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市场调查报告书
商品编码
1754314

2025 年至 2033 年教育科技市场规模、份额、趋势及预测（按行业、类型、部署模式、最终用户和地区）

Edtech Market Size, Share, Trends and Forecast by Sector, Type, Deployment Mode, End User, and Region, 2025-2033
出版日期: | 出版商: IMARC | 英文 136 Pages | 商品交期: 2-3个工作天内

价格

2024年，全球教育科技市场规模达2,501.6亿美元。展望未来， IMARC Group预测，到2033年，市场规模将达到7,211.5亿美元，2025-2033年期间的复合年增长率为11.86%。目前，北美占据市场主导地位，2024年其市占率将超过38.7%。受数位化学习需求不断增长、用户体验提升、先进技术整合以实现个人化学习体验、自适应评估和智慧辅导系统，以及对终身学习和职业发展的日益关注等因素推动，教育科技市场正在稳步增长。

随着扩增实境和虚拟实境工具的普及，沉浸式学习体验的应用日益广泛，这推动了市场的发展。此外，私募股权对数位学习新创企业的投资不断增加，也为创新和规模化发展提供了支持。此外，推动多语言平台覆盖多元化学生群体的努力正在创造新的成长途径，这是教育科技市场的新兴趋势。例如，2024 年 4 月 3 日，教育科技新创公司 GUVI 推出了一套大型语言模型 (LLM)，旨在将英语教育内容翻译成各种印度本土语言。这项措施旨在提高更熟悉地方语言的学习者的可近性，从而扩大 GUVI 在印度多元化语言环境中的影响力。该平台允许用户上传英语课程视频，并获得以他们习惯的口语提供的翻译，从而促进包容性的数位学习。此外，在服务欠缺地区建立公私合作伙伴关係正在促进技术更广泛的渗透，从而进一步壮大市场。

由于美国政府实施了促进技术支援教学的策略性倡议，尤其是在 Title I 学校，这为教育科技的扩展创造了有利条件，美国市场正在显着扩张。根据在美国进行的一项行业调查，截至 2023 年秋季，18% 的 K-12 教师表示正在积极使用人工智慧进行教学，另有 15% 的教师至少尝试过一次人工智慧工具。这种日益增长的参与度凸显了向人工智慧课堂环境的更广泛转变。这有助于为需要额外支援的学生提供个人化的学习路径、即时回馈和早期介入策略。此外，标准化测验的持续数位化正在刺激对自适应测验平台的需求并支持市场成长。除此之外，企业部门越来越倾向于透过基于行动的培训来提升技能，这也促进了企业对教育科技的需求。

教育科技市场分析：

  • 主要市场驱动力：由于网路普及率不断提高以及城乡学生和在职专业人士对个人化和灵活学习模式的需求不断增长，市场正在经历温和增长。
  • 主要市场趋势：人工智慧 (AI) 驱动的自适应学习平台的不断发展为教育科技市场提供了良好的前景。
  • 地理趋势：由于广泛的数位基础设施、政府对电子学习的大力支持以及先进教育技术的高度采用，北美占据市场主导地位。
  • 竞争格局：教育科技市场的一些主要市场参与者包括 2U Inc.、BYJU'S、Chegg Inc.、Class Technologies Inc.、Coursera Inc.、Edutech、Google LLC（Alphabet Inc.）、Instructure Inc.、联想集团有限公司、SMART Technologies ULC（鸿海精密工业有限公司）、Udacity Inc. 和 updacity Inc. 和 up LimitedG 等。
  • 挑战与机会：缺乏数位设备和可靠的网路连接，尤其是在农村和低收入地区，限制了教育科技解决方案的普及，并影响了市场收入。然而，机会在于开发低成本的学习平台，并建立公私合作伙伴关係，以扩大数位教育基础设施和用户普及率。

教育科技市场趋势：

数位化学习需求不断成长

随着全球大众对数位学习的需求不断增长，教育科技的应用日益普及，这主要推动了教育科技市场的成长。学习者越来越寻求灵活便捷的学习方式。为了满足这项需求，教育科技平台正在推出可透过智慧型手机、平板电脑、个人电脑 (PC) 和笔记型电脑随时随地存取的解决方案。例如，2023 年 1 月，教育科技新创公司 Creative Galileo 宣布推出教育学习应用程式 Toondemy。该应用程式为 3-10 岁的学生提供符合 NEP、NCERT 和 CBSE 要求的完整教育之旅，帮助他们建立认知能力和扎实的基础概念，学习语音，并培养新的创新技能。此外，一些领先的公司正在开发和推出针对残障儿童的学习平台和应用程式。例如，2022年1月，教育科技市场知名辅助技术提供者Texthelp Ltd.推出了OrbitNote，这是一款支援PDF格式的应用程序，可协助视障学生透过语音留言存取文件。预计此类创新将在未来几年催化教育科技市场的成长。

技术进步

人工智慧 (AI)、机器学习 (ML)、扩增实境 (AR) 和虚拟实境 (VR) 等新一代科技与教育科技平台的融合，是提升教育科技市场份额的重要因素。人工智慧 (AI) 和机器学习 (ML) 能够实现个人化学习体验、自适应评估和智慧辅导系统。因此，许多市场领导者正在整合这些先进技术，以提升学习体验的互动性和包容性。例如，2022 年 3 月，全球通讯和电子产品供应商优派公司 (ViewSonic Corporation) 推出了其全新的云端平台 myViewBoard，这是一项由人工智慧驱动的技术，旨在帮助学生积极参与课堂学习。此外，它还能透过评估人体姿势和可能影响学生注意力的环境因素来判断学生是否集中註意力。这将有助于教师利用这些资讯调整课程。同样，2022 年 1 月，印度教育科技平台 Teevra Edutech Pvt Ltd 宣布，将利用推荐引擎、分析仪錶板和个人化改进计画等人工智慧工具，在印度拓展业务。有了这些创新，全球教育科技市场将在未来几年继续大幅成长。

更重视终身学习与专业发展

人们对终身学习和职业发展的日益关注，催生了教育科技市场的需求。教育科技平台提供灵活便利的学习选择，满足个人终身学习和持续职业发展的需求。许多专业人士在从事全职工作的同时，也在寻求线上学习和技能提升的模式。一项行业调查显示，截至 2020 年初，46.2% 的受访者拥有学士学位，22.8% 的受访者拥有某种形式的硕士学位。此外，预计到 2025 年，全球在教育科技 (edtech) 方面的支出将在几个关键领域大幅成长。各种教育科技提供者正在与大学和企业合作，为学生和员工提供技能提升课程。例如，2022 年 2 月，格林菲尔德社区学院 (GCC) 与 Upright Education 合作，提供软体开发和技术方面的新技能，包括使用者体验设计 (UX) 和使用者介面 (UI)。此次合作将使 GCC 的学生能够专注于自主创业，并创建一个技术培训职业中心。

目录

第一章：前言

第二章：范围与方法

  • 研究目标
  • 利害关係人
  • 资料来源
    • 主要来源
    • 次要来源
  • 市场评估
    • 自下而上的方法
    • 自上而下的方法
  • 预测方法

第三章：执行摘要

第四章：简介

  • 概述
  • 主要行业趋势

第五章：全球教育科技市场

  • 市场概览
  • 市场表现
  • COVID-19的影响
  • 市场预测

第六章：市场区隔：依行业

  • 学前班
  • K-12
  • 高等教育
  • 其他的

第七章：市场区隔：依类型

  • 硬体
  • 软体
  • 内容

第八章：市场区隔：依部署模式

  • 基于云端
  • 本地

第九章：市场区隔：依最终用户

  • 个人学习者
  • 机构
  • 企业

第十章：市场细分：按地区

  • 北美洲
    • 美国
    • 加拿大
  • 亚太
    • 中国
    • 日本
    • 印度
    • 韩国
    • 澳洲
    • 印尼
    • 其他的
  • 欧洲
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙
    • 俄罗斯
    • 其他的
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他的
  • 中东和非洲
    • 市场区隔：依国家

第 11 章：SWOT 分析

  • 概述
  • 优势
  • 弱点
  • 机会
  • 威胁

第 12 章：价值链分析

第 13 章：波特五力分析

  • 概述
  • 买家的议价能力
  • 供应商的议价能力
  • 竞争程度
  • 新进入者的威胁
  • 替代品的威胁

第 14 章：价格分析

第 15 章：竞争格局

  • 市场结构
  • 关键参与者
  • 关键参与者简介
    • 2U Inc.
    • BYJU'S
    • Chegg Inc.
    • Class Technologies Inc.
    • Coursera Inc.
    • Edutech
    • Google LLC (Alphabet Inc.)
    • Instructure Inc.
    • Lenovo Group Limited
    • SMART Technologies ULC (Hon Hai Precision Industry Co. Ltd.)
    • Udacity Inc.
    • upGrad Education Private Limited
Product Code: SR112025A6513

The global edtech market size was valued at USD 250.16 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 721.15 Billion by 2033, exhibiting a CAGR of 11.86% during 2025-2033. North America currently dominates the market, holding a significant market share of over 38.7% in 2024. The market is experiencing steady growth driven by rising demand for digital learning for enhanced user experience, integration of advanced technologies to enable personalized learning experiences, adaptive assessments, and intelligent tutoring systems, and increasing focus on lifelong learning and professional development.

The market is driven by the rising adoption of immersive learning experiences through augmented and virtual reality tools. Additionally, increased private equity investments in digital learning startups are supporting innovation and scale. Moreover, the push for multilingual platforms to reach diverse student populations is creating new growth avenues, which is an emerging edtech market trend. For instance, on April 3, 2024, edtech startup GUVI launched a suite of Large Language Models (LLMs) designed to translate English-language educational content into various Indian vernacular languages. This initiative aims to enhance accessibility for learners more comfortable with regional languages, thereby expanding GUVI's reach across India's diverse linguistic landscape. The platform enables users to upload English course videos and receive translations in their preferred colloquial language, fostering inclusive digital learning. Furthermore, public-private partnerships in underserved regions are enabling broader technology penetration, further strengthening the market.

The market in the United States is significantly expanding due to the implementation of strategic government initiatives promoting technology-enabled instruction, particularly in Title I schools, which are creating favorable conditions for edtech expansion. According to an industry survey conducted in the United States, 18% of K-12 teachers reported actively using AI for teaching, while an additional 15 percent had experimented with AI tools at least once, as of Fall 2023. This growing engagement highlights a broader shift toward AI-enabled classroom environments. This contributes to the personalization of learning paths, real-time feedback, and early intervention strategies for students requiring additional support. Also, the continued digitization of standardized testing is fueling demand for adaptive testing platforms and supporting market growth. Besides this, the corporate sector's growing preference for upskilling via mobile-based training is contributing to enterprise edtech demand.

Edtech Market Analysis:

  • Major Market Drivers: The market is experiencing moderate growth due to rising internet penetration and growing demand for personalized and flexible learning models among students and working professionals across both urban and rural regions.
  • Key Market Trends: The growing development of artificial intelligence (AI) driven adaptive learning platforms is offering a favorable edtech market outlook.
  • Geographical Trends: North America dominates the market due to widespread digital infrastructure, strong government support for e-learning and high adoption of advanced educational technologies.
  • Competitive Landscape: Some of the major market players in the edtech market include 2U Inc., BYJU'S, Chegg Inc., Class Technologies Inc., Coursera Inc., Edutech, Google LLC (Alphabet Inc.), Instructure Inc., Lenovo Group Limited, SMART Technologies ULC (Hon Hai Precision Industry Co. Ltd.), Udacity Inc., and upGrad Education Private Limited, among others.
  • Challenges and Opportunities: The lack of access to digital devices and reliable internet connectivity, especially in rural and low-income regions, limits the reach of edtech solutions and affects market revenue. However, opportunities lie in developing low-cost learning platforms and forming public-private partnerships to expand digital education infrastructure and user adoption.

Edtech Market Trends:

Rising Demand for Digital Learning

The growing adoption of edtech on account of the inflating demand for digital learning among the masses across the world is primarily driving the edtech market growth. Learners are increasingly seeking flexible and accessible learning options. In response to this demand, edtech platforms are launching solutions that can be accessed anytime, anywhere, using smartphones, tablets, personal computers (PCs), and laptops. For instance, in January 2023, Creative Galileo, an ed-tech startup, announced the release of Toondemy, an educational learning app. The app offers a complete educational journey for students aged 3-10 years in line with NEP, NCERT, and CBSE to construct cognitive capabilities and strong foundational concepts, learn phonics, and conceive new innovative skills. In addition to this, a few leading players are developing and introducing learning platforms and apps for specially abled children. For instance, in January 2022, Texthelp Ltd., a prominent assistive technology provider for the edtech market, launched OrbitNote, a pdf-enabled app that would be helpful for visually impaired students to access documents by leaving voice notes. Such innovations are anticipated to catalyze the growth of the edtech market in the coming years.

Technological Advancements

The integration of next-generation technologies, such as AI, ML, augmented reality (AR), and virtual reality (VR), with EdTech platforms is acting as significant factor augmenting edtech market share. Artificial intelligence (AI) and machine learning (ML) enable personalized learning experiences, adaptive assessments, and intelligent tutoring systems. Consequently, numerous leading players in the market are integrating these advanced technologies to make the learning experience more interactive and inclusive. For instance, in March 2022, ViewSonic Corporation, a global provider of communication and electronics, launched its new cloud-based platform, myViewBoard, an AI-driven technology for students to help them engage in the classroom. Further, it determines whether or not students are paying attention by assessing human posture and ambient elements that may influence students' concentration. This would help teachers use this information and make changes to their lessons. Similarly, in January 2022, Teevra Edutech Pvt Ltd, an edtech platform in India, announced the expansion of its business across the country using AI-powered tools such as a recommendation engine, analytical dashboard, and personalized improvement plan. With such innovations, the global edtech market will continue to grow significantly in the coming years.

Increasing Focus on Lifelong Learning and Professional Development

The rising focus on lifelong learning and professional development is catalyzing the edtech market demand. Edtech platforms offer flexible and accessible learning options that cater to individuals seeking to engage in lifelong learning and continuous professional development. Various working professionals seek online modes of learning and upskilling while doing a full-time job. According to an industry survey, as of early 2020, 46.2% of the respondents had bachelor's degrees, and 22.8% had attained a master's degree in some form. Moreover, in 2025, worldwide spending on edtech (educational technology) is expected to increase substantially in several key segments. Various edtech providers are collaborating with universities and corporates to offer upskilling courses to students and employees. For instance, in February 2022, Greenfield Community College (GCC) partnered with Upright Education to offer new skills in software development and technology, including user experience design (UX) and user interface (UI). The partnership would allow students of GCC to focus on self-employment and create a hub for a career in technology training.

Edtech Industry Segmentation:

Analysis by Sector:

  • Preschool
  • K-12
  • Higher Education
  • Others

K-12 leads the market with around 45.2% of market share in 2024. The increasing adoption of digital learning tools in K-12 in schools is supporting the market growth. AI-powered adaptive learning platforms, interactive educational apps, and gamified learning experiences are transforming K-12 education. Various edtech companies and schools are collaborating with each other to facilitate remote and distance learning in an interactive manner. For instance, in April 2020, Blackboard Inc. announced the debut of its K-12 remote learning solution, Blackboard Unite for K-12, a holistic suite of tools and resources providing K-12 districts with the tools and best practices needed to transition to a virtual learning model. Similarly, in January 2023, Leadership Boulevard Private Limited, India's one of immense School edtech companies announced the acquisition of Pearson's K-12 learning business in India. The acquisition intends to boost its product portfolio to benefit more than 5 Lakh private schools in the country and expand the company's reach to more than 9,000 schools.

Analysis by Type:

  • Hardware
  • Software
  • Content

Hardware leads the market with around 46.4% of market share in 2024. Hardware includes devices such as interactive whiteboards, tablets, laptops, desktop computers, VR headsets, and educational robotics kits. Schools and educational institutions are investing in technology infrastructure to support digital learning initiatives. Educational hardware is used across all levels of education, ranging from K-12 schools to higher education institutions and corporate training centers. Various leading market players are offering immersive headsets, laptops, and tablets to facilitate fun and interactive lectures. For instance, in February 2022, Veative Labs., a prominent leader in virtual reality for the edtech market, provided its virtual reality headsets to Smt. Godavari Devi Saraf Senior Secondary School in Andhra Pradesh, India, to let students feel what they are studying. The school gives daily 20 minutes to use the virtual reality headsets. Further, this helps students to have a live experience of what they are learning in subjects like science, where they could learn about the human heart with the help of headsets.

Analysis by Deployment Mode:

  • Cloud-based
  • On-premises

On-premises leads the market with around 60.2% of market share in 2024. On-premises deployment involves installing and running edtech solutions on local servers or infrastructure within the premises of educational institutions. On-premises deployment is common in institutions where strict data governance policies or regulations exist, such as some K-12 schools, higher education institutions, and government-funded educational organizations. Various universities and schools are increasingly integrating edtech solutions in their education systems to facilitate smooth and interactive learning experiences, which is positively impacting edtech market outlook. For instance, in March 2022, DY Patil International School in India launched its Mars1 Preschool, an AI-driven interactive learning school. With AI technology, kids are exposed to learning by audio, visual, and kinaesthetic learning. Besides, they are able to learn from Cubetto, a wooden robot that helps to develop their problem-solving skills and computational thinking.

Analysis by End User:

  • Individual Learners
  • Institutes
  • Enterprises

Individual learners lead the market with around 44.3% of market share in 2024. Individual learners shape the direction and acceleration of innovation through platforms and models of content delivery. They are the drivers of demand for tailored learning experiences, adaptable timetables, and engaging formats in response to different learning preferences. As more learners are looking to upskill or reskill, particularly in response to changing labor markets and technology, edtech providers are increasingly tailoring content to match learner goals, from language acquisition to certification prep and career advancement. Learner feedback also plays a critical role in refining algorithms, improving user interfaces, and shaping future curricula. Mobile access, gamified learning, and AI-based recommendations are gaining traction largely due to the preferences of individual users. Their choices not only influence product features and pricing strategies but also guide partnerships between edtech firms and content creators. In this way, individual learners are not just consumers but active participants in the market's evolution.

Regional Analysis:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

In 2024, North America accounted for the largest market share of over 38.7%. This can be attributed to the rising adoption of new technologies to enhance teaching and learning experiences. In addition, North America is home to many leading edtech companies, startups, and educational content providers. Furthermore, favorable government initiatives and extensive investments in the field by private entities are propelling the market growth in the region. For instance, in July 2021, Class Technologies Inc., a U.S.-based edtech platform, raised its funding worth approximately USD 105 Million in Series B funding. This funding would help them expand their global presence outside the U.S. and stay resourced to help universities teach the impacted students during the pandemic. Similarly, in March 2022, ViewSonic Corporation, a U.S.-based provider of communication and electronics, launched its new cloud-based platform, myViewBoard, an AI-driven technology for students to help them engage in the classroom. Further, it determines whether or not students are paying attention by assessing human posture and ambient elements that may influence students' concentration.

Key Regional Takeaways:

United States Edtech Market Analysis

The United States holds a substantial share of the North America edtech market with 91.20% in 2024. The market is primarily driven by the widespread integration of learning management systems across educational institutions. An industry report indicates that digital adoption is widespread in U.S. education, with 63% of high school students and 45% of elementary students engaging with online learning tools. Additionally, 85% of teachers incorporate digital platforms to assign educational activities and support student learning. In line with this, the growing demand for flexible, remote learning options, supported by increasing broadband penetration and device accessibility, is fostering market expansion. Furthermore, institutions are increasingly prioritizing data-driven education strategies, offering advanced analytics and learner insights, encouraging the higher adoption of platforms. Similarly, favorable federal and state-level initiatives promoting digital equity and school infrastructure upgrades and accelerating technology implementation, are propelling market growth. The increasing investment in immersive learning tools, including gamified content and simulation-based platforms, is reshaping engagement strategies and stimulating market appeal. Additionally, growing collaborations between edtech firms and higher education providers expanding adaptive learning ecosystems, is impelling the market. Moreover, the growing emphasis on cybersecurity and student data privacy prompting institutions to adopt more secure, compliant edtech solutions, is providing an impetus to the market.

Europe Edtech Market Analysis

The edtech market in Europe is advancing due to numerous national education reform policies across EU member states encouraging digital transformation within classrooms. Similarly, rising cross-border academic collaboration and student mobility under programs like Erasmus+ increasing the demand for scalable, multilingual edtech platforms, is driving the market growth. The growing interest in personalized learning pathways prompting institutions to adopt AI-powered tutoring and assessment tools, is strengthening the market demand. The UK government, on January 2025, awarded GBP 1 Million to 16 EdTech firms to develop AI tools for marking and feedback. Backed by a GBP 3 Million AI content store, these tools aim to cut teacher workload by 50% and improve feedback accuracy to 92%. Furthermore, strong public-private partnerships fostering innovation in digital curriculum development are bolstering the market reach. The increasing efforts to close the digital divide, particularly in rural and underserved regions, augmenting government-funded technology rollouts, is escalating market expansion. Moreover, European startups benefit from access to regional innovation grants and accelerators, fueling product development in the market. Besides this, a growing ecosystem of open educational resources supporting the shift towards cost-effective, accessible digital education solutions across the continent, is expanding the market scope.

Asia Pacific Edtech Market Analysis

The market in Asia-Pacific is being driven by rapid urbanization and increased mobile internet penetration widening access to digital education in both urban and semi-urban areas. In accordance with this, rising government-backed digital education missions in countries like India, China, and Indonesia promoting large-scale technology integration in public education, is enhancing the market accessibility. Over the past decade, the Indian government prioritized the digitization of more than one million public schools. Under the Digital India programme, a projected USD 1.7 Billion is set to be spent between 2021 and 2026. In the latest Union Budget, education is expected to receive 6.6% of the total GDP allocation. Furthermore, escalating cross-border education demand, especially for language learning and international curriculum support, encouraging the development of specialized EdTech solutions, is bolstering the market demand. Moreover, growth in venture capital funding driving innovation, supporting AI tools, gamified learning, and scalable cloud platforms adapted to local languages and teaching methods, is creating lucrative market opportunities.

Latin America Edtech Market Analysis

In Latin America, the edtech market is propelled by increased smartphone penetration and mobile-first internet usage across diverse socio-economic groups. In addition to this, the growing demand for bilingual and international curriculum content encouraging the development of region-specific edtech platforms, is enhancing market accessibility. The rising investor confidence in AI-driven, teacher-focused platforms enhancing efficiency, local curriculum alignment, and access to quality education, is supporting market demand. As such, Teachy raised USD 7 Million in Series A funding led by Goodwater Capital and Reach Capital. The AI-powered platform supports 1 million teachers, aiming to expand across LATAM by enhancing features and hiring engineering talent. Moreover, various global tech and local education partnerships are delivering digital tools tailored to national standards and cultural contexts, which is impelling the market.

Middle East and Africa Edtech Market Analysis

The Middle East and Africa market is gaining momentum attributed to distinct regional developments. Furthermore, numerous government-led national digital transformation strategies prioritizing education technology to improve learning outcomes and system efficiency, is driving market growth. A young, rapidly growing population driving demand for scalable digital education platforms, is expanding the market. Additionally, the rise of Arabic-language edtech content and localized platforms is expanding access and relevance for native speakers in the market. Apart from this, growing investment from sovereign funds and global educators fueling innovative, tech-enabled learning tailored to local needs, is positively influencing the market. According to a venture data platform, edtech ranked among the top five most-funded sectors in Saudi Arabia, with startups raising USD 50 Million in 2023, a 6% increase over 2022.

Competitive Landscape:

The edtech market is characterized by fierce competition fueled by the speed of digital take-up, growing demand for learning personalization, and increasing internet penetration. Players compete on content quality, technological integration, pricing models, and delivery formats. There's a noticeable shift towards AI-powered learning tools, gamified experiences, and adaptive platforms that cater to diverse learner profiles. Market segmentation ranges from K-12 to higher education, test prep, and upskilling, with each segment with customized approaches. Entry barriers are low, which encourages innovation but also overwhelms the category with comparable alternatives. Firms differentiate on algorithms, user experience, and scale. Also, strategic collaboration with institutions and governments is increasingly leveraged to expand reach and credibility. Regional preferences and regulatory norms further influence competitive positioning, requiring local adaptation. Continuous evolution in user expectations and tech capabilities ensures that the market remains dynamic and innovation centric.

The report provides a comprehensive analysis of the competitive landscape in the edtech market with detailed profiles of all major companies, including:

  • 2U Inc.
  • BYJU'S
  • Chegg Inc.
  • Class Technologies Inc.
  • Coursera Inc.
  • Edutech
  • Google LLC (Alphabet Inc.)
  • Instructure Inc.
  • Lenovo Group Limited
  • SMART Technologies ULC (Hon Hai Precision Industry Co. Ltd.)
  • Udacity Inc.
  • upGrad Education Private Limited

Key Questions Answered in This Report

  • 1.How big is the edtech market?
  • 2.What is the future outlook of the edtech market?
  • 3.What are the key factors driving the edtech market?
  • 4.Which region accounts for the largest edtech market share?
  • 5.Which are the leading companies in the global edtech market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Edtech Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Sector

  • 6.1 Preschool
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 K-12
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Higher Education
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Others
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Type

  • 7.1 Hardware
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Software
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Content
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast

8 Market Breakup by Deployment Mode

  • 8.1 Cloud-based
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 On-premises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by End User

  • 9.1 Individual Learners
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Institutes
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Enterprises
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 2U Inc.
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
    • 15.3.2 BYJU'S
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
    • 15.3.3 Chegg Inc.
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
    • 15.3.4 Class Technologies Inc.
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
    • 15.3.5 Coursera Inc.
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
      • 15.3.5.3 Financials
    • 15.3.6 Edutech
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
    • 15.3.7 Google LLC (Alphabet Inc.)
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 SWOT Analysis
    • 15.3.8 Instructure Inc.
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
    • 15.3.9 Lenovo Group Limited
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
      • 15.3.9.3 Financials
      • 15.3.9.4 SWOT Analysis
    • 15.3.10 SMART Technologies ULC (Hon Hai Precision Industry Co. Ltd.)
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
    • 15.3.11 Udacity Inc.
      • 15.3.11.1 Company Overview
      • 15.3.11.2 Product Portfolio
    • 15.3.12 upGrad Education Private Limited
      • 15.3.12.1 Company Overview
      • 15.3.12.2 Product Portfolio

List of Figures

  • Figure 1: Global: Edtech Market: Major Drivers and Challenges
  • Figure 2: Global: Edtech Market: Sales Value (in Billion USD), 2019-2024
  • Figure 3: Global: Edtech Market Forecast: Sales Value (in Billion USD), 2025-2033
  • Figure 4: Global: Edtech Market: Breakup by Sector (in %), 2024
  • Figure 5: Global: Edtech Market: Breakup by Type (in %), 2024
  • Figure 6: Global: Edtech Market: Breakup by Deployment Mode (in %), 2024
  • Figure 7: Global: Edtech Market: Breakup by End User (in %), 2024
  • Figure 8: Global: Edtech Market: Breakup by Region (in %), 2024
  • Figure 9: Global: Edtech (Preschool) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 10: Global: Edtech (Preschool) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 11: Global: Edtech (K-12) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 12: Global: Edtech (K-12) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 13: Global: Edtech (Higher Education) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 14: Global: Edtech (Higher Education) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 15: Global: Edtech (Other Sectors) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 16: Global: Edtech (Other Sectors) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 17: Global: Edtech (Hardware) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 18: Global: Edtech (Hardware) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 19: Global: Edtech (Software) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 20: Global: Edtech (Software) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 21: Global: Edtech (Content) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 22: Global: Edtech (Content) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 23: Global: Edtech (Cloud-based) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 24: Global: Edtech (Cloud-based) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 25: Global: Edtech (On-premises) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 26: Global: Edtech (On-premises) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 27: Global: Edtech (Individual Learners) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 28: Global: Edtech (Individual Learners) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 29: Global: Edtech (Institutes) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 30: Global: Edtech (Institutes) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 31: Global: Edtech (Enterprises) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 32: Global: Edtech (Enterprises) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 33: North America: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 34: North America: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 35: United States: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 36: United States: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 37: Canada: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 38: Canada: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 39: Asia-Pacific: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 40: Asia-Pacific: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 41: China: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 42: China: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 43: Japan: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 44: Japan: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 45: India: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 46: India: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 47: South Korea: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 48: South Korea: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 49: Australia: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 50: Australia: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 51: Indonesia: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 52: Indonesia: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 53: Others: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 54: Others: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 55: Europe: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 56: Europe: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 57: Germany: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 58: Germany: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 59: France: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 60: France: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 61: United Kingdom: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 62: United Kingdom: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 63: Italy: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 64: Italy: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 65: Spain: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 66: Spain: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 67: Russia: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 68: Russia: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 69: Others: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 70: Others: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 71: Latin America: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 72: Latin America: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 73: Brazil: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 74: Brazil: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 75: Mexico: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 76: Mexico: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 77: Others: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 78: Others: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 79: Middle East and Africa: Edtech Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 80: Middle East and Africa: Edtech Market: Breakup by Country (in %), 2024
  • Figure 81: Middle East and Africa: Edtech Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 82: Global: Edtech Industry: SWOT Analysis
  • Figure 83: Global: Edtech Industry: Value Chain Analysis
  • Figure 84: Global: Edtech Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Edtech Market: Key Industry Highlights, 2024 and 2033
  • Table 2: Global: Edtech Market Forecast: Breakup by Sector (in Million USD), 2025-2033
  • Table 3: Global: Edtech Market Forecast: Breakup by Type (in Million USD), 2025-2033
  • Table 4: Global: Edtech Market Forecast: Breakup by Deployment Mode (in Million USD), 2025-2033
  • Table 5: Global: Edtech Market Forecast: Breakup by End User (in Million USD), 2025-2033
  • Table 6: Global: Edtech Market Forecast: Breakup by Region (in Million USD), 2025-2033
  • Table 7: Global: Edtech Market: Competitive Structure
  • Table 8: Global: Edtech Market: Key Players