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客户资料平台市场 - 全球产业规模、份额、趋势、机会和预测。 2018-2028 依组件、部署、类型、产业、组织规模、地区、竞争细分
市场调查报告书
商品编码
1354813

客户资料平台市场 - 全球产业规模、份额、趋势、机会和预测。 2018-2028 依组件、部署、类型、产业、组织规模、地区、竞争细分

Customer Data Platform Market - Global Industry Size, Share, Trends, Opportunity, and Forecast. 2018-2028 Segmented By Component, By Deployment, By Type, By Industry, By Organization Size, By Region, Competition
出版日期: | 出版商: TechSci Research | 英文 188 Pages | 商品交期: 2-3个工作天内

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简介目录

预计全球客户数据平台市场将在 2023-2028 年预测期内蓬勃发展。为了提高平台的效率，越来越多地采用机器学习和人工智慧技术来开发客户资料平台，这在世界各地越来越受欢迎。为了平衡公司行销预算的负载并增加公司网站上产品或服务的流量，使用了人工智慧、ML 和 NLP（自然语言程式设计）。支援人工智慧的工具使组织能够为客户提供客製化的解决方案和服务，提升客户体验并保持客户联繫。例如，客户资料平台研究所有管道（网站、B2B 平台等）的客户趋势和行为。此外，为了对客户即将到来的需求和购买计划提出建议，人工智慧和机器学习收集资料集、评估和比较这些资料（例如产品或服务偏好）与购买历史记录之间的连结。借助人工智慧和机器学习，行销人员可以更好、更深入地了解他们的消费者群和购买习惯。这些技术越来越多地被组织采用，从而推动了全球客户数据平台市场的成长。

此外，过去几年，BFSI 领域的线上客户互动有所增加。由于网路的可近性和可负担性不断扩大，客户更有可能在线上与保险公司、银行和其他组织联繫。 BFSI 产业正在大力投资客户关係管理方法和途径以加深合作。由于产业成长，全球客户数据平台市场正在迅速扩大。

市场概况
预测期 2024-2028
2022 年市场规模 37.5亿美元
2028 年市场规模 247.6亿美元
2023-2028 年复合年增长率 36.38%
成长最快的细分市场 云
最大的市场 北美洲

对个人化和即时数据分析的需求不断增长

由于对客製化和即时分析的需求不断增长，客户资料平台的使用越来越广泛。该公司已准备好利用即时资料分析的潜力，并更加重视将即时资料整合到其行销、广告和参与策略中，以便从即时资料收集和分析的即时性中受益变得更广泛。此外，即时资料分析用于自动通知用户并提供响应式应用程式的内容和功能，从而允许用户即时回应。透过这些交互，即时资料回馈循环成为可能，从而产生客製化的用户体验，这些因素正在推动全球客户数据平台市场的成长。此外，透过跨管道即时启动受众，CDP 使行销人员能够以一致和个人化的方式立即吸引客户。即时数据摄取透过批次来分解资料，即时整合集中从各个资料点收集的资料，并在单一客户视图中整合匿名行为资料和配置文件，以便在所有管道和接触点上使用。这些优势导致预测期内全球客户数据平台市场的成长

远距医疗需求不断成长

医疗保健领域技术的快速发展，例如允许来自任何地点的患者联繫所需的医生，远距医疗在全球客户中越来越受欢迎。由于它可以节省时间和金钱，因此这是一种有效的策略，越来越多的关注。定期存取计划的变化会产生大量讯息，从而刺激了对客户资料平台和市场扩张的需求。

市场参与者

全球客户资料平台市场的主要市场参与者： Salesforce.com, Inc.、Exponea sro、Segment.io, Inc.、Optimove Inc.、Oracle Inc.、Leadspace, Inc.、Acquia, Inc.、Amazon Web Services, Inc. .、Tealium Inc.、SAS Institute Inc.

可用的定制

全球客户数据平台市场报告根据给定的市场资料，TechSci Research 根据公司的具体需求提供客製化服务。该报告可以使用以下自订选项：

公司资讯

  • 其他市场参与者（最多五个）的详细分析和概况分析。

目录

第 1 章：服务概述

  • 市场定义
  • 市场范围
    • 涵盖的市场
    • 考虑学习的年份
    • 主要市场区隔

第 2 章：研究方法

  • 研究目的
  • 基线方法
  • 主要产业伙伴
  • 主要协会和二手资料来源
  • 预测方法
  • 数据三角测量与验证
  • 假设和限制

第 3 章：COVID-19 对全球客户资料平台市场的影响

第 4 章：执行摘要

第 5 章：客户之声

第 6 章：全球客户数据平台市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按组件（平台和服务）
    • 按部署（云端、本机）
    • 按类型（个人化推荐、预测分析、行销资料细分、客户保留与参与、安全管理等）
    • 按行业（银行、金融服务和保险 (BFSI)、零售和电子商务、资讯科技 (IT) 和电信、媒体和娱乐、旅游和酒店、医疗保健等）
    • 按组织规模（中小企业和大型企业）
    • 按地区
  • 按公司分类
  • 市场地图

第 7 章：北美客户数据平台市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按组件
    • 按部署
    • 按类型
    • 按行业分类
    • 按组织规模
  • 北美：国家分析
    • 美国
    • 加拿大
    • 墨西哥

第 8 章：亚太地区客户数据平台市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按组件
    • 按部署
    • 按类型
    • 按行业分类
    • 按组织规模
    • 按国家/地区
  • 亚太地区：国家分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 新加坡
    • 马来西亚

第 9 章：欧洲客户数据平台市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按组件
    • 按部署
    • 按类型
    • 按行业分类
    • 按组织规模
    • 按国家/地区
  • 欧洲：国家分析
    • 德国
    • 英国
    • 法国
    • 俄罗斯
    • 西班牙
    • 比利时
    • 义大利

第 10 章：南美洲客户数据平台市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按组件
    • 按部署
    • 按类型
    • 按行业分类
    • 按组织规模
    • 按国家/地区
  • 南美洲：国家分析
    • 巴西
    • 阿根廷
    • 哥伦比亚
    • 秘鲁
    • 智利

第 11 章：中东和非洲客户资料平台市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 按组件
    • 按部署
    • 按类型
    • 按行业分类
    • 按组织规模
    • 按国家/地区
  • 中东和非洲：国家分析
    • 沙乌地阿拉伯
    • 南非
    • 阿联酋
    • 以色列
    • 土耳其

第 12 章：市场动态

  • 司机
  • 挑战

第 13 章：市场趋势与发展

第 14 章：公司简介

  • Salesforce.com 公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 埃博内亚有限公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • Segment.io 公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 奥普莫夫公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 甲骨文公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 领先空间公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 阿奎亚公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 亚马逊网路服务公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • 蒂利姆公司
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services
  • SAS 研究所
    • Business Overview
    • Key Revenue and Financials
    • Recent Developments
    • Key Personnel
    • Key Product/Services

第 15 章：策略建议

第 16 章：关于我们与免责声明

简介目录
Product Code: 3338

Global Customer Data Platform Market is anticipated to thrive in the forecast period 2023-2028. Rising adoption of Machine learning and Artificial Intelligence technologies to develop customer data platform is gaining popularity all across the world in order to make the platform more efficient. To balance the load on marketing budget of a company and to increase the traffic over the company's product or services on their website, AI, ML, and NLP (natural language programming) is used. AI-enabled tools enable organization to provide clients with customised solutions and services, boosting customer experience and preserving customer connections. For instance, the customer data platform studies client trends and behaviour across all channels (website, B2B platforms, etc.) Moreover, to make recommendations for the customer's upcoming needs and purchase plans, AI and ML collect data sets, assess, and compare the links between this data, such as product or service preferences, and purchase history. Due to AI and ML, the marketer has a better and deeper insight of their consumer base and buying habits. These techniques are increasingly adopted by the organization, in turn driving the growth in the Global Customer Data Platform Market.

Moreover, online client interaction has increased in the BFSI sector over the past few years. Customers are more likely to contact with insurance companies, banks, and other organisations online due to the expanding accessibility and affordability of the internet. The BFSI industry is heavily investing in customer relationship management methods and approaches to deepen their collaboration. The Global Customer Data Platform Market is expanding rapidly due to industry growth.

Customer Data Platform (CDP) is a software platform that helps in gathering and organising customer data from various touchpoints and hence finds use in other software, marketing initiatives, and systems. Real-time data is gathered and organised by this software into distinctive and centralised consumer profiles. By combining data from numerous sources, including first, second, and third-party, CDPs develop consumer profiles. Additionally, it consists of transactional systems, web forms, a platform for customer relationship management and data management, behavioural data from websites and e-commerce, email and social media activity, and other things.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 3.75 Billion
Market Size 2028USD 24.76 Billion
CAGR 2023-202836.38%
Fastest Growing SegmentCloud
Largest MarketNorth America

Increasing Demand for Personalized and Real-Time Data Analysis

Customer data platforms are being used more extensively as a result of the growing demand for customised and real-time analytics. Companies are prepared to take advantage of the potential of real-time data analytics and are putting more focus on integrating real-time data into their marketing, advertising, and engagement strategies in order to benefit from its immediacy as real-time data collection and analytics become more widely available. Moreover, Real-time data analytics are used to automatically notify users and serve content and features of apps that are responsively allowing the user to respond in real-time. Through these interactions, a real-time data feedback loop is made possible, resulting in a customised user experience, these factors are leading to drive growth in the Global Customer Data Platform Market. Moreover, By enabling real-time audience activation across channels, CDPs allow marketers to immediately engage customers in a consistent and personalised manner. Real-time Data Ingestion breaks down data with batch processing, and real-time integration centralises data gathered from various data points and integrates anonymised behavioural data, and profiles at a single customer view for use across all channels and touchpoints. These advantages are leading to growth in the Global Customer Data Platform Market in the forecast period

Rising Demand from Telemedicine

Rapid development in technology in the health care sector for instance allowing patients from any location to contact the requested doctor, telemedicine is becoming popular among customers worldwide. Since it saves time and money, it is an effective strategy which is gaining traction. Massive amounts of information are generated as a result of the change in regularly planned visits, which fuels demand for customer data platforms and market expansion.

Market Segmentation

The Customer Data Platform Market is segmented into component, deployment, type, industry, organization size. Based on component, the market is segmented into platform and services. Based on deployment, the market is segmented into cloud and on-premises. Based on type the market is segment into personalized recommendations, predictive analysis, marketing data segmentation, customer retention and engagement, security management, and others. Based on industry the market is segmented into Banking, Financial Services and Insurance (BFSI), retail and e-commerce, Information Technology (IT) and telecom, media and entertainment, travel and hospitality, healthcare, and others. Based on organization size, the market segmented into SMEs and large enterprises.

Market Player

Major market players in the global Customer Data Platform market: Salesforce.com, Inc., Exponea s.r.o., Segment.io, Inc., Optimove Inc., Oracle Inc., Leadspace, Inc., Acquia, Inc, Amazon Web Services, Inc., Tealium Inc., SAS Institute Inc.

Report Scope

In this report, the Global Customer Data Platform market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Customer Data Platform Market, By Component:

  • Platform
  • Services

Customer Data Platform Market, By Deployement:

  • Cloud
  • On-premises

Customer Data Platform Market, By Type:

  • Personalized Recommendations
  • Predictive Analysis
  • Marketing Data Segmentation
  • Customer Retention and Engagement
  • Security Management
  • Others

Customer Data Platform Market, By Industry:

  • Banking
  • Financial Services and Insurance (BFSI)
  • Retail and ecommerce
  • Information Technology (IT) and Telecom
  • Media and Entertainment
  • Travel and Hospitality
  • Healthcare
  • Others

Customer Data Platform Market, By Organization Size:

  • SMEs
  • Large Enterprises

Customer Data Platform Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Asia-Pacific
    • India
    • China
    • Japan
    • South Korea
    • Australia
    • Singapore
    • Malaysia
  • Europe
    • Germany
    • United Kingdom
    • France
    • Russia
    • Spain
    • Belgium
    • Italy
  • South America
    • Brazil
    • Argentina
    • Colombia
    • Peru
    • Chile
  • Middle East
    • Saudi Arabia
    • South Africa
    • UAE
    • Israel
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Customer Data Platform market.

Available Customizations

Global Customer Data Platform market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Service Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Impact of COVID-19 on Global Customer Data Platform Market

4. Executive Summary

5. Voice of Customers

6. Global Customer Data Platform Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Component (Platform and Services)
    • 6.2.2. By Deployment (Cloud, On-premises)
    • 6.2.3. By Type (Personalized Recommendations, Predictive Analysis, Marketing Data Segmentation, Customer Retention and Engagement, Security Management, and Others)
    • 6.2.4. By Industry (Banking, Financial Services and Insurance (BFSI), Retail and ecommerce, Information Technology (IT) and Telecom, Media and Entertainment, Travel and Hospitality, Healthcare, and Others)
    • 6.2.5. By Organization Size (SMEs and Large Enterprises)
    • 6.2.6. By Region
  • 6.3. By Company
  • 6.4. Market Map

7. North America Customer Data Platform Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Component
    • 7.2.2. By Deployment
    • 7.2.3. By Type
    • 7.2.4. By Industry
    • 7.2.5. By Organization Size
  • 7.3. North America: Country Analysis
    • 7.3.1. United States Customer Data Platform Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Component
        • 7.3.1.2.2. By Deployment
        • 7.3.1.2.3. By Type
        • 7.3.1.2.4. By Industry
        • 7.3.1.2.5. By Organization Size
    • 7.3.2. Canada Customer Data Platform Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Component
        • 7.3.2.2.2. By Deployment
        • 7.3.2.2.3. By Type
        • 7.3.2.2.4. By Industry
        • 7.3.2.2.5. By Organization Size
    • 7.3.3. Mexico Customer Data Platform Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Component
        • 7.3.3.2.2. By Deployment
        • 7.3.3.2.3. By Type
        • 7.3.3.2.4. By Industry
        • 7.3.3.2.5. By Organization Size

8. Asia-Pacific Customer Data Platform Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Component
    • 8.2.2. By Deployment
    • 8.2.3. By Type
    • 8.2.4. By Industry
    • 8.2.5. By Organization Size
    • 8.2.6. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Customer Data Platform Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Component
        • 8.3.1.2.2. By Deployment
        • 8.3.1.2.3. By Type
        • 8.3.1.2.4. By Industry
        • 8.3.1.2.5. By Organization Size
    • 8.3.2. India Customer Data Platform Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Component
        • 8.3.2.2.2. By Deployment
        • 8.3.2.2.3. By Type
        • 8.3.2.2.4. By Industry
        • 8.3.2.2.5. By Organization Size
    • 8.3.3. Japan Customer Data Platform Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Component
        • 8.3.3.2.2. By Deployment
        • 8.3.3.2.3. By Type
        • 8.3.3.2.4. By Industry
        • 8.3.3.2.5. By Organization Size
    • 8.3.4. South Korea Customer Data Platform Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Component
        • 8.3.4.2.2. By Deployment
        • 8.3.4.2.3. By Type
        • 8.3.4.2.4. By Industry
        • 8.3.4.2.5. By Organization Size
    • 8.3.5. Australia Customer Data Platform Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Component
        • 8.3.5.2.2. By Deployment
        • 8.3.5.2.3. By Type
        • 8.3.5.2.4. By Industry
        • 8.3.5.2.5. By Organization Size
    • 8.3.6. Singapore Customer Data Platform Market Outlook
      • 8.3.6.1. Market Size & Forecast
        • 8.3.6.1.1. By Value
      • 8.3.6.2. Market Share & Forecast
        • 8.3.6.2.1. By Component
        • 8.3.6.2.2. By Deployment
        • 8.3.6.2.3. By Type
        • 8.3.6.2.4. By Industry
        • 8.3.6.2.5. By Organization Size
    • 8.3.7. Malaysia Customer Data Platform Market Outlook
      • 8.3.7.1. Market Size & Forecast
        • 8.3.7.1.1. By Value
      • 8.3.7.2. Market Share & Forecast
        • 8.3.7.2.1. By Component
        • 8.3.7.2.2. By Deployment
        • 8.3.7.2.3. By Type
        • 8.3.7.2.4. By Industry
        • 8.3.7.2.5. By Organization Size

9. Europe Customer Data Platform Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Component
    • 9.2.2. By Deployment
    • 9.2.3. By Type
    • 9.2.4. By Industry
    • 9.2.5. By Organization Size
    • 9.2.6. By Country
  • 9.3. Europe: Country Analysis
    • 9.3.1. Germany Customer Data Platform Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Component
        • 9.3.1.2.2. By Deployment
        • 9.3.1.2.3. By Type
        • 9.3.1.2.4. By Industry
        • 9.3.1.2.5. By Organization Size
    • 9.3.2. United Kingdom Customer Data Platform Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Component
        • 9.3.2.2.2. By Deployment
        • 9.3.2.2.3. By Type
        • 9.3.2.2.4. By Industry
        • 9.3.2.2.5. By Organization Size
    • 9.3.3. France Customer Data Platform Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Component
        • 9.3.3.2.2. By Deployment
        • 9.3.3.2.3. By Type
        • 9.3.3.2.4. By Industry
        • 9.3.3.2.5. By Organization Size
    • 9.3.4. Russia Customer Data Platform Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Component
        • 9.3.4.2.2. By Deployment
        • 9.3.4.2.3. By Type
        • 9.3.4.2.4. By Industry
        • 9.3.4.2.5. By Organization Size
    • 9.3.5. Spain Customer Data Platform Market Outlook
      • 9.3.5.1. Market Size & Forecast
        • 9.3.5.1.1. By Value
      • 9.3.5.2. Market Share & Forecast
        • 9.3.5.2.1. By Component
        • 9.3.5.2.2. By Deployment
        • 9.3.5.2.3. By Type
        • 9.3.5.2.4. By Industry
        • 9.3.5.2.5. By Organization Size
    • 9.3.6. Belgium Customer Data Platform Market Outlook
      • 9.3.6.1. Market Size & Forecast
        • 9.3.6.1.1. By Value
      • 9.3.6.2. Market Share & Forecast
        • 9.3.6.2.1. By Component
        • 9.3.6.2.2. By Deployment
        • 9.3.6.2.3. By Type
        • 9.3.6.2.4. By Industry
        • 9.3.6.2.5. By Organization Size
    • 9.3.7. Italy Customer Data Platform Market Outlook
      • 9.3.7.1. Market Size & Forecast
        • 9.3.7.1.1. By Value
      • 9.3.7.2. Market Share & Forecast
        • 9.3.7.2.1. By Component
        • 9.3.7.2.2. By Deployment
        • 9.3.7.2.3. By Type
        • 9.3.7.2.4. By Industry
        • 9.3.7.2.5. By Organization Size

10. South America Customer Data Platform Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Component
    • 10.2.2. By Deployment
    • 10.2.3. By Type
    • 10.2.4. By Industry
    • 10.2.5. By Organization Size
    • 10.2.6. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Customer Data Platform Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Component
        • 10.3.1.2.2. By Deployment
        • 10.3.1.2.3. By Type
        • 10.3.1.2.4. By Industry
        • 10.3.1.2.5. By Organization Size
    • 10.3.2. Argentina Customer Data Platform Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Component
        • 10.3.2.2.2. By Deployment
        • 10.3.2.2.3. By Type
        • 10.3.2.2.4. By Industry
        • 10.3.2.2.5. By Organization Size
    • 10.3.3. Colombia Customer Data Platform Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Component
        • 10.3.3.2.2. By Deployment
        • 10.3.3.2.3. By Type
        • 10.3.3.2.4. By Industry
        • 10.3.3.2.5. By Organization Size
    • 10.3.4. Peru Customer Data Platform Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Component
        • 10.3.4.2.2. By Deployment
        • 10.3.4.2.3. By Type
        • 10.3.4.2.4. By Industry
        • 10.3.4.2.5. By Organization Size
    • 10.3.5. Chile Customer Data Platform Market Outlook
      • 10.3.5.1. Market Size & Forecast
        • 10.3.5.1.1. By Value
      • 10.3.5.2. Market Share & Forecast
        • 10.3.5.2.1. By Component
        • 10.3.5.2.2. By Deployment
        • 10.3.5.2.3. By Type
        • 10.3.5.2.4. By Industry
        • 10.3.5.2.5. By Organization Size

11. Middle East & Africa Customer Data Platform Market Outlook

  • 11.1. Market Size & Forecast
    • 11.1.1. By Value
  • 11.2. Market Share & Forecast
    • 11.2.1. By Component
    • 11.2.2. By Deployment
    • 11.2.3. By Type
    • 11.2.4. By Industry
    • 11.2.5. By Organization Size
    • 11.2.6. By Country
  • 11.3. Middle East & Africa: Country Analysis
    • 11.3.1. Saudi Arabia Customer Data Platform Market Outlook
      • 11.3.1.1. Market Size & Forecast
        • 11.3.1.1.1. By Value
      • 11.3.1.2. Market Share & Forecast
        • 11.3.1.2.1. By Component
        • 11.3.1.2.2. By Deployment
        • 11.3.1.2.3. By Type
        • 11.3.1.2.4. By Industry
        • 11.3.1.2.5. By Organization Size
    • 11.3.2. South Africa Customer Data Platform Market Outlook
      • 11.3.2.1. Market Size & Forecast
        • 11.3.2.1.1. By Value
      • 11.3.2.2. Market Share & Forecast
        • 11.3.2.2.1. By Component
        • 11.3.2.2.2. By Deployment
        • 11.3.2.2.3. By Type
        • 11.3.2.2.4. By Industry
        • 11.3.2.2.5. By Organization Size
    • 11.3.3. UAE Customer Data Platform Market Outlook
      • 11.3.3.1. Market Size & Forecast
        • 11.3.3.1.1. By Value
      • 11.3.3.2. Market Share & Forecast
        • 11.3.3.2.1. By Component
        • 11.3.3.2.2. By Deployment
        • 11.3.3.2.3. By Type
        • 11.3.3.2.4. By Industry
        • 11.3.3.2.5. By Organization Size
    • 11.3.4. Israel Customer Data Platform Market Outlook
      • 11.3.4.1. Market Size & Forecast
        • 11.3.4.1.1. By Value
      • 11.3.4.2. Market Share & Forecast
        • 11.3.4.2.1. By Component
        • 11.3.4.2.2. By Deployment
        • 11.3.4.2.3. By Type
        • 11.3.4.2.4. By Industry
        • 11.3.4.2.5. By Organization Size
    • 11.3.5. Turkey Customer Data Platform Market Outlook
      • 11.3.5.1. Market Size & Forecast
        • 11.3.5.1.1. By Value
      • 11.3.5.2. Market Share & Forecast
        • 11.3.5.2.1. By Component
        • 11.3.5.2.2. By Deployment
        • 11.3.5.2.3. By Type
        • 11.3.5.2.4. By Industry
        • 11.3.5.2.5. By Organization Size

12. Market Dynamics

  • 12.1. Drivers
  • 12.2. Challenges

13. Market Trends & Developments

14. Company Profiles

  • 14.1. Salesforce.com, Inc.
    • 14.1.1. Business Overview
    • 14.1.2. Key Revenue and Financials
    • 14.1.3. Recent Developments
    • 14.1.4. Key Personnel
    • 14.1.5. Key Product/Services
  • 14.2. Exponea s.r.o.
    • 14.2.1. Business Overview
    • 14.2.2. Key Revenue and Financials
    • 14.2.3. Recent Developments
    • 14.2.4. Key Personnel
    • 14.2.5. Key Product/Services
  • 14.3. Segment.io, Inc.
    • 14.3.1. Business Overview
    • 14.3.2. Key Revenue and Financials
    • 14.3.3. Recent Developments
    • 14.3.4. Key Personnel
    • 14.3.5. Key Product/Services
  • 14.4. Optimove Inc.
    • 14.4.1. Business Overview
    • 14.4.2. Key Revenue and Financials
    • 14.4.3. Recent Developments
    • 14.4.4. Key Personnel
    • 14.4.5. Key Product/Services
  • 14.5. Oracle Inc.
    • 14.5.1. Business Overview
    • 14.5.2. Key Revenue and Financials
    • 14.5.3. Recent Developments
    • 14.5.4. Key Personnel
    • 14.5.5. Key Product/Services
  • 14.6. Leadspace, Inc.
    • 14.6.1. Business Overview
    • 14.6.2. Key Revenue and Financials
    • 14.6.3. Recent Developments
    • 14.6.4. Key Personnel
    • 14.6.5. Key Product/Services
  • 14.7. Acquia, Inc
    • 14.7.1. Business Overview
    • 14.7.2. Key Revenue and Financials
    • 14.7.3. Recent Developments
    • 14.7.4. Key Personnel
    • 14.7.5. Key Product/Services
  • 14.8. Amazon Web Services, Inc.
    • 14.8.1. Business Overview
    • 14.8.2. Key Revenue and Financials
    • 14.8.3. Recent Developments
    • 14.8.4. Key Personnel
    • 14.8.5. Key Product/Services
  • 14.9. Tealium Inc.
    • 14.9.1. Business Overview
    • 14.9.2. Key Revenue and Financials
    • 14.9.3. Recent Developments
    • 14.9.4. Key Personnel
    • 14.9.5. Key Product/Services
  • 14.10. SAS Institute Inc
    • 14.10.1. Business Overview
    • 14.10.2. Key Revenue and Financials
    • 14.10.3. Recent Developments
    • 14.10.4. Key Personnel
    • 14.10.5. Key Product/Services

15. Strategic Recommendations

16. About Us & Disclaimer