市场调查报告书
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1319885
全球内衣市场研究报告 - 2023 年至 2030 年行业分析、规模、份额、增长、趋势和预测Global Intimate Lingerie Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2023 to 2030 |
全球内衣市场需求预计将从 2022 年的 145.6 亿美元增至 2030 年的近 294.4 亿美元,2023-2030 年研究期间年复合成长率为 9.2%。
亲密内衣,通常简称为内衣,是一种专为个人和浪漫目的而设计的女性内衣或睡衣。它包括各种通常穿在外衣下面或作为睡衣的服装,注重性感、舒适和美观。
消费者对舒适、时尚和合身内衣的偏好不断变化,推动了对贴合个人品味和体型的贴身服装的需求。电子商务的兴起扩大了市场范围,提供了广泛的选择和便捷的送货上门服务。此外,内衣行业向包容性和身体积极性迈进,提供多样化的尺码选择,吸引了更广泛的客户群。随着影响者和名人在流行平台上展示内衣,社交媒体和名人代言影响了消费者的选择。设计和麵料的创新为市场带来了功能性和时尚的选择。内衣与婚礼和情人节等特殊场合和礼物的联繫增加了其需求。此外,人们对可持续和道德实践的认识不断增强,促使消费者寻求环保且符合道德生产的内衣选择。富裕程度的提高、城市化以及对时尚和生活方式产品的渴望等因素进一步推动了市场的增长。
该研究报告涵盖波特五力模型、市场吸引力分析和价值链分析。这些工具有助于清晰地了解行业结构并评估全球范围内的竞争吸引力。此外,这些工具还对全球内衣市场的各个细分市场进行了包容性评估。内衣行业的增长和趋势为本研究提供了整体方法。
本节涵盖区域前景,重点介绍北美、欧洲、亚太地区、拉丁美洲以及中东和非洲内衣市场当前和未来的需求。此外,该报告重点关注所有主要地区各个应用领域的需求、估计和预测。
该研究报告还涵盖了市场主要参与者的全面概况以及对全球竞争格局的深入了解。内衣市场的主要参与者包括维多利亚的秘密、Zivame、Gap, Inc.、凯旋国际、Calvin Klein、华歌尔控股公司、Chantelle、HanesBrands Inc.、Hunkemoller、Natori。本节包含竞争格局的整体视图,包括各种战略发展,例如关键併购、未来产能、合作伙伴关係、财务概况、合作、新产品开发、新产品发布和其他发展。
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The global demand for Intimate Lingerie Market is presumed to reach the market size of nearly USD 29.44 BN by 2030 from USD 14.56 BN in 2022 with a CAGR of 9.2% under the study period 2023 - 2030.
Intimate lingerie, often referred to simply as lingerie, is a type of women's undergarment or sleepwear designed for personal and romantic purposes. It includes a variety of clothing items that are typically worn underneath outer clothing or as sleepwear, with a focus on sensuality, comfort, and aesthetics.
The shifting consumer preferences towards comfortable, stylish, and well-fitted lingerie have driven the demand for intimate apparel that complements individual tastes and body types. The rise of e-commerce has expanded the market's reach, offering a wide range of choices and convenient home delivery. Additionally, the lingerie industry's move towards inclusivity and body positivity, offering diverse sizing options, has attracted a broader customer base. Social media and celebrity endorsements have influenced consumer choices, as influencers and celebrities showcase lingerie on popular platforms. Innovations in design and fabrics have brought functional and trendy options to the market. Intimate lingerie's association with special occasions and gifting, such as weddings and Valentine's Day, contributes to its demand. Moreover, the increasing awareness of sustainable and ethical practices has led consumers to seek environmentally friendly and ethically produced lingerie options. Factors like rising affluence, urbanization, and the desire for fashion and lifestyle products have further fueled the market's growth.
The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of intimate lingerie. The growth and trends of intimate lingerie industry provide a holistic approach to this study.
This section of the intimate lingerie market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
This section covers the regional outlook, which accentuates current and future demand for the Intimate Lingerie market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Intimate Lingerie market include Victoria's Secret, Zivame, Gap, Inc., Triumph International, Calvin Klein, Wacoal Holdings Corp., Chantelle, HanesBrands Inc., Hunkemoller, Natori. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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