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市场调查报告书
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1906197

德国二手车市场：市场占有率分析、产业趋势与统计、成长预测（2026-2031）

Germany Used Car - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026 - 2031)
出版日期: | 出版商: Mordor Intelligence | 英文 150 Pages | 商品交期: 2-3个工作天内

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简介目录

2025年德国二手车市场价值866.3亿美元，预计将从2026年的963.2亿美元增长到2031年的1637.5亿美元，在预测期（2026-2031年）内复合年增长率为11.19%。

德国二手车市场-IMG1

强劲的需求主要源自于新车供应紧张、国内车辆老化以及线上交易平台的快速普及，这些平台降低了车辆采购和销售的摩擦。欧盟电池法规、低排放区扩大以及原厂认证二手车（CPO）项目等政策因素正在重建消费者信心并缩短更换週期。由于电池状况透明度的提高，二手电动车（EV）交易正在加速，但汽油动力汽车在销售方面仍然占据主导地位。从区域来看，巴登-符腾堡州和巴伐利亚州等南部製造地由于车辆维护记录完善，保持较高的残值。竞争格局仍然分散，大规模数位公司利用其规模和数据分析能力超越小规模经销商，为产业整合留下了空间。

二手车市场趋势与洞察

车龄更换需求。

目前德国乘用车车队的平均车龄为10.1年。由于34.17%的车辆车龄超过12年，车主对新安全配置和资讯娱乐系统的需求日益增长，车辆更换压力可想而知。一些经销商正利用这一趋势，将金融和保固服务打包出售，以缓解车主对车辆可靠性的担忧。南部各州较高的可支配收入有助于维持车队的新鲜度，而东部地区的更换需求则更为强劲。此外，订阅服务业者在短期合约到期后，向市场供应准新车，进一步加速了周转率。

新车供应紧张推二手手车价格

预计2024年美国国内汽车产量将降至数十年来的最低水平，导致交车时间延长，促使消费者转向认证二手车。高阶车型的工厂交货延迟已达8-12週，正规经销商正利用这段时间将库存从供应过剩的地区转移到需求旺盛的大都会圈。二手车价格依然坚挺，尤其是电动和混合动力汽车，它们正成为填补新车库存缺口的替代方案。

都市区低排放气体区的柴油需求下降

欧盟4和欧盟5排放标准的实施降低了主要城市对老旧柴油车的需求。光是在斯图加特，就有约19万辆柴油车受到这些标准的约束，导致城市地区车辆价值下降。库存过剩导致对东欧国家的出口增加，这为贸易业者创造了物流机会，但也减少了国内供应。

细分市场分析

预计SUV的复合年增长率将达到14.63%，显着高于其他车身类型。轿车市场正在下滑，因为跨界车以更实用的方式提供了类似的舒适性。多用途汽车（MPV）在小众家庭群体中越来越受欢迎，而敞篷车和跑车则继续吸引收藏家而非主流消费者。

由于南部各州居民可支配收入较高且多在郊区驾车，这些富裕州的SUV渗透率最高；而北部沿海各州则以紧凑型汽车为主，因为这些地区道路狭窄、停车位有限，小型汽车更受欢迎。这种地域差异为经销商提供了地域套利的机会。

到2025年，正规经销商将占据德国二手车市场62.55%的份额，年复合成长率达12.29%。消费者越来越重视保固、融资和可靠的售后服务，而这些正是正规经销商的优势所在。非正规经销商虽然仍能吸引追求低价的顾客，但随着交易流程日益复杂，其市占率正不断下降。

在大都会圈，产业整合正在加速，不断上涨的房地产成本迫使独立供应商要么与大型网路合作，要么退出市场。数位平台正在扩大连锁供应商的业务范围，使他们能够从全国范围内采购商品并提供本地化服务，从而加速市场份额的扩张。

截至2025年，汽油车将维持60.92%的市占率。然而，在明确的电池健康标准和不断扩展的快速充电网路的支持下，电池式电动车（BEV）预计将以惊人的21.93%的复合年增长率成长。由于低排放气体区政策，柴油车正面临结构性衰退，但在物流繁忙的农村地区仍有价值。混合动力汽车将填补过渡市场空白，在满足新的排放气体法规的同时，提供可靠的续航里程。

南部各州较早采用二手纯电动车，受益于製造商的奖励和密集的充电网路。东部各州虽然落后，但随着基础设施差距的缩小，也具有成长潜力。

其他福利：

  • Excel格式的市场预测（ME）表
  • 分析师支持（3个月）

目录

第一章 引言

  • 研究假设和市场定义
  • 调查范围

第二章调查方法

第三章执行摘要

第四章 市场情势

  • 市场概览
  • 市场驱动因素
    • 车辆平均车龄不断上升，推动了车辆更换需求。
    • 由于新车供应紧张，二手车价格上涨。
    • 线上交易平台的兴起
    • 欧盟电池法规加速纯电动汽车二手车市场发展
    • 订阅模式推动了对准新车的需求。
    • OEM认证二手车（CPO）专案发展势头强劲
  • 市场限制
    • 随着都市区引入低排放区，柴油需求下降
    • 高利率限制了贷款的可负担性。
    • 由于数位登记延迟，所有权转移也随之延迟。
    • 出口会从国内市场吸走价格适中的库存。
  • 价值/价值链分析
  • 监管环境
  • 技术展望
  • 波特五力模型
    • 新进入者的威胁
    • 买方的议价能力
    • 供应商的议价能力
    • 替代品的威胁
    • 竞争对手之间的竞争

第五章 市场规模及成长预测（价值（美元）及销售量（单位））

  • 按车辆类型
    • 掀背车车
    • 轿车
    • 运动型多用途车（SUV）
    • 多用途汽车（MPV）
    • 其他（敞篷车、小轿车、跨界车、跑车）
  • 依供应商类型
    • 组织
    • 杂乱无章
  • 按燃料类型
    • 汽油车
    • 柴油车
    • 混合动力汽车（HEV 和 PHEV）
    • 电池式电动车（BEV）
    • 其他（液化石油气、压缩天然气等）
  • 按车辆型号年份
    • 0-2岁
    • 3-5年
    • 6至8岁
    • 9至12岁
    • 已经过去12年多了。
  • 按价格范围
    • 不到5000美元
    • 5,000 美元至 9,999 美元
    • 10,000 美元至 14,999 美元
    • 15,000 美元至 19,999 美元
    • 20,000 美元至 29,999 美元
    • 超过3万美元
  • 按销售管道
    • 在线的
    • 离线
  • 依所有权类型
    • 原车主转售
    • 多位业主

第六章 竞争情势

  • 市场集中度
  • 策略趋势
  • 市占率分析
  • 公司简介
    • AUTO1 Group SE（wirkaufendeinauto.de, AutoHero）
    • mobile.de GmbH
    • AutoScout24 GmbH
    • CarNext.com
    • BCA Autoauktionen GmbH
    • heycar GmbH
    • Driverama Germany GmbH
    • Cinch Cars Ltd.
    • Cazoo Ltd.
    • pkw.de Autoborse GmbH
    • OOYYO Corporation
    • 12Gebrauchtwagen.de
    • FairCar GmbH
    • Autobid.de（AlphAuction GmbH）
    • Gebrauchtwagen.de AG
    • Carsale24 GmbH
    • Cargurus Germany GmbH
    • Autoscout24 Dealer Financing
    • Emil Frey Gruppe（Used-Car Superstores）

第七章 市场机会与未来展望

简介目录
Product Code: 91608

The German used car market was valued at USD 86.63 billion in 2025 and estimated to grow from USD 96.32 billion in 2026 to reach USD 163.75 billion by 2031, at a CAGR of 11.19% during the forecast period (2026-2031).

Germany Used Car - Market - IMG1

Robust demand stems from tight new-car supply, an aging national vehicle fleet, and the rapid uptake of online transaction platforms that reduce friction in vehicle sourcing and sales. Policy drivers such as the European Union Battery Regulation, broader low-emission-zone roll-outs, and OEM-backed certified-pre-owned (CPO) programs are reshaping consumer confidence and shortening replacement cycles. Electric-vehicle (EV) resale activity is accelerating as battery-health transparency improves, while petrol models continue to dominate volumes. Regionally, the southern manufacturing hubs of Baden-Wurttemberg and Bayern benefit from better vehicle maintenance records, supporting premium residual values. Competitive intensity remains fragmented, leaving room for consolidation as larger digital players leverage scale and data analytics to outpace smaller dealers.

Germany Used Car Market Trends and Insights

Rising Average Vehicle Age Boosts Replacement Demand

Germany's passenger-car fleet now averages 10.1 years. Vehicles older than 12 years hold a 34.17% share, creating predictable replacement pressure as owners seek newer safety and infotainment features. Organized dealers capitalize by packaging finance and warranty offerings that mitigate reliability concerns. Southern states, where disposable incomes are higher, keep fleets younger, leaving eastern regions to generate stronger replacement flows. Subscription providers further accelerate turnover by releasing nearly-new stock after each short-term contract cycle.

Tight Supply of New Cars Elevates Used-Car Prices

Domestic vehicle production fell to a decades-low level in 2024, causing extended lead times and steering buyers toward certified pre-owned alternatives. Premium segments face 8-12-week factory delays, a window that organized dealers exploit by moving stock from surplus regions to high-demand metros. Resilient used-car prices are especially evident in electric and hybrid models, which serve as substitutes for out-of-stock new vehicles.

Diesel Demand Falls Amid Urban Low-Emission Zones

Euro 4 and Euro 5 restrictions render older diesel units less attractive in major cities. Stuttgart alone restricts roughly 190,000 diesel cars, depressing valuations within its urban core. Surplus stock is increasingly exported to Eastern Europe, creating logistical opportunities for traders but eroding domestic availability.

Other drivers and restraints analyzed in the detailed report include:

  1. Proliferation of Online Transaction Platforms
  2. EU Battery Regulation Accelerates BEV Remarketing
  3. High Interest Rates Restrict Financing Affordability

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Hatchbacks currently lead volume at 23.84% share due to their maneuverability in dense urban areas. SUVs are projected to record a 14.63% CAGR, well ahead of any other body style. Sedans face a gradual decline as crossovers satisfy the same comfort demands with greater practicality. Multi-purpose vehicles hold niche family appeal, while convertibles and sports cars sustain collector interest rather than mass-market traction.

Affluent southern states exhibit the highest SUV penetration, supported by disposable income levels and suburban driving patterns. Conversely, compact segments remain dominant in northern coastal regions where narrow streets and tighter parking favor smaller footprints. The differential offers dealers geographical arbitrage opportunities.

Organized players commanded 62.55% of the German used car market size in 2025 and are growing at 12.29% CAGR. Consumers increasingly seek warranty coverage, financing, and reliable after-sales service, advantages that structured dealerships deliver. Unorganized sellers still attract bargain hunters but lose ground as transaction complexity rises.

Metropolitan centers witness faster consolidation; rising real-estate costs push independent lots to partner with larger networks or exit. Digital platforms amplify reach, allowing organized vendors to source nationally while offering localized service, accelerating their market capture.

Petrol models retained 60.92% share in 2025. However, BEVs will expand at a striking 21.93% CAGR, aided by clear battery-health standards and expanding fast-charging grids. Diesel faces structural decline owing to low-emission-zone policies, though it remains valuable in logistics-heavy rural districts. Hybrid vehicles serve a transitional segment, providing range confidence while meeting emerging emissions expectations.

Southern states, benefitting from OEM incentives and dense charger networks, are early adopters of used BEVs. Eastern regions lag yet present upside potential as infrastructure gaps close.

The Germany Used Car Market Report is Segmented by Vehicle Type (Hatchbacks, Sedans, and More), Vendor Type (Organized and Unorganized), Fuel Type (Petrol and More), Vehicle Age (0 To 2 Years and More), Price Segment (Below USD 5, 000 and More), Sales Channel (Online and Offline), and Ownership (First-Owner Resale and Multi-Owner). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Units).

List of Companies Covered in this Report:

  1. AUTO1 Group SE (wirkaufendeinauto.de, AutoHero)
  2. mobile.de GmbH
  3. AutoScout24 GmbH
  4. CarNext.com
  5. BCA Autoauktionen GmbH
  6. heycar GmbH
  7. Driverama Germany GmbH
  8. Cinch Cars Ltd.
  9. Cazoo Ltd.
  10. pkw.de Autoborse GmbH
  11. OOYYO Corporation
  12. 12Gebrauchtwagen.de
  13. FairCar GmbH
  14. Autobid.de (AlphAuction GmbH)
  15. Gebrauchtwagen.de AG
  16. Carsale24 GmbH
  17. Cargurus Germany GmbH
  18. Autoscout24 Dealer Financing
  19. Emil Frey Gruppe (Used-Car Superstores)

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 Introduction

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 Research Methodology

3 Executive Summary

4 Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rising average vehicle age boosts replacement demand
    • 4.2.2 Tight supply of new cars elevates used-car prices
    • 4.2.3 Proliferation of online transaction platforms
    • 4.2.4 EU Battery Regulation accelerates BEV remarketing
    • 4.2.5 Subscription models spur demand for nearly-new cars
    • 4.2.6 OEM certified-pre-owned (CPO) programs gain traction
  • 4.3 Market Restraints
    • 4.3.1 Diesel demand falls amid urban Low-Emission Zones
    • 4.3.2 High interest rates restrict financing affordability
    • 4.3.3 Digital registration backlogs slow title transfers
    • 4.3.4 Exports siphon affordable stock from domestic market
  • 4.4 Value/Supply-Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter's Five Forces
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Intensity of Competitive Rivalry

5 Market Size and Growth Forecasts (Value (USD) and Volume (Units))

  • 5.1 By Vehicle Type
    • 5.1.1 Hatchbacks
    • 5.1.2 Sedans
    • 5.1.3 Sport-Utility Vehicles (SUVs)
    • 5.1.4 Multi-Purpose Vehicles (MPVs)
    • 5.1.5 Others (convertibles, coupes, crossovers, sports cars)
  • 5.2 By Vendor Type
    • 5.2.1 Organised
    • 5.2.2 Unorganized
  • 5.3 By Fuel Type
    • 5.3.1 Petrol
    • 5.3.2 Diesel
    • 5.3.3 Hybrid Vehicles (HEV and PHEV)
    • 5.3.4 Battery-Electric Vehicles (BEV)
    • 5.3.5 Others (LPG, CNG, etc.)
  • 5.4 By Vehicle Age
    • 5.4.1 0 to 2 Years
    • 5.4.2 3 to 5 Years
    • 5.4.3 6 to 8 Years
    • 5.4.4 9 to 12 Years
    • 5.4.5 Above 12 Years
  • 5.5 By Price Segment
    • 5.5.1 Below USD 5,000
    • 5.5.2 USD 5,000 to USD 9,999
    • 5.5.3 USD 10,000 to USD 14,999
    • 5.5.4 USD 15,000 to USD 19,999
    • 5.5.5 USD 20,000 to USD 29,999
    • 5.5.6 USD 30,000 and Above
  • 5.6 By Sales Channel
    • 5.6.1 Online
    • 5.6.2 Offline
  • 5.7 By Ownership
    • 5.7.1 First-owner Resale
    • 5.7.2 Multi-owner

6 Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (Includes Global Level Overview, Market Level Overview, Core Segments, Financials as Available, Strategic Information, Market Rank/Share, Products and Services, Recent Developments)
    • 6.4.1 AUTO1 Group SE (wirkaufendeinauto.de, AutoHero)
    • 6.4.2 mobile.de GmbH
    • 6.4.3 AutoScout24 GmbH
    • 6.4.4 CarNext.com
    • 6.4.5 BCA Autoauktionen GmbH
    • 6.4.6 heycar GmbH
    • 6.4.7 Driverama Germany GmbH
    • 6.4.8 Cinch Cars Ltd.
    • 6.4.9 Cazoo Ltd.
    • 6.4.10 pkw.de Autoborse GmbH
    • 6.4.11 OOYYO Corporation
    • 6.4.12 12Gebrauchtwagen.de
    • 6.4.13 FairCar GmbH
    • 6.4.14 Autobid.de (AlphAuction GmbH)
    • 6.4.15 Gebrauchtwagen.de AG
    • 6.4.16 Carsale24 GmbH
    • 6.4.17 Cargurus Germany GmbH
    • 6.4.18 Autoscout24 Dealer Financing
    • 6.4.19 Emil Frey Gruppe (Used-Car Superstores)

7 Market Opportunities and Future Outlook

  • 7.1 White-space and Unmet-Need Assessment