中国软性饮料市场

中国软性饮料市场预计到2025年将维持稳定成长。过去一年，软性饮料零售价格呈现温和上涨趋势，大多数类别的销售成长速度超过了以金额为准成长速度。影响市场发展的关键因素之一是中国消费者日益增强的健康意识，尤其关注糖分含量。因此，低糖和无糖产品设计已成为影响消费者购买决策的重要因素。

Euromonitor International发布的《中国软性饮料市场报告》全面分析了中国软性饮料市场的规模和结构。报告涵盖了最新的零售销售数据（2020-2024年），并帮助读者识别推动市场成长的细分领域。报告重点介绍了主要企业和品牌，并对影响市场的关键因素进行了策略分析，包括监管、分销、包装和定价。报告也对2029年的市场发展趋势进行了预测。

目标产品：亚洲特色饮品、瓶装水、碳酸饮料、浓缩饮料、能量饮料、果汁、即饮咖啡、即饮茶、运动饮料

数据范围：市场规模（过往表现）、企业市场占有率、品牌占有率、分销数据

为什么要购买这份报告？

• 详细整体情况软性饮料市场
• 找出成长领域并了解变革的驱动因素；
• 了解竞争格局、主要市场参与企业和主要品牌
• 利用五年预测来评估市场发展趋势

Euromonitor International拥有超过50年的市场研究报告、商业指南和线上资讯系统出版经验。该公司在伦敦、芝加哥、新加坡、上海、维尔纽斯、杜拜、开普敦、圣地牙哥、雪梨、东京、班加罗尔、圣保罗、首尔、香港、杜塞尔多夫和墨西哥城设有办事处，并在100个国家拥有分析师网络。凭藉其独特的能力和对多元化市场的深刻理解，欧睿国际能够开发强大的资讯资源，为明智的策略规划提供支援。

目录

目录和表格

执行摘要

• 软性饮料表现相对良好

关键数据结果

产业表现

• 健康因素对软性饮料有很大影响
• 消费者愿意为便利性和即时送达支付费用
• 地方文化传统对产品开发的影响日益增强

未来趋势

• 软性饮料前景稳定
• 参与企业迎合了更成熟的偏好
• 低糖即饮茶持续快速成长。

竞争格局

• 农夫山泉股份有限公司凭藉即饮茶的成长巩固了其市场地位
• 竞争格局为国内企业提供了发展动力。

频道

• 软性饮料严重依赖传统管道。
• 人们对便利性和即时的期望日益提高
• 餐饮服务与零售部门

市场数据

附录

• 中国软性饮料销量

国家报告免责声明

资讯来源

中国碳酸盐

关键数据结果

2025年的发展

• 碳酸盐发生结构变化

产业表现

• 健康问题和缺乏实质创新正在抑制碳酸饮料的消费。
• 低糖即饮茶和国产品牌的兴起正将消费者从碳酸可乐中拉走。

未来趋势

• 碳酸盐岩中结构进一步退化现像也很明显。
• 透过跨品类创新，打造丰富多元的碳酸饮料产品。
• 永续实践正被广泛采用，以引起具有环保意识的消费者的共鸣。

竞争格局

• 占据主导地位的跨国品牌正遭受市场占有率下滑。

频道

• 小规模本地杂货店仍然是碳酸饮料的主要销售管道。
• 消费者希望在网路购物时能够即时存取和即时。

分类资料

国家报告免责声明

中国果汁

关键数据结果

2025年的发展

• 参与企业专注于果汁品类不断变化的需求。

产业表现

• 中国消费者的健康意识仍然是果汁产业面临的一项挑战。
• 椰子和其他植物来源液体对中国消费者来说很有吸引力。

未来趋势

• 健康问题日益严重，既带来机会也带来威胁。
• 科技引领健康领域的创新
• 低糖/无糖和功能性益处是主要要求。

竞争环境

• 知名品牌美汁源 (Minute Maid) 巩固了可口可乐中国有限公司的强势地位
• 通用饮料有限公司在果汁业掀起波澜

频道

• 超级市场在果汁领域继续保持主导地位。
• 消费者越来越依赖零售电商平台购买果汁

分类资料

国家报告免责声明

中国瓶装水

关键数据结果

2025年的发展

• 瓶装水领域取得强劲进展

产业表现

• 瓶装水消费量正在上升
• 新产品上市推动品类成长
• 更广泛的分销策略促进了碳酸天然矿泉水的销售

未来趋势

• 各领域各类产品前景光明
• 包装技术的进步提升了永续性。
• 技术为提高透明度、可追溯性和生产效率提供了可能。

竞争格局

• 哇哈哈将在2025年回归。
• 农夫山泉股份有限公司巩固主导地位

频道

• 由于小型本地商店交通便利，大部分销售额都来自这些商店。
• 自动贩卖机的成长反映了人们对即时获取的需求日益增长。

分类资料

国家报告免责声明

中国运动饮料

关键数据结果

2025年的发展

• 运动饮料在健康热潮中越来越受欢迎

产业表现

• 积极的生活方式推动了运动饮料销售的快速成长
• 低糖运动饮料正吸引消费者的浓厚兴趣。

未来趋势

• 持续的成长率反映出一个更具活力的国家
• 消费者期望运动饮料还能带来其他好处。
• 关注运动饮料中的电解质

竞争格局

• 两家参与企业占了近一半的销售量份额。
• 自2023年推出以来，Eastroc保湿水取得了令人瞩目的成长。

频道

• 大型公司利用其广泛的分销网络来接触那些至关重要的小规模本地杂货店。
• 自动贩卖机为活跃的消费者提供了一个方便的解决方案。

分类资料

国家报告免责声明

中国能量饮料

关键数据结果

2025年的发展

• 能量饮料的消费量越来越大。

产业表现

• Eastroc 超级饮料以低价鼓励消费
• 消费机会正在扩大

未来趋势

• 人们对能量饮料看法的改变推动了销售
• 低糖能量饮料品类可望成长
• 能量饮料的成分越来越多样化。

竞争格局

• 能量饮料产业的激烈竞争
• 深圳东瑞饮料有限公司是最具活力的参与企业。

频道

• 小规模本地杂货店仍然是主要管道
• 为了适应不同的消费情况，分销管道正在多元化发展。

分类资料

国家报告免责声明

集中在中国

关键数据结果

2025年的发展

• 中国日益兴盛的咖啡文化对浓缩咖啡产生了正面影响。

产业表现

• 咖啡浓缩液推动了中国咖啡消费的快速成长
• 人们对更健康饮品的需求促使他们选择浓缩液。
• 消费者被浓缩液的便携性所吸引。

未来趋势

• 浓缩物前景光明
• 参与企业将着重于产品的健康属性，以提升其吸引力。
• 永续性仍然是议程上的重要议题。

竞争格局

• 瑞幸咖啡（北京）有限公司巩固其领先地位
• 瑞幸咖啡的强劲表现与多种因素有关。

频道

• 零售电子商务在浓缩物领域占据强大的地位。
• 浓缩物转化

分类资料

国家报告免责声明

中国即饮茶

关键数据结果

2025年的发展

• 消费者对即饮茶的兴趣日益浓厚

产业表现

• 即饮茶在商店获得认可，推动业绩强劲成长。
• 低糖即饮茶迎合消费者需求

未来趋势

• RTD T恤的光明前景
• 口味多样化可以增强吸引力。
• 功能特性造就了即饮茶的新品种

竞争格局

• 孔师傅冰茶保持强劲领先优势
• 东方叶牌无糖品种跃升至第二位

频道

• 现代通路是即饮茶的关键
• 折扣零食零售商实现了令人瞩目的成长

分类资料

国家报告免责声明

中国即饮咖啡

关键数据结果

2025年的发展

• 即饮咖啡越来越受欢迎。

产业表现

• 更健康的产品线吸引消费者
• 咖啡文化的快速发展带动了消费者的兴趣。

未来趋势

• 精製产品提供更健康的选择
• 科技提升风味、品质和可追溯性
• 致力于开发永续包装解决方案的公司

竞争格局

• 雀巢（中国）有限公司透过不断推出新口味和新产品形式，保持其领先地位。
• 星巴克利用当地文化保持竞争力

频道

• 小规模本地杂货店为即饮咖啡品牌提供关键优势
• 零售电商以快速的配送和有竞争力的价格吸引消费者。

分类资料

国家报告免责声明

中国亚洲特色饮品

关键数据结果

2025年的发展

• 亚洲专门食品饮品市场竞争激烈

产业表现

• 它正在失去吸引力，尤其是在年轻一代。
• 鲜泡茶与即饮茶之间的竞争
• 以健康为导向的发展正在兴起

未来趋势

• 亚洲专门食品饮品形像过时。
• 利用数位行销和科技与受众互动
• 永续发展理念能引起消费者的共鸣。

竞争格局

• 天地一号饮料有限公司是一家实力雄厚的参与企业。
• 吕洁赢得了中国消费者的喜爱

频道

• 电子商务销售额正在成长

分类资料

国家报告免责声明

Soft drinks in China maintained a steady growth trajectory in 2025. Over the past year, retail prices of soft drinks have seen a moderate increase, with value growth outpacing volume growth across most categories. A key driver shaping the market is the rising health consciousness among Chinese consumers, particularly regarding sugar content. To this end, low-sugar and sugar-free formulations have become significant factors influencing purchasing decisions.

Euromonitor International's Soft Drinks in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soft Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

• Relatively bright performance for soft drinks

KEY DATA FINDINGS

INDUSTRY PERFORMANCE

• Health factors bear heavy influence on soft drinks
• Consumers are willing to pay for convenience and instant delivery
• Local cultural traditions increasingly shape product developments

WHAT'S NEXT?

• Stable outlook for soft drinks
• Players will capitalise on more discerning tastes
• High growth of reduced-sugar RTD tea will continue

COMPETITIVE LANDSCAPE

• Nongfu Spring Co Ltd strengthens position with growth in RTD tea
• Domestic companies gain traction in highly competitive landscape

CHANNELS

• Soft drinks is heavily reliant on the traditional channel
• Rising expectations over convenience and immediacy
• Foodservice vs retail split

MARKET DATA

• Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
• Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
• Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
• Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
• Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
• Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
• Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
• Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
• Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
• Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
• Table 11 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
• Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
• Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
• Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
• Table 15 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
• Table 16 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
• Table 17 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
• Table 18 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
• Table 19 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
• Table 20 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
• Table 21 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
• Table 22 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
• Table 23 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
• Table 24 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
• Table 25 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
• Table 26 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
• Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
• Table 28 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
• Table 29 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
• Table 30 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
• Table 31 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
• Table 32 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
• Table 33 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
• Table 34 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
• Table 35 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
• Table 36 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030

APPENDIX

• Fountain sales in China

COUNTRY REPORTS DISCLAIMER

SOURCES

• Summary 1 Research Sources

CARBONATES IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Carbonates faces structural changes

INDUSTRY PERFORMANCE

• Health concerns and lack of meaningful innovation weakens carbonate consumption
• Reduced-sugar RTD tea and emergence of domestic brands draws consumers away from cola carbonates

WHAT'S NEXT?

• Further structural decline is evident for carbonates
• Cross-category innovation to create variety of sparkling beverages
• Sustainable initiatives are embraced to resonate with eco-conscious consumers

COMPETITIVE LANDSCAPE

• Dominant multinational brands are seeing some share erosion

CHANNELS

• Small local grocers remain a key channel for carbonates
• Consumers expect instant access and immediacy when shopping online

CATEGORY DATA

• Table 37 Off-trade vs On-trade Sales of Carbonates: Volume 2020-2025
• Table 38 Off-trade vs On-trade Sales of Carbonates: Value 2020-2025
• Table 39 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2020-2025
• Table 40 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2020-2025
• Table 41 Off-trade Sales of Carbonates by Category: Volume 2020-2025
• Table 42 Off-trade Sales of Carbonates by Category: Value 2020-2025
• Table 43 Off-trade Sales of Carbonates by Category: % Volume Growth 2020-2025
• Table 44 Off-trade Sales of Carbonates by Category: % Value Growth 2020-2025
• Table 45 Total Sales of Carbonates by Fountain On-trade: Volume 2020-2025
• Table 46 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2020-2025
• Table 47 NBO Company Shares of Off-trade Carbonates: % Volume 2021-2025
• Table 48 LBN Brand Shares of Off-trade Carbonates: % Volume 2022-2025
• Table 49 NBO Company Shares of Off-trade Carbonates: % Value 2021-2025
• Table 50 LBN Brand Shares of Off-trade Carbonates: % Value 2022-2025
• Table 51 Forecast Off-trade Sales of Carbonates by Category: Volume 2025-2030
• Table 52 Forecast Off-trade Sales of Carbonates by Category: Value 2025-2030
• Table 53 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2025-2030
• Table 54 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2025-2030
• Table 55 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2025-2030
• Table 56 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

JUICE IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Players focus on evolving needs in the juice category

INDUSTRY PERFORMANCE

• Health-awareness in China remains challenging for juice category
• Coconut and other plant waters prove attractive to the Chinese consumer

WHAT'S NEXT?

• The growing health agenda poses opportunities and threats
• Technology will spearhead health-based innovations
• Low/zero sugar and functional benefits are stand-out requirements

OMPETITIVE LANDSCAPE

• Leading brand Minute Maid supports strong position of Coca-Cola China Ltd
• General Beverage Co Ltd makes waves in the juice category

CHANNELS

• Supermarkets retain their stronghold in juice category
• Stronger reliance on retail e-commerce for juice purchases

CATEGORY DATA

• Table 57 Off-trade Sales of Juice by Category: Volume 2020-2025
• Table 58 Off-trade Sales of Juice by Category: Value 2020-2025
• Table 59 Off-trade Sales of Juice by Category: % Volume Growth 2020-2025
• Table 60 Off-trade Sales of Juice by Category: % Value Growth 2020-2025
• Table 61 NBO Company Shares of Off-trade Juice: % Volume 2021-2025
• Table 62 LBN Brand Shares of Off-trade Juice: % Volume 2022-2025
• Table 63 NBO Company Shares of Off-trade Juice: % Value 2021-2025
• Table 64 LBN Brand Shares of Off-trade Juice: % Value 2022-2025
• Table 65 Forecast Off-trade Sales of Juice by Category: Volume 2025-2030
• Table 66 Forecast Off-trade Sales of Juice by Category: Value 2025-2030
• Table 67 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2025-2030
• Table 68 Forecast Off-trade Sales of Juice by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

BOTTLED WATER IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Strong progress for the bottled water category

INDUSTRY PERFORMANCE

• Bottled water consumption occasions are on the rise
• Product launches drive category growth
• Wider distribution strategies drives sales of carbonated natural mineral bottled water

WHAT'S NEXT?

• Bright outlook with diverse products aimed at different segments
• Advancements in packaging will enhance sustainable credentials
• Technology offers scope to enhance transparency, traceability and enhance production efficiencies

COMPETITIVE LANDSCAPE

• Wahaha builds on its resurgence in 2025
• Nongfu Spring Co Ltd solidifies its leading position

CHANNELS

• Accessibility and convenience pushes most sales through small local stores
• Vending growth reflects rising demand for instant access

CATEGORY DATA

• Table 69 Off-trade Sales of Bottled Water by Category: Volume 2020-2025
• Table 70 Off-trade Sales of Bottled Water by Category: Value 2020-2025
• Table 71 Off-trade Sales of Bottled Water by Category: % Volume Growth 2020-2025
• Table 72 Off-trade Sales of Bottled Water by Category: % Value Growth 2020-2025
• Table 73 NBO Company Shares of Off-trade Bottled Water: % Volume 2021-2025
• Table 74 LBN Brand Shares of Off-trade Bottled Water: % Volume 2022-2025
• Table 75 NBO Company Shares of Off-trade Bottled Water: % Value 2021-2025
• Table 76 LBN Brand Shares of Off-trade Bottled Water: % Value 2022-2025
• Table 77 Forecast Off-trade Sales of Bottled Water by Category: Volume 2025-2030
• Table 78 Forecast Off-trade Sales of Bottled Water by Category: Value 2025-2030
• Table 79 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2025-2030
• Table 80 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

SPORTS DRINKS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Sports drinks strengthen position amid health boom

INDUSTRY PERFORMANCE

• Active lifestyles support dynamic sales growth in sports drinks
• Reduced-sugar sports drinks attract strong consumer interest

WHAT'S NEXT?

• Sustained growth rates reflect a more active nation
• Consumers expect additional benefits from sports drinks
• Focus on electrolytes in sports drinks

COMPETITIVE LANDSCAPE

• Two players comprise almost half of volume share
• Eastroc Hydrating Water shows remarkable growth following entrance in 2023

CHANNELS

• ajor players leverage broad distribution networks to reach all-important small local grocers
• Vending offers convenient solution for active consumers

CATEGORY DATA

• Table 81 Off-trade Sales of Sports Drinks: Volume 2020-2025
• Table 82 Off-trade Sales of Sports Drinks: Value 2020-2025
• Table 83 Off-trade Sales of Sports Drinks: % Volume Growth 2020-2025
• Table 84 Off-trade Sales of Sports Drinks: % Value Growth 2020-2025
• Table 85 NBO Company Shares of Off-trade Sports Drinks: % Volume 2021-2025
• Table 86 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2022-2025
• Table 87 NBO Company Shares of Off-trade Sports Drinks: % Value 2021-2025
• Table 88 LBN Brand Shares of Off-trade Sports Drinks: % Value 2022-2025
• Table 89 Forecast Off-trade Sales of Sports Drinks: Volume 2025-2030
• Table 90 Forecast Off-trade Sales of Sports Drinks: Value 2025-2030
• Table 91 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2025-2030
• Table 92 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

ENERGY DRINKS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Energy drinks are more widely consumed

INDUSTRY PERFORMANCE

• Eastroc Super Drink drives consumption with low price positioning
• Consumption occasions are expanding

WHAT'S NEXT?

• Evolving perception of energy drinks will drive sales
• Reduced-sugar energy drinks category set to flourish
• The ingredients in energy drinks are also becoming more diverse

COMPETITIVE LANDSCAPE

• Intense competition in energy drinks landscape
• Shenzhen Eastroc Beverage Co Ltd is most dynamic player

CHANNELS

• Small local grocers remain dominant channel
• Distribution is diversifying in line with consumption occasions

CATEGORY DATA

• Table 93 Off-trade Sales of Energy Drinks: Volume 2020-2025
• Table 94 Off-trade Sales of Energy Drinks: Value 2020-2025
• Table 95 Off-trade Sales of Energy Drinks: % Volume Growth 2020-2025
• Table 96 Off-trade Sales of Energy Drinks: % Value Growth 2020-2025
• Table 97 NBO Company Shares of Off-trade Energy Drinks: % Volume 2021-2025
• Table 98 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2022-2025
• Table 99 NBO Company Shares of Off-trade Energy Drinks: % Value 2021-2025
• Table 100 LBN Brand Shares of Off-trade Energy Drinks: % Value 2022-2025
• Table 101 Forecast Off-trade Sales of Energy Drinks: Volume 2025-2030
• Table 102 Forecast Off-trade Sales of Energy Drinks: Value 2025-2030
• Table 103 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2025-2030
• Table 104 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

CONCENTRATES IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• China's rising coffee culture has positive impact on concentrates

INDUSTRY PERFORMANCE

• Coffee concentrates draw on China's rapid growth of coffee consumption
• Desire for healthier beverages supports liquid concentrates
• Consumers are attracted by the portability of liquid concentrates

WHAT'S NEXT?

• Bright outlook for concentrates
• Players will embrace health attributes to bolster appeal
• Sustainability will remain high on the agenda

COMPETITIVE LANDSCAPE

• Luckin Coffee (Beijing) Co Ltd reinforces its lead
• Dynamic performance of Luckin Coffee linked to multiple factors

CHANNELS

• Retail e-commerce has strong position in concentrates
• Concentrates Conversions
• Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format

CATEGORY DATA

• Table 105 Off-trade Sales of Concentrates (RTD) by Category: Volume 2020-2025
• Table 106 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2020-2025
• Table 107 Off-trade Sales of Concentrates by Category: Value 2020-2025
• Table 108 Off-trade Sales of Concentrates by Category: % Value Growth 2020-2025
• Table 109 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2022-2025
• Table 110 NBO Company Shares of Off-trade Concentrates: % Value 2021-2025
• Table 111 LBN Brand Shares of Off-trade Concentrates: % Value 2022-2025
• Table 112 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2021-2025
• Table 113 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2022-2025
• Table 114 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2021-2025
• Table 115 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2022-2025
• Table 116 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2025-2030
• Table 117 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2025-2030
• Table 118 Forecast Off-trade Sales of Concentrates by Category: Value 2025-2030
• Table 119 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

RTD TEA IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Rising consumer interest in RTD tea

INDUSTRY PERFORMANCE

• Healthy performance as RTD teas gain visibility in stores
• Reduced-sugar RTD tea is sweet spot for consumers

WHAT'S NEXT?

• Bright outlook for RTD tea
• Flavour diversification will bolster appeal
• Functional traits give rise to new variants of RTD tea

COMPETITIVE LANDSCAPE

• Master Kong Ice Tea maintains a strong lead
• Oriental Leaf pushes into second position with zero sugar variant

CHANNELS

• Modern channel is key for RTD tea
• Snack discount retailers show remarkable growth

CATEGORY DATA

• Table 120 Off-trade Sales of RTD Tea by Category: Volume 2020-2025
• Table 121 Off-trade Sales of RTD Tea by Category: Value 2020-2025
• Table 122 Off-trade Sales of RTD Tea by Category: % Volume Growth 2020-2025
• Table 123 Off-trade Sales of RTD Tea by Category: % Value Growth 2020-2025
• Table 124 Leading Flavours for Off-trade RTD Tea: % Volume 2020-2025
• Table 125 NBO Company Shares of Off-trade RTD Tea: % Volume 2021-2025
• Table 126 LBN Brand Shares of Off-trade RTD Tea: % Volume 2022-2025
• Table 127 NBO Company Shares of Off-trade RTD Tea: % Value 2021-2025
• Table 128 LBN Brand Shares of Off-trade RTD Tea: % Value 2022-2025
• Table 129 Forecast Off-trade Sales of RTD Tea by Category: Volume 2025-2030
• Table 130 Forecast Off-trade Sales of RTD Tea by Category: Value 2025-2030
• Table 131 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2025-2030
• Table 132 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

RTD COFFEE IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Growing appeal of RTD coffee

INDUSTRY PERFORMANCE

• Healthier lines attract consumers
• Rapid rise in coffee culture supports consumer interest

WHAT'S NEXT?

• Sophisticated products will deliver healthier offerings
• Technologies will enhance flavours, quality and traceability
• Players to roll out sustainable packaging solutions

COMPETITIVE LANDSCAPE

• Nestle (China) Ltd retains lead through regular new flavour extensions and formats
• Starbucks harnesses local culture to ensure relevancy

CHANNELS

• Small local grocers offer key benefits to RTD coffee brands
• Retail e-commerce draws in consumers with quick delivery and competitive prices

CATEGORY DATA

• Table 133 Off-trade Sales of RTD Coffee: Volume 2020-2025
• Table 134 Off-trade Sales of RTD Coffee: Value 2020-2025
• Table 135 Off-trade Sales of RTD Coffee: % Volume Growth 2020-2025
• Table 136 Off-trade Sales of RTD Coffee: % Value Growth 2020-2025
• Table 137 NBO Company Shares of Off-trade RTD Coffee: % Volume 2021-2025
• Table 138 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2022-2025
• Table 139 NBO Company Shares of Off-trade RTD Coffee: % Value 2021-2025
• Table 140 LBN Brand Shares of Off-trade RTD Coffee: % Value 2022-2025
• Table 141 Forecast Off-trade Sales of RTD Coffee: Volume 2025-2030
• Table 142 Forecast Off-trade Sales of RTD Coffee: Value 2025-2030
• Table 143 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2025-2030
• Table 144 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER

ASIAN SPECIALITY DRINKS IN CHINA

KEY DATA FINDINGS

2025 DEVELOPMENTS

• Challenging landscape for Asian speciality drinks

INDUSTRY PERFORMANCE

• Lacklustre appeal notably among younger generations
• Competition from freshly brewed tea drinks and RTD tea
• Health-oriented developments are emerging

WHAT'S NEXT?

• Asian specialty drinks struggle with outdated image
• Digital marketing and technologies are leveraged to engage with audiences
• Sustainable developments will resonate with consumers

COMPETITIVE LANDSCAPE

• Tiandi No1 Beverage Co Ltd is the leading player
• Lvjie strikes a chord with Chinese consumers

CHANNELS

• E-commerce sales are gaining traction

CATEGORY DATA

• Table 145 Off-trade Sales of Asian Speciality Drinks: Volume 2020-2025
• Table 146 Off-trade Sales of Asian Speciality Drinks: Value 2020-2025
• Table 147 Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2020-2025
• Table 148 Off-trade Sales of Asian Speciality Drinks: % Value Growth 2020-2025
• Table 149 NBO Company Shares of Off-trade Asian Speciality Drinks: % Volume 2021-2025
• Table 150 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Volume 2022-2025
• Table 151 NBO Company Shares of Off-trade Asian Speciality Drinks: % Value 2021-2025
• Table 152 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Value 2022-2025
• Table 153 Forecast Off-trade Sales of Asian Speciality Drinks: Volume 2025-2030
• Table 154 Forecast Off-trade Sales of Asian Speciality Drinks: Value 2025-2030
• Table 155 Forecast Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2025-2030
• Table 156 Forecast Off-trade Sales of Asian Speciality Drinks: % Value Growth 2025-2030

COUNTRY REPORTS DISCLAIMER