Purposes
    • 5.1.2 Various Health Benefits Associated with Cut Flowers
  • 5.2 Market Restraints
    • 5.2.1 Stringent Regulations Associated with Cut Flowers
  • 5.3 Market Opportunities
    • 5.3.1 Surging E-commerce Platform for Flower Delivery
  • 5.4 Future Trends
    • 5.4.1 Marketing a Farm Story to Attract Customers
  • 5.5 Impact of Drivers and Restraints:

6. Cut Flowers Market - Europe Market Analysis

  • 6.1 Europe Cut Flowers Market Revenue (US$ Million), 2020 - 2030
  • 6.2 Europe Cut Flowers Market Forecast and Analysis

7. Europe Cut Flowers Market Analysis - Flower Type

  • 7.1 Rose
    • 7.1.1 Overview
    • 7.1.2 Rose: Market Revenue and Forecast to 2030 (US$ Million)
  • 7.2 Carnation
    • 7.2.1 Overview
    • 7.2.2 Carnation: Market Revenue and Forecast to 2030 (US$ Million)
  • 7.3 Lilium
    • 7.3.1 Overview
    • 7.3.2 Lilium: Market Revenue and Forecast to 2030 (US$ Million)
  • 7.4 Chrysanthemum and Gerbera
    • 7.4.1 Overview
    • 7.4.2 Chrysanthemum and Gerbera: Market Revenue and Forecast to 2030 (US$ Million)
  • 7.5 Others
    • 7.5.1 Overview
    • 7.5.2 Others: Market Revenue, and Forecast to 2030 (US$ Million)

8. Europe Cut Flowers Market Analysis - Application

  • 8.1 Home
    • 8.1.1 Overview
    • 8.1.2 Home: Market Revenue and Forecast to 2030 (US$ Million)
  • 8.2 Commercial
    • 8.2.1 Overview
    • 8.2.2 Commercial: Market Revenue and Forecast to 2030 (US$ Million)

9. Europe Cut Flowers Market Analysis - Distribution Channel

  • 9.1 Supermarkets and Hypermarkets
    • 9.1.1 Overview
    • 9.1.2 Supermarkets and Hypermarkets: Market Revenue, and Forecast to 2030 (US$ Million)
  • 9.2 Specialty Store/Florists
    • 9.2.1 Overview
    • 9.2.2 Specialty Store/Florists: Market Revenue, and Forecast to 2030 (US$ Million)
  • 9.3 Online Retail
    • 9.3.1 Overview
    • 9.3.2 Online Retail: Market Revenue, and Forecast to 2030 (US$ Million)
  • 9.4 Others
    • 9.4.1 Overview
    • 9.4.2 Others: Market Revenue, and Forecast to 2030 (US$ Million)

10. Europe Cut Flowers Market - Country Analysis

  • 10.1 Europe Cut Flowers Market Overview
    • 10.1.1 Europe Cut Flowers Market, by key country - Revenue (2022) (US$ Million)
      • 10.1.1.1 Europe Cut Flowers Market Breakdown by Country
      • 10.1.1.2 Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.2.1 Germany Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.2.2 Germany Cut Flowers Market Breakdown by Application
        • 10.1.1.2.3 Germany Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.3 UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.3.1 UK Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.3.2 UK Cut Flowers Market Breakdown by Application
        • 10.1.1.3.3 UK Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.4 France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.4.1 France Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.4.2 France Cut Flowers Market Breakdown by Application
        • 10.1.1.4.3 France Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.5 Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.5.1 Italy Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.5.2 Italy Cut Flowers Market Breakdown by Application
        • 10.1.1.5.3 Italy Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.6 Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.6.1 Russia Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.6.2 Russia Cut Flowers Market Breakdown by Application
        • 10.1.1.6.3 Russia Cut Flowers Market Breakdown by Distribution Channel
      • 10.1.1.7 Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
        • 10.1.1.7.1 Rest of Europe Cut Flowers Market Breakdown by Flower Type
        • 10.1.1.7.2 Rest of Europe Cut Flowers Market Breakdown by Application
        • 10.1.1.7.3 Rest of Europe Cut Flowers Market Breakdown by Distribution Channel

11. Company Profiles

  • 11.1 Selecta Cut Flowers SAU
    • 11.1.1 Key Facts
    • 11.1.2 Business Description
    • 11.1.3 Products and Services
    • 11.1.4 Financial Overview
    • 11.1.5 SWOT Analysis
    • 11.1.6 Key Developments
  • 11.2 Sher Holland BV
    • 11.2.1 Key Facts
    • 11.2.2 Business Description
    • 11.2.3 Products and Services
    • 11.2.4 Financial Overview
    • 11.2.5 SWOT Analysis
    • 11.2.6 Key Developments
  • 11.3 Multiflora Corp
    • 11.3.1 Key Facts
    • 11.3.2 Business Description
    • 11.3.3 Products and Services
    • 11.3.4 Financial Overview
    • 11.3.5 SWOT Analysis
    • 11.3.6 Key Developments
  • 11.4 Rosebud Ltd
    • 11.4.1 Key Facts
    • 11.4.2 Business Description
    • 11.4.3 Products and Services
    • 11.4.4 Financial Overview
    • 11.4.5 SWOT Analysis
    • 11.4.6 Key Developments
  • 11.5 Karen Roses Ltd
    • 11.5.1 Key Facts
    • 11.5.2 Business Description
    • 11.5.3 Products and Services
    • 11.5.4 Financial Overview
    • 11.5.5 SWOT Analysis
    • 11.5.6 Key Developments
  • 11.6 Dummen Orange Holding BV
    • 11.6.1 Key Facts
    • 11.6.2 Business Description
    • 11.6.3 Products and Services
    • 11.6.4 Financial Overview
    • 11.6.5 SWOT Analysis
    • 11.6.6 Key Developments
  • 11.7 Marginpar BV
    • 11.7.1 Key Facts
    • 11.7.2 Business Description
    • 11.7.3 Products and Services
    • 11.7.4 Financial Overview
    • 11.7.5 SWOT Analysis
    • 11.7.6 Key Developments

12. Appendix

List Of Tables

  • Table 1. Europe Cut Flowers Market Segmentation
  • Table 2. Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Table 3. Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - Flower Type
  • Table 4. Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - Application
  • Table 5. Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - Distribution Channel
  • Table 6. Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 7. Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 8. Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 9. UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 10. UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 11. UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 12. France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 13. France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 14. France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 15. Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 16. Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 17. Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 18. Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 19. Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 20. Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
  • Table 21. Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Flower Type
  • Table 22. Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Application
  • Table 23. Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel

List Of Figures

  • Figure 1. Europe Cut Flowers Market Segmentation, By Country
  • Figure 2. Porter's Five Forces Analysis
  • Figure 3. Ecosystem: Europe Cut Flowers Market
  • Figure 4. Europe Cut Flowers Market - Key Industry Dynamics
  • Figure 5. Impact Analysis of Drivers and Restraints
  • Figure 6. Europe Cut Flowers Market Revenue (US$ Million), 2020 - 2030
  • Figure 7. Europe Cut Flowers Market Share (%) - Flower Type, 2022 and 2030
  • Figure 8. Rose: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 9. Carnation: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 10. Lilium: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 11. Chrysanthemum and Gerbera: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 12. Others: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 13. Europe Cut Flowers Market Share (%) - Application, 2022 and 2030
  • Figure 14. Home: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 15. Commercial: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 16. Europe Cut Flowers Market Share (%) -Distribution Channel, 2022 and 2030
  • Figure 17. Supermarkets and Hypermarkets: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 18. Specialty Store/Florists: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 19. Online Retail: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 20. Others: Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 21. Europe Cut Flowers Market, by Key Country - Revenue (2022) (US$ Million)
  • Figure 22. Europe Cut Flowers Market Breakdown by Key Countries, 2022 and 2030 (%)
  • Figure 23. Germany Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 24. UK Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 25. France Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 26. Italy Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 27. Russia Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)
  • Figure 28. Rest of Europe Cut Flowers Market Revenue and Forecasts to 2030 (US$ Million)